Polaris

DECEMBER 8, 2014

And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A video of the comic’s performance went viral, the media piled on. If you give a rocky speech in front of potential investors, you might lose their confidence, not to mention their financial support for your business.

Interviews 133

Interviews Media Training Media Training 133

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

Ad tech clients want to speak to marketing decision-makers, 3D printing clients target prospective partners in medical or architectural sectors, and so on. Between 2012 and 2014, organic social reach dropped from 16% to 6% –and wise PR counselors know they have to bite the “paid” bullet if they wanted to maximize social content.

B2B 120

B2B Customer Service Software Technology 120

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. News breaks in a split second today and spreads instantaneously via social.

Storytelling 60

Storytelling Social Media Sports Strategy 60

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. So how important a marketing/PR tool is a celebrity in all this? Source: VidaVibrante ). .”

Viral 88

Viral Marketing Guidelines Local 88

Mindful Marketing

AUGUST 9, 2018

Gaining likes, shares, and followers is key to her success, and to have a post go viral is golden. Jayson DeMers describes such situations in a 2014 Forbes article : “The danger in using photos of individuals for your online marketing purposes is that your efforts could be seen as commercial.

Social Media 50

Social Media Airlines Privacy Media 50

Contently - Strategy

DECEMBER 5, 2019

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. On a positive note, trust in the industry is on the rise, increasing 8 percentage points since 2014. Brands spend large sums of money on content marketing. It’s time they made the most of their investments. [If

Financial 111

Financial Industry Report Insurance 111

MaccaPR

FEBRUARY 10, 2015

The Nashville-bred superstar has leveraged every element of her social identity – on Facebook, Twitter, Instagram, Tumblr, Pinterest, Vevo and YouTube – to make "1989" the #1 best-selling album of 2014. Source: Billboard ). Swift has carefully, methodically and brilliantly crafted a public persona designed to make you love her (or else).

Social Media 48

Social Media Marketing Media YouTube 48