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3 Themes To Watch For During SaaStr Annual 2023

ImPRessions - Crenshaw Communications

SaaStr Annual 2023 , which bills itself as “the world’s #1 cloud gathering,” will kick off next week, so we spent some time reviewing the agenda and featured speakers to better understand possible topics, issues, and questions. What topics are you excited to discuss? They’re a goldmine of insights. One to watch?

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Getting to Know Cision® Communications Cloud® — with Jay Baer

Cision

Jay Baer, New York Times best-selling author and marketing expert, sat down with Cision Product Marketing Manager James Rubec, to discuss the Cision® Communications Cloud®. The post Getting to Know Cision® Communications Cloud® — with Jay Baer appeared first on Cision.

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How to write an abstract for your conference talk or webinar

Remote PR Jobs

Before I walk you through this formula, I want to share a bit about my philosophy on the topic. Sometimes the pain is the uncertainty itself around a topic. Here’s using a question to highlight an inconsistency that demands further exploration: Serverless computing has become a hot topic in developer communities.

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You Know You Work In Tech PR When…

ImPRessions - Crenshaw Communications

The words “angel,” “cloud,” and “streaming,” mean something different to you than to most people in your family. Advertising Week is your favorite week of the year, especially when your clients are hosting a panel on hot topics like privacy regulations or streaming content wars. You secretly hope you’ve been shadowbanned on Twitter.

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Spotting white space opportunities just got a lot easier — introducing the new Interest Quadrant

NewsWhip

Map public and media resonance with the Interest Quadrant To demonstrate this, we’ll take a topic that’s increasingly coming up in the political landscape in recent weeks — woke corporations. This tells us that the topic is receiving more attention from the media than the public is willing to give it at this time.

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ICON 2023 Recap: Panelists Talk AI in Communications

PRSay

Focusing on “Today’s Tools, Future Projections and the Ethical Frontier,” PRSA CEO Linda Thomas Brooks moderated the panel featuring: Carmen San Segundo, global communications director of corporate social responsibility and sustainability, IBM; Aaron Kwittken , CEO, Stagwell Marketing Cloud, Comms Tech Unit; Cayce Myers, APR, Ph.D.

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The 6-Step Guide to Creating a Thought Leadership Content Program

Contently - Strategy

Both require organizations to create content on topics relevant to the target audience. Develop thought leadership content based on topics that interest your buyer personas, investors, or potential employees. Map the topics other thought leaders in your space are discussing, and learn their point of view. Run a gap analysis.