Journalism and News Trends for PR Pros

Cision

The revenue model for journalism is at best in flux, and at worst, in chaos. Serious journalism from unexpected sources. Vice magazine, originally a local magazine in Montreal and best-known for local coverage and shock journalism, grew into Vice Media. More data journalism.

Kraft Heinz grapples with botched financial results and CMO departure

PR Daily

The company recently admitted in a Securities and Exchange Commission filing that some of its employees fabricated transactions surrounding procurement and suppliers, which will cause Kraft to resubmit its financial results for 2016 and 2017 and reevaluate its 2018 numbers.

Brand journalism positions biotech leader

PR Daily

The Norwegian woman suffers from alpha-1 antitrypsin deficiency, a rare disease that makes breathing feel like sucking in air through a coffee stirrer, CSL Behring—a biotechnology company—reports in its brand journalism site Vita. You think you’re getting strong with those visits to the gym?

Publications Continue to Characterize Brand Journalism as “The Devil Wears a Keyboard.”

Ishmael's Corner

With the story “ The Invasion of Corporate News , The Financial Times became the latest publication to skewer brand journalism. I suppose the FT figured a headline along the lines of “You’re Too Stupid to Figure Out Journalism from Propaganda” might alienate readers.

Survey: Financial journalists see cybersecurity as No. 1 topic for 2019

PR Daily

To that end, Muck Rack polled financial journalists to get their insights on how the media landscape is changing—and to cull a forecast of 2019. Here are highlights of the 2019 Financial Services Journalist Survey : Fifty percent of finance journalists expect to spend less time on Facebook.

Financial Times reporter calls out corporate communicator over 'threat'

PR Daily

Financial Times. lucykellaway Bravo Ms Kellaway and FT for excellent journalism. There are times when calling out a journalist can serve you or your brand well. Factual errors come to mind, or unwarranted attacks on one’s character.

Just Like Bad PR, There’s Bad Journalism Out There

Ishmael's Corner

Which brings me to a recent episode of bad journalism, a USA Today feature with the headline, “7 Companies Outspend Apple on Innovation,” by Matt Krantz. Uncategorized bad Journalism bad pr bad public relations contrarian storytelling

What is your Wall Street Journal headline?

Axia PR

When I worked in Silicon Valley, a front-page story in The Wall Street Journal was the “ungettable get.” Our efforts often felt futile, as the Journal covers mostly business news with significant financial or industry-shattering impact.

Will quality journalism become extinct?

PR in High Definition

This week, the News Media Association (NMA) wrote to ministers to say that it is becoming “increasingly difficult” to fund quality journalism, and the diversion of advertising revenues is to blame. Other papers with significant readerships, like The Financial Times, The Wall Street Journal and the Daily Telegraph, have followed suit with paywalls. The post Will quality journalism become extinct?

Welcome Kevin Gaboury: LTPR’s New Intern

Reputation Us

Kevin will support us with our public relations efforts as he finishes up his master’s degree in strategic communication at the University of Oregon School of Journalism and Communication. […]. It’s the New Year and that can only mean one thing: A new intern!

Blendle: Bite-sized saviour of journalism or future apathy victim?

PR in High Definition

By and large, most publications are still struggling to find ways to maintain quality journalism and keep solvent. Even the Financial Times, with its subscriptions of up to £700 a year, was pretty quiet on profitability figures this year, although it reported ‘rising revenue’ and firm profits the previous year. Either way, Blendle is a positive development for journalism and publishing. Christian Sharp firefly pr Journalism marketing PR

And I Thought Media Properties Had Stopped Aspiring to Be PR Agencies

Ishmael's Corner

Communications Industry Journalism PR Andrew Benett Bloomberg Bloomberg branding services Bloomberg communication services Bloomberg PR services business communications business consulting Business Insider content business decline in journalism Financial Times fortune media properties native advertising paid content pr agencies PR industry PR market public relations industry publishing industry the New York Times trusted original content

FT Rejects Biz Storytelling, Beware of Moving Images and Infomericals Baffle FTC

Ishmael's Corner

Financial Times Rejects Business Storytelling The job description for columnists always includes the verb, provoke. Grab Bag Journalism Visual Storytelling animated images animated visuals business storytelling deceptive advertising Financial Times FT Lucy Kellaway FTC native advertising GIF native advertising visual storytellingThe Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.

30 jobs in the PR and marketing world

PR Daily

However, many journalists and communicators might decide that journalism isn’t the field to which they want to dedicate their lives. When award-winning journalist Rob Kunzia left journalism to pursue PR in 2015, he had this to say : First, I—you know, I could pay the rent.

All brands are media: The biggest lie the marketing industry has ever told

Communications Conversations

But, for every Red Bull, there’s a Verizon (you remember Verizon’s failed attempt at brand journalism, right?). And for every Coke, there’s a slew of companies out there that just don’t have enough to say to sustain an ongoing brand journalism effort.

Build or Buy an Audience? This Startup Just Bought a Media Publication

Sword and the Script

The PR Opportunity for Brands as Publishers Tinker with Journalism. Marketing advertising audience development content marketing financial communications

How to generate authentic brand advocacy from your employees

PR Daily

If employees learn to expect a reward for every action, what happens if the company must curtail incentives because of financial constraints or other unforeseen circumstances?

Facebook’s video tools, Starbucks baristas’ Frappuccino ire, and Marriott’s UK fine

PR Daily

Also: How to revamp your brand journalism, top online platforms for executives, Friends’ is leaving Netflix, and how the Red Cross is asking for blood. RELATED: Senior-level comms pros, join your peers for a brand journalism deep-dive discussion ].

Video 100

Google and Facebook throw money into local news

PR Daily

Google is launching software to help local news publishers, and Facebook is donating to organizations that support journalism. The Lenfest Institute for Journalism, blockchain organization ConsenSys, Civil Media and The John S. Facebook has also made moves to support journalism.

Local 110

Has the Digital Age Affected the Impartiality of the Press?

Cision

Want to see how journalism is changing? Journalism carries political weight – it influences the perspectives of its consumers and consequently their behavior. Featured Trends journalism media relations public relations Publicity

SeeDepth Masters In Marketing Interview: Author And Marketer Drew McLellan

Mindful Marketing

The agency specializes in B2B financial services industries. The Wall Street Journal calls him “one of 10 bloggers every entrepreneur should read.” By Seedepth.

Here’s a Pitch: Get Tech Savvy, take a PR Briefing

Flack's Revenge

The article made an impression on me, as I read it right after seeing the movie the Big Short , from the Michael Lewis book , which illustrated the consequences of financial illiteracy. PR Tech PR In the News Public Relations journalism tech media technology

Growing your personal brand on social media

Personal PR

Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. Digital PR GETTING PERSONAL WITH PR Online Reputation Personal Publicity for Executives brand digital journalism media Online personal PR promotion Publicity socialWatch Pattie’s interview with BNN’s The Street. ANALYSIS: Are you narcissistic if you’re on social media?

Do Paid Media Walls Further Divide Our Nation?

Flatiron Communications

Hardly a day passes without my seeing a tweet from or about Civil , a new enterprise that will use blockchain technology and the sale of tokens to revive and sustain the badly battered journalism profession. The Wall Street Journal : $15.60/month digital.

Growing your personal brand on social media

Personal PR

Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. As the Chief Financial Commentator for CTV News, Pattie Lovett-Reid gives viewers an informed opinion of the Canadian financial climate.

Paradise Papers – winners and losers

Mark My Words

When does the reputational damage incurred by being hauled across the coals for using tax havens outweigh the financial benefits? documents, mostly from one leading firm in offshore finance- reminds us that investigative journalism is in buoyant health.

The 2019 Contently Summit: Keynote Presentations

Contently - Strategy

Shawna Dennis, VP of Marketing & Communications, MD Financial ( Slides ). ROI Strategy content marketing ROI Contently Summit data events journalism media companies sales enablementThe 2019 Contently Summit was one day full of 10 sessions that featured 24 speakers from 11 different companies. Over 200 people attended the event to hear about content mastery from peers and colleagues.

Unfriended: What Facebook tells us about PRs and the media

Mark My Words

True, in the week of the Budget non-financial stories struggle for airtime. But the extent to which the media agenda has moved on and returned to running puff vanity pieces about new apps demonstrates that a certain kind of PR has triumphed over a certain kind of journalism. Despite its gutters and its hackers there is still a perception, particularly among the idealistic boomers, that journalism is fit to hold the high and mighty to account.

The 2019 PR/Media Test

Flatiron Communications

Robin Roberts _The Wall Street Journal. Q19) What factors pose the greatest threat to production of quality journalism in 2019? The downsizing of news rooms for financial reasons. _

5 Evidences that You’re Not Ready for Press

Personal PR

Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. Brand Journalism Digital PR Online Reputation Public Relations digital media personal PR press PressWho public relations small business social

Growing your personal brand on social media

Personal PR

Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. As the Chief Financial Commentator for CTV News, Pattie Lovett-Reid gives viewers an informed opinion of the Canadian financial climate. Digital PR GETTING PERSONAL WITH PR Online Reputation Personal Publicity for Executives brand digital journalism media Online personal PR promotion Publicity social

5 Evidences that You’re Not Ready for Press

Personal PR

Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. Brand Journalism Digital PR Online Reputation Public Relations digital media personal PR press PressWho public relations small business social

Masters in Marketing Interview: Paul Furiga, WordWrite Communications

Mindful Marketing

Paul is active in the community, serving as vice chair of the River City Brass, on the boards of Fragasso Financial Advisors, The Rivers Club and the IABC Pittsburgh Chapter. We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is.

The 2015 PR Quiz

Flatiron Communications

Q1) The Financial Times recently announced that it would not charge its advertisers by the number of reader views or clicks. Q11) Are these the best of times or worst of times for journalists and journalism? Q14) In journalism, what does TLDR stand for?

Pitch Imperfect: PR’s Lost Art

Flatiron Communications

And while we saw many digitally native news orgs struggle to find their financial footing in 2017 including Mashable , NowThis (Group Nine), Buzzfeed and HuffPost , all draw millions of eyeballs, considerably more than many of their legacy media counterparts.

Behind the Headlines with ProPublica’s Dan Golden

Cision

Dan Golden, senior editor at ProPublica, explains how he developed a passion and curiosity for investigative journalism. What drew you to the field of journalism? Specifically, investigative journalism? They all shaped my approach to journalism.

How the Canadian Newspaper Industry Can Adapt to Changes

Business Wire

Declining advertising dollars, low subscription numbers, and the emergence and disruption of digital have all contributed to the financial hardships affecting many Canadian news publications.

2015 State of the News Media Report

The Proactive Report

Podcast listening is on the rise , which could breathe new life into audio journalism. Many news outlets are still struggling financially. Television is doing better financially. Pew Research released their 2015 State of the Media report this week.

Report 191

Why Newswires? The Past, Present & Future of Trusted News

Business Wire

Business Wire’s distribution includes full-text posting to thousands of websites and financial databases, such as Factiva and Lexis-Nexis, which archive news over a long period of time, increasing the discoverability of issuers’ news to researchers.

As Facebook pushes local businesses, new data-mining issues surface

PR Daily

A Wall Street Journal article reported that Facebook was asking banks for financial transaction data, a program advertised to help both Facebook and the banks keep more customers. Facebook said some users opted in to accessing some financial information in its Messenger app.

Local 109