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TikTok Trends

PR for Anyone

I think we’ve all heard about the Feta Pasta recipe that went viral – millions and millions of views. The system works! Everyone’s coming up with these ideas, these cures, these systems, these workouts, all kinds of things. PR FOR ANYONE. Anyone can get publicity! It really is PR for ANYONE. It’s amazing.

Trends 246
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Only 5% of B2B buyers are in market today; but where did that statistic come from?

Sword and the Script

I got fed up with the attention span of goldfish statistic a couple of years ago; it’s 100% fictitious and yet went viral). The costs aside, ripping out old technology, say a new CRM system, and putting in something new is a change management problem. And was feeling a little embarrassed it took me so long to do my due diligence.

B2B 131
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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

Before my time the company had added a footnote to every PR message sent through its system: “powered by Vocus.” sent out a tweet that went viral so quickly – the CMO came to my desk to see if I was okay. “He In simple terms, the idea is that the AI helps to summarize posts and articles captured in the Agility monitoring system.

Reddit 177
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Exploring the Transformative Powers of Artificial Intelligence for Communicators

PRSay

AI is decent at helping [separate] the wheat from the chaff, though it still struggles when new social zeitgeists appear or new conversational topics result in unfamiliar data being (incorrectly) analyzed by the AI system. That is a great example of using the power of AI to help communicators “peek around the corner.”. He joined PRSA in 1994.

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Pitching News Today

PR for Anyone

Is there a viral video on Tik Tok that you can be the expert saying why it’s something you should or shouldn’t do? The system works! Here’s a video I did on this: It doesn’t get any easier than this. See my story in the video about Steve and what he did. Check out social media and what people are talking about. PR FOR ANYONE.

Pitching 130
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How to Develop Good Social Listening Techniques

PR for Anyone

The media is regularly covering trends that are going viral on that platform. The system works! Search hashtags related to your industry and see what topics are people are talking about. I did this video about TikTok. Let TikTok Be Your Publicist. This video should give you some idea too. You can read the full transcript below.

How To 130
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What to Pitch the Media in May

PR for Anyone

It went viral because it looked like big worms. The system works! You don’t want to pitch what everyone else is going to pitch. Have some fun. I just met a food blogger who found some long spirally pasta and she made a sauce and put it on Tik Tok. That’s what people like. Things that are different. PR FOR ANYONE.

Pitching 130