2015 Creativity Ethics Writing 
Ethical Voices
JUNE 12, 2023
This was between 2015 and 2018, which was a big time for a lot of Islamophobic rhetoric, the Muslim ban, and the Supreme Court work around that. What is the most difficult ethical challenge you ever confronted? I’m in the middle of working with a client where there are six messaging guides I have to write.
Burrelles Fresh Ideas
JUNE 6, 2023
But to the marketing and communications worlds, the reality is that it has been used in various forms for years, having started gaining momentum around 2015. AI algorithms are now generating personalized product recommendations, creating automated email campaigns , and even helping to research and write articles or social media posts.
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Sword and the Script
DECEMBER 26, 2023
Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” AI will continue to have a profound impact on creative and marketing fields, including PR. There will be a glut of AI-generated content as well.
Communications Conversations
MAY 3, 2016
She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA. Because of Kathryn’s diligence, professionalism and work ethic, she was selected to represent USM for the Sales and Marketing Professionals of the Pine Belt’s Rising Star at Work Intern Program.
Stephen Waddington
DECEMBER 30, 2019
Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. Bold creative and excellent campaigns cannot be delivered by an organisation with a sick culture.
Sword and the Script
DECEMBER 20, 2022
And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing.
MaccaPR
MAY 28, 2015
AdAge chose “Message to Space” for its Creativity Top 5 and awarded Hyundai the #1 spot on its Viral Video Chart. If you’re a consumer who is considering spending $26,750 (MSRP) for a 2015 Hyundai Genesis, is it reasonable to expect that Hyundai’s marketing will contain no simulations, dramatizations or other fakery? asks Preston.
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