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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. AI is not some abstract thing you see in sci-fi movies.

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5 Challenges of Working Remotely and How to Solve Them

PRSay

But by prioritizing communication, connection and community-building, leaders and employees can overcome those challenges to create a thriving remote-workplace culture. Kate Finley is founder and CEO of Belle Communication , an award-winning PR, influencer, social media and creative strategy firm based in Columbus, Ohio.

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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. AI is not some abstract thing you see in sci-fi movies.

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More Intelligent, More Human: The Future of Marketing Is Both

PR 20/20

Values-based messaging (32%) was more effective than product-focused communications (26%) in driving advocacy. Source: Neilsen , 2013). And REI invites its community on adventures to experience “global cultures, flavors, and wonders.”. Source: Edelman , 2018). Source: Accenture , 2018). Your brand experience must be intelligent.

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How Harry’s very LA relaunch has only just begun

Mark My Words

Just as when Jennifer Aniston became the ‘chief creative officer’ of a natural supplement range or when David Beckham backed a cannabinoid skincare company, these mutually beneficial ‘ethical’ tie-ups can be worth their weight in publicity gold. Now people desire to give back and give back support to the community.”

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Volunteers Make The World Go Round: Communicating Effectively for Impact

Waxing UnLyrical

Evidence of volunteerism’s physical effects can be found in a study from Carnegie Mellon University, published in 2013 in Psychology and Aging. This is the start of building a real community. Of course, you will be communicating on social media. Develop a sense of community. tic toc for a special event. Reward them.

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others. Offer pro bono services to a non-profit organisation in your community. Host a community cleanup event or volunteer day with employees and customers.