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Publications Continue to Characterize Brand Journalism as “The Devil Wears a Keyboard.”

Ishmael's Corner

With the story “ The Invasion of Corporate News , The Financial Times became the latest publication to skewer brand journalism. I suppose the FT figured a headline along the lines of “You’re Too Stupid to Figure Out Journalism from Propaganda” might alienate readers. Because that seems to be one of the themes in the FT piece.

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Public Relations Objectives

Doctor Spin

Source: Journal of Communication 1 Botan, C., & Taylor, M. Journal of Communication, 54, 645–661. Source: Journal of Accounting and Economics 5 Brown, L., Journal of Accounting and Economics. Continue reading In some organisations, especially large ones, there are various financial stakeholders.

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The Silicon Valley Watcher to publish on PressPage

Presspage

In May 2004, Tom Foremski became the first journalist to leave a major newspaper, the Financial Times, to become a full-time journalist blogger. In 2006, Foremski published one of his most unforgettable blogs titled Die! He writes the blog Silicon Valley Watcher — reporting on the collision of media and technology. Press release!

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SeeDepth Masters In Marketing Interview: Author And Marketer Drew McLellan

Mindful Marketing

The agency specializes in B2B financial services industries. AMI also facilitates agency owner peer networks for small to mid sized agencies (advertising, digital, marketing, media and PR) so they can increase their AGI by at least 25% to attract better clients and employees and, best of all, exceed the agency owner’s life/financial goals.

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Google News: a new way to spread the story

Presspage

When the Global Financial Crisis occurred in 2008, traditional news media was hit hard. These tech giants allowed citizen journalism to proliferate, and for PR, this meant that companies could now become the source of their own news. One of the tools that greatly enabled this is Google News, a product launched by Google in 2006.

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The Anatomy of Attention

Doctor Spin

More specifically, OPM research has primarily focused on two interrelated factors: (1) the timing and goals of perception management activities and (2) specific perception management tactics (Elsbach, 2006).” Organization Development Journal. Organization Development Journal. Source: Hargis, M. & & Watt, John.

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The Talking Points #39between35and49

Communications Conversations

The Business Journal has its long-time 40 Under 40 “competition.” He’s also been a big PRSA supporter over the years, going back to 2006 when I worked on the programming committee with him. ” Adfed2 has its 32 Under 32. And now, Pollen has its 50 Over 50. As usual, the Gen Xers are COMPLETELY over-looked.

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