5 Insights From The Best Emails Newsletters in Financial Services

Contently - Strategy

Email newsletters are a particularly useful tool for financial services companies, especially if you’re writing about personal finance. We surveyed the best financial email newsletters, drawing inspiration from many of them.

Kraft Heinz grapples with botched financial results and CMO departure

PR Daily

The company recently admitted in a Securities and Exchange Commission filing that some of its employees fabricated transactions surrounding procurement and suppliers, which will cause Kraft to resubmit its financial results for 2016 and 2017 and reevaluate its 2018 numbers.

Brand journalism positions biotech leader

PR Daily

The Norwegian woman suffers from alpha-1 antitrypsin deficiency, a rare disease that makes breathing feel like sucking in air through a coffee stirrer, CSL Behring—a biotechnology company—reports in its brand journalism site Vita. You think you’re getting strong with those visits to the gym?

Journalism and News Trends for PR Pros

Cision

The revenue model for journalism is at best in flux, and at worst, in chaos. Serious journalism from unexpected sources. Vice magazine, originally a local magazine in Montreal and best-known for local coverage and shock journalism, grew into Vice Media. More data journalism.

Survey: Financial journalists see cybersecurity as No. 1 topic for 2019

PR Daily

To that end, Muck Rack polled financial journalists to get their insights on how the media landscape is changing—and to cull a forecast of 2019. Here are highlights of the 2019 Financial Services Journalist Survey : Fifty percent of finance journalists expect to spend less time on Facebook.

Publications Continue to Characterize Brand Journalism as “The Devil Wears a Keyboard.”

Ishmael's Corner

With the story “ The Invasion of Corporate News , The Financial Times became the latest publication to skewer brand journalism. I suppose the FT figured a headline along the lines of “You’re Too Stupid to Figure Out Journalism from Propaganda” might alienate readers.

15 PR, marketing and journalism pros to follow on Twitter

PR Daily

Start with this list of 15 communication professionals who are experts in journalism, PR, marketing, social media and writing: Journalism. Lauren Young is the editor for Reuters Money , and she tweets and retweets items throughout the day regarding financial news, politics and more.

Just Like Bad PR, There’s Bad Journalism Out There

Ishmael's Corner

Which brings me to a recent episode of bad journalism, a USA Today feature with the headline, “7 Companies Outspend Apple on Innovation,” by Matt Krantz. Uncategorized bad Journalism bad pr bad public relations contrarian storytelling

What is your Wall Street Journal headline?

Axia PR

When I worked in Silicon Valley, a front-page story in The Wall Street Journal was the “ungettable get.” Our efforts often felt futile, as the Journal covers mostly business news with significant financial or industry-shattering impact.

Will quality journalism become extinct?

PR in High Definition

This week, the News Media Association (NMA) wrote to ministers to say that it is becoming “increasingly difficult” to fund quality journalism, and the diversion of advertising revenues is to blame. Other papers with significant readerships, like The Financial Times, The Wall Street Journal and the Daily Telegraph, have followed suit with paywalls. The post Will quality journalism become extinct?

Welcome Kevin Gaboury: LTPR’s New Intern

Reputation Us

Kevin will support us with our public relations efforts as he finishes up his master’s degree in strategic communication at the University of Oregon School of Journalism and Communication. […]. It’s the New Year and that can only mean one thing: A new intern!

Blendle: Bite-sized saviour of journalism or future apathy victim?

PR in High Definition

By and large, most publications are still struggling to find ways to maintain quality journalism and keep solvent. Even the Financial Times, with its subscriptions of up to £700 a year, was pretty quiet on profitability figures this year, although it reported ‘rising revenue’ and firm profits the previous year. Either way, Blendle is a positive development for journalism and publishing. Christian Sharp firefly pr Journalism marketing PR

And I Thought Media Properties Had Stopped Aspiring to Be PR Agencies

Ishmael's Corner

Communications Industry Journalism PR Andrew Benett Bloomberg Bloomberg branding services Bloomberg communication services Bloomberg PR services business communications business consulting Business Insider content business decline in journalism Financial Times fortune media properties native advertising paid content pr agencies PR industry PR market public relations industry publishing industry the New York Times trusted original content

FT Rejects Biz Storytelling, Beware of Moving Images and Infomericals Baffle FTC

Ishmael's Corner

Financial Times Rejects Business Storytelling The job description for columnists always includes the verb, provoke. Grab Bag Journalism Visual Storytelling animated images animated visuals business storytelling deceptive advertising Financial Times FT Lucy Kellaway FTC native advertising GIF native advertising visual storytellingThe Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.

Build or Buy an Audience? This Startup Just Bought a Media Publication

Sword and the Script

The PR Opportunity for Brands as Publishers Tinker with Journalism. Marketing advertising audience development content marketing financial communications

30 jobs in the PR and marketing world

PR Daily

However, many journalists and communicators might decide that journalism isn’t the field to which they want to dedicate their lives. When award-winning journalist Rob Kunzia left journalism to pursue PR in 2015, he had this to say : First, I—you know, I could pay the rent.

How to generate authentic brand advocacy from your employees

PR Daily

If employees learn to expect a reward for every action, what happens if the company must curtail incentives because of financial constraints or other unforeseen circumstances?

Google and Facebook throw money into local news

PR Daily

Google is launching software to help local news publishers, and Facebook is donating to organizations that support journalism. The Lenfest Institute for Journalism, blockchain organization ConsenSys, Civil Media and The John S. Facebook has also made moves to support journalism.

Local 134

Facebook’s video tools, Starbucks baristas’ Frappuccino ire, and Marriott’s UK fine

PR Daily

Also: How to revamp your brand journalism, top online platforms for executives, Friends’ is leaving Netflix, and how the Red Cross is asking for blood. RELATED: Senior-level comms pros, join your peers for a brand journalism deep-dive discussion ].

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Cliff Notes to Effective Media Relations: A Summary of 3 Surveys of Editors, Reporters and Journalists

Sword and the Script

Earlier this year, Muck Rack , one of the PR technology vendors I’m tracking, published a survey of 700 reporters for a report it calls State of Journalism 2019. PR earned media journalism media relations PR surveys survey cliff notes unscripted marketing

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All brands are media: The biggest lie the marketing industry has ever told

Communications Conversations

But, for every Red Bull, there’s a Verizon (you remember Verizon’s failed attempt at brand journalism, right?). And for every Coke, there’s a slew of companies out there that just don’t have enough to say to sustain an ongoing brand journalism effort.

Mattel’s gender-neutral dolls celebrate inclusivity, seniors stereotyped in ads, and eBay and WeWork execs depart

PR Daily

FREE GUIDE: Brand journalism and content marketing—what’s the difference? ]. CEO departures in 2019, according to Challenger, more than at the same point in 2008 when the economy was embroiled in the financial crisis.

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Why the Climate Debate Desperately Needs a New Narrative

Doctor Spin

The right calls for a moderate approach in which we put our trust into human financial systems to spark innovation and ingenuity. It allows our public discourse to strike a healthy balance between totalitarian desires from the left and ideas of infinite financial growth from the right.

Here’s a Pitch: Get Tech Savvy, take a PR Briefing

Flack's Revenge

The article made an impression on me, as I read it right after seeing the movie the Big Short , from the Michael Lewis book , which illustrated the consequences of financial illiteracy. PR Tech PR In the News Public Relations journalism tech media technology

Has the Digital Age Affected the Impartiality of the Press?

Cision

Want to see how journalism is changing? Journalism carries political weight – it influences the perspectives of its consumers and consequently their behavior. Featured Trends journalism media relations public relations Publicity

Dior’s China dustup, Dunkin’s CMO departs, and Vatican introduces a digital rosary

PR Daily

Related reading: Kraft Heinz grapples with botched financial results and CMO departure. Brand Journalism Branding Content Marketing External Communications Marketing Morning Scoop PR PR Industry Social Media Storytelling The Workplace Visual & Video Communications Writing & Editing

SeeDepth Masters In Marketing Interview: Author And Marketer Drew McLellan

Mindful Marketing

The agency specializes in B2B financial services industries. The Wall Street Journal calls him “one of 10 bloggers every entrepreneur should read.” By Seedepth.

Do Paid Media Walls Further Divide Our Nation?

Flatiron Communications

Hardly a day passes without my seeing a tweet from or about Civil , a new enterprise that will use blockchain technology and the sale of tokens to revive and sustain the badly battered journalism profession. The Wall Street Journal : $15.60/month digital.

Growing your personal brand on social media

Personal PR

Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. Digital PR GETTING PERSONAL WITH PR Online Reputation Personal Publicity for Executives brand digital journalism media Online personal PR promotion Publicity socialWatch Pattie’s interview with BNN’s The Street. ANALYSIS: Are you narcissistic if you’re on social media?

Growing your personal brand on social media

Personal PR

Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. As the Chief Financial Commentator for CTV News, Pattie Lovett-Reid gives viewers an informed opinion of the Canadian financial climate.

Paradise Papers – winners and losers

Mark My Words

When does the reputational damage incurred by being hauled across the coals for using tax havens outweigh the financial benefits? documents, mostly from one leading firm in offshore finance- reminds us that investigative journalism is in buoyant health.

The 2019 Contently Summit: Keynote Presentations

Contently - Strategy

Shawna Dennis, VP of Marketing & Communications, MD Financial ( Slides ). ROI Strategy content marketing ROI Contently Summit data events journalism media companies sales enablementThe 2019 Contently Summit was one day full of 10 sessions that featured 24 speakers from 11 different companies. Over 200 people attended the event to hear about content mastery from peers and colleagues.

Unfriended: What Facebook tells us about PRs and the media

Mark My Words

True, in the week of the Budget non-financial stories struggle for airtime. But the extent to which the media agenda has moved on and returned to running puff vanity pieces about new apps demonstrates that a certain kind of PR has triumphed over a certain kind of journalism. Despite its gutters and its hackers there is still a perception, particularly among the idealistic boomers, that journalism is fit to hold the high and mighty to account.

The 2019 PR/Media Test

Flatiron Communications

Robin Roberts _The Wall Street Journal. Q19) What factors pose the greatest threat to production of quality journalism in 2019? The downsizing of news rooms for financial reasons. _

5 Evidences that You’re Not Ready for Press

Personal PR

Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. Brand Journalism Digital PR Online Reputation Public Relations digital media personal PR press PressWho public relations small business social

Growing your personal brand on social media

Personal PR

Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. As the Chief Financial Commentator for CTV News, Pattie Lovett-Reid gives viewers an informed opinion of the Canadian financial climate. Digital PR GETTING PERSONAL WITH PR Online Reputation Personal Publicity for Executives brand digital journalism media Online personal PR promotion Publicity social

5 Evidences that You’re Not Ready for Press

Personal PR

Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. Brand Journalism Digital PR Online Reputation Public Relations digital media personal PR press PressWho public relations small business social

What PR pros mean when they say ‘business acumen’

PR Daily

Much has been made of financial literacy and business prowess, but what specific skills are industry leaders talking about? A study in the Institute of Public Relations’ Public Relations Journal attempts to define the term once and for all.

The 2015 PR Quiz

Flatiron Communications

Q1) The Financial Times recently announced that it would not charge its advertisers by the number of reader views or clicks. Q11) Are these the best of times or worst of times for journalists and journalism? Q14) In journalism, what does TLDR stand for?

Pitch Imperfect: PR’s Lost Art

Flatiron Communications

And while we saw many digitally native news orgs struggle to find their financial footing in 2017 including Mashable , NowThis (Group Nine), Buzzfeed and HuffPost , all draw millions of eyeballs, considerably more than many of their legacy media counterparts.