Polaris

JUNE 24, 2016

The price tag of these attacks is staggering. Yet despite the prevalence and obvious cost, some businesses do not effectively communicate an attack to key stakeholders. These are words to live by when it comes to issues management and crisis communications. Cyber attacks are de rigueur these days. What happened and how?

Communications 119

Communications How To Crisis Survey 119

Critical Mention

FEBRUARY 20, 2020

Some audiences seek out metrics and analytical data while others look out for media mentions via TV and radio shout-outs, online attributions or social media tags, tweets and posts. Even negative mentions can be eye-opening and give companies a heads up on a developing crisis or areas where they can improve their service. .

Reputation 105

Reputation Branding Brand Analytics 105

Konnect Agency

APRIL 20, 2021

Being slow to react to a crisis can be viewed just as unfavorably as not responding at all or providing a rushed response that lacks detail. Thus, having a prepared crisis communication plan is critical for every company. So what is crisis communication? Getting Ready.

Crisis 52

Crisis Branding Brand Crisis Communications 52

ImPRessions - Crenshaw Communications

APRIL 10, 2017

The public relations team at United had probably just started to breathe easy after the infamous “leggings” crisis when a second PR disaster hit. But for public relations and crisis experts, United’s immediate response was also troubling. It’s hard to put a price tag on reputation.

Airlines 159

Airlines Hotels Reputation Crisis 159

Solo PR Pro

JULY 6, 2021

Daria Steigman, Steigman Communications, llc. For the last decade, I have contracted with communication experts to assist on client accounts. If there is a crisis, I ask her to text me; otherwise, I trust her to handle all business when I’m out of the office. Stoga, Carson Stoga Communications.

Crisis 110

Crisis Small Business Social Media Communications 110

Cision

FEBRUARY 4, 2016

add tags to group similar content together (ex. crisis communication) and ensure you’re following copyright laws when adding visuals or quoting others’ work. A simple algorithm change or a throttling of organic reach can severely impact how many followers actually see and read your content. Want to renovate your social plan too?

B2C 120

B2C Crisis Communications Content Marketing Engineering 120

Shift Communications

SEPTEMBER 5, 2017

Apply a similar test to your marketing and communications. Before devising a launch plan, a crisis comms plan, or any communications plan, what data do you check? Where Marketers and Communicators Should Be Going. I know how to get to my home. I don’t know what the road conditions are on that path.

Analytics 143

Analytics Google Data Technology 143

Critical Mention

MARCH 27, 2019

Split testing subject lines remain the most effective way to gauge how well you communicate with the target niche. Meta tags and image descriptions: You need to optimize all of your pages with keyword-rich meta descriptions, image tags, etc. Social Media.

Strategy 61

Strategy Marketing SEO Social Media 61

Prohibition

APRIL 29, 2017

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. Maintaining the standard of press material and that any crisis are managed effectively. Excellent written and verbal communication skills.

Agency 54

Agency Creativity Hotels Social Media 54

The Stalwart Blog

OCTOBER 31, 2017

What’s more, the price tag will only continue to go up as they debate if they should move forward; becoming a sort of death spiral so to speak. Whether you go it alone or with the help of an expert crisis communications expert, the fact remains that responding proactively to public claims, while not pleasant, is the lesser of two evils.

Crisis 60

Crisis Crisis Communications Engineering Facebook 60

Burrelles Fresh Ideas

FEBRUARY 27, 2024

This post is part of our monthly roundup series, where we identify hot topics that PR pros and communicators should be aware of, along with our own takes on them. Despite the hefty price tag, the Super Bowl remains an unparalleled opportunity for brands to connect with a vast audience.

Sports 85

Sports Television Advertising Advertising 85

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. Those of us who are healthcare marketers and communicators have a lot of work to do to gain consumer trust. lags all other sectors but one (financial).

Conference 80

Conference Healthcare Marketing Crisis 80

Sword and the Script

NOVEMBER 26, 2019

Sometimes you can use UTM tags to measure an incremental online action attributable to PR, but truly measuring behavior change (sales, votes, donations) is very difficult. On our call, Cision suggested a potential use case in crisis communications – target readers of negative coverage with a statement.

Publicity 89

Publicity Media Advertising Advertising 89

Cision

FEBRUARY 16, 2016

While this is abysmal news for investors in Twitter, the tea leaves for marketing and communication professionals aren’t necessarily so grim. As Gizmodo’s Kate Knibbs points out, Twitter isn’t in a death spiral because it’s not growing – it may just be going through a middle-age crisis. Filtering tweets.

Twitter 120

Twitter Crisis Financial Insurance 120

Rock the Status Quo

MARCH 30, 2015

It could help manage crisis control by allowing brands to quickly move a public conversation to a private chat almost seamlessly. Fabulous or terrible, Messenger Business will present some interesting challenges for real-time crisis management, brand reputation monitoring and community manager duties, won’t it?

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

Cision

MAY 18, 2015

This is a big deal for PR practitioners and marketers as Altimeter reports that a quarter of all social media falls under the purview of communication , and another 40 percent is the responsibility of marketing. Event detection, issue and crisis management. Competitor analysis. Trend and market research plus campaign monitoring.

Customer Service 120

Customer Service Social Media Analysis Data 120

NewsWhip

JUNE 10, 2021

Differences between risk & crisis | Jump to text. Deploying crisis management teams | Jump to text. How would you define the difference between risk management and crisis management? Well, for myself, crisis management really comes down to preparing for an unknown event at an unknown time with an unknown impact.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Beyond PR

MAY 12, 2017

This stresses on the importance of mobile search and mobile-optimized websites adds to the importance of ranking higher in mobile search results, especially during a PR crisis when a breaking news is plastered all over the internet. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral.

Google 64

Google Digital PR Mobile SEO 64

Shift Communications

JULY 10, 2015

This will help guide how you move forward – whether it’s knowing to tag links to track website visits from your social networks or working toward a certain growth percentage. Crisis situations: If a crisis situation occurs, do you know how to handle it? Know in advance who you can reach out to to secure the right answer.

Community 60

Community Tools Measurement Crisis 60

Waxing UnLyrical

OCTOBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Value Of A Fire Drill October 27th, 2010 Tweet Guest post by Narciso Tovar I remember the time I went through my first fire drill. You can also see this kind of attitude with the current housing crisis.

Crisis 71

Crisis Twitter Facebook Measurement 71

Karen Freberg

JANUARY 23, 2020

Since I had some time yesterday, I wanted to do something to illustrate how successful these brands are at what they are doing on social – and how their efforts do influence business and communication goals and objectives. I feel for brand managers when they have unhappy customers or if there is a crisis at hand.

Social Media 54

Social Media Branding Brand Media 54

Solo PR Pro

JANUARY 7, 2019

Increased reliance on these smart speakers — for news, listening to music, and searching for information — means PR pros need to incorporate “speakable content” into client communications plans. Find other keywords to explain and tag your topic, so it aligns with how people search for it. Source: [link].

Trends 45

Trends Google Crisis Management Data 45

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand.

Social Media 61

Social Media Media Crisis Energy 61

Cision

MAY 2, 2016

One of the coolest aspects of distributed content is that many social publishers are making their platforms available to everyone, and since communication is your desired end-state you need to know about the features these platforms offer and how to implement them. No external style sheets and only one style tag in the document head.

Mobile 120

Mobile LinkedIn Facebook Google 120

Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. I’d like to believe, PR agencies that specialized in crisis communications can identify here. The irony is, like many GCs, in-house communications and marketing people often grow up in an agency.

Agency 92

Agency Trends Marketing Survey 92

Waxing UnLyrical

NOVEMBER 19, 2010

Although I have no experience in crisis communication, I have learned some important lessons in light of Tablo’s scandal. Mark as read Approve comment Hi Herwin--nice case example of crisis communications and reputation management. Regardless, thanks for visiting!

Publicity 77

Publicity Reputation Crisis Communications Film 77

MaccaPR

JUNE 8, 2017

Now approaching her five-year anniversary as a host at the CBS affiliate, Roshini is also a columnist for C-Level magazine, author of the book “Communicate That: Your Toolbox for Powerful Presence” and a regular contributor for KSTP-TV’s “Twin Cities Live” and KARE-TV’s “Breaking The News." Testify for us about social media.

Radio 89

Radio Instagram Pitching Interviews 89

Melissa Agnes

APRIL 1, 2014

One is photo tagging, which lets you tag the people in your photo; the other is the ability to include up to four photos in a Tweet.” But what does it mean for your crisis communications and overall risk? Let’s take a look… Twitter photo-tagging. ” Sounds cool right?

Crisis Communications 240

Crisis Communications Twitter Crisis Communications 240

Sword and the Script

JANUARY 28, 2020

Then they take it a step further, in the screenshot above, you’ll also notice contacts are tagged. Notified says some customers use this for internal communications too. For example, if you have a crisis emerging, you can provide a link to the graphs of those chats that will update over the course of time.

Software 113

Software Tools Publicity System 113

Solo PR Pro

OCTOBER 11, 2016

Tag, you’re it. You will have doubts that range from mild panic to a full-on existential crisis. If you are a PR, Social Media or Communications professional considering launching your solo business, join Solo PR PRO. You need a plan but don’t be afraid to adjust it. You are the boss but you’re also every other department.

Employee 40

Employee Resources Local Tools 40

Bad Pitch Blog

AUGUST 20, 2008

It serves as a backup point of communication for us now. We also whined, er, updated everyone via Twitter during our crisis. Jump for Joy uploaded by bingbing tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog' We created a Facebook page for everyone to join.

Pitching 40

Pitching Employee Crisis Blogging 40

Waxing UnLyrical

NOVEMBER 22, 2010

I was being tongue-in-cheek, of course, and they had some good answers (about how agencies can help you scale, and can help you in times when crisis communications are necessary). with Shonali Burke; long term care communities with Brian Geyser, building community around [.] Regardless, thanks for visiting!

Community 82

Community Publicity Web Social Media 82

Waxing UnLyrical

NOVEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Magic of Discovery November 14th, 2010 Tweet Whither blogroll? Cook’s Source: how to avoid an unnecessary crisis , by Dave Fleet. I have a blogroll (I suspect you do too).

Blogging 85

Blogging Facebook Twitter Measurement 85

Bad Pitch Blog

JUNE 2, 2006

It may be hard to believe a typo is turning into a small communications crisis for the non-profit. But it underscores the importance of proofreading, and the benefits of customizing, all communications. tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog | Greenpeace'

Pitching 40

Pitching Crisis Blogging Tools 40

Bad Pitch Blog

JUNE 10, 2008

Well, thank our lucky stars for the timing, cause it’s not as if we’re also mired in a financial fubar of a subprime mortgage crisis. BS) to get to PR fundamentals (like always-thoughtful communication). Oh right, we are. All right, this is a bad time. Gas Tax Holidays are spin. Tap the Strategic Petroleum Reserve! Invade Iran!

Policies 40

Policies Financial Leadership Crisis 40

The Stalwart Blog

APRIL 26, 2020

If there’s things that you like and things you know some of your colleagues might benefit from, share it with them, share it with them, post things, put some tags in for the Lake Forest Chamber because we’re really trying to get the word out. He is a crisis PR expert, a friend of mine for many years. His name is Dave Oates.

Crisis 78

Crisis Local Facebook Social Media 78

Ishmael's Corner

AUGUST 15, 2016

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The post Brookings, Not Using Traditional PR, Punches Back at The New York Times appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Storytelling 60

Storytelling Corporate Report Communications 60