Cision

FEBRUARY 3, 2017

No marketing and public relations executive is immune from the educational curve of bringing their client up to speed on the latest in search, bridging the digital and SEO divide on an hourly basis. The power of ideas and proper communication is one that cannot and will not be underestimated. Search dominates.

SEO 120

SEO Creativity Mobile Journalism 120

ReimaginePR

SEPTEMBER 9, 2021

But content optimization for SEO is a continuously evolving procedure that can be a bit complex to grab. For example, Video SEO: Optimizing Your YouTube Video. You can also include links to your website and social media here. 4 Location For Local SEO. In this post, we are trying to simplify it.

YouTube 156

YouTube Video Corporate How To 156

ZudePR

FEBRUARY 22, 2016

There are certain business social media facts that – if your powers of persuasion are taking time out – won’t let you down. You’re a family business owner wondering how to make sense of social media, blogging, and PR. And invest money in your SEO. One last stat: SEO leads have a 14.6

Social Media 75

Social Media SEO Media Local 75

Beyond PR

JULY 7, 2016

Thanks to a trifecta of trends, local marketing strategies offer today’s entrepreneur more opportunities than ever. If you are looking to draw in more customers and establish loyalty for generations to come, your local marketing efforts must be prioritized. Optimize your local search listings. Host a contest.

Small Business 74

Small Business Local Marketing Guidelines 74

Presspage

JANUARY 17, 2018

“We want to make sure that we write in language that he [IT] is going to be using from an SEO standpoint—because why would we make our own teammates’ job harder?” subheads or deck heads) matter to SEO in ways both obvious and obscure. Field test with local participants to take place in March in Yokohama.

SEO 60

SEO Engineering Mobile Pitching 60

The Proactive Report

JULY 23, 2017

A new report from BrightEdge reveals that although marketers at B2C and B2B Fortune 500 brands recognize the AI, voice and hyper-local revolution is here, most are not yet planning to adapt their marketing strategies to these new ideas. They use search engines and social media to find it. Altimeter ). 888 243 3470.

Strategy 149

Strategy SEO B2C Engineering 149

5W PR

DECEMBER 26, 2019

SEO RANKING. In appreciation of the impact SEO ranking can deliver, closer attention will be paid to Google’s My Business Listing by many of the survey respondents. Even such things like location and business hours need to be correct and updated, when necessary to produce good results in local searches. COMMUNITY BUILDING.

Marketing 113

Marketing Instagram Media SEO 113

Cision

AUGUST 23, 2017

Over the last few years, particularly with the onset of social media, emotional reactions from consumers have changed the face of public relations. During #RestaurantWeek, Lendistry team members shared their favorite restaurants, mostly locally-owned eateries as the company’s clientele is local small businesses.

Digital PR 251

Digital PR How To Small Business Analysis 251

Waxing UnLyrical

SEPTEMBER 19, 2012

In addition, Wiser also conducts local meet-ups around the world. WiserLocal is a local face-to-face gathering, supporting collaboration across sectors working towards social change. Using Social Media For Sustainability: WiserEarth Does It, And Well. Learn more about Ancita via her About.me page.

Social Media 83

Social Media Media Community Local 83

PR Fuel

OCTOBER 8, 2022

You can then share this content on social media, not to mention get an SEO boost out of it. Getting this news out to local publishers could very well result in feature stories in magazines, newspapers, and the like. It could also result in local businesses getting in touch with your business. Technology.

Industry 105

Industry Company Real Estate Tourism 105

PR Fuel

APRIL 28, 2022

Traditional marketing materials like billboards and flyers can appear in front of any local consumer. You can also share your press releases on social media or your blog. Support Your SEO. Search engine optimization (SEO) can help more people find your content online. Generate More Traffic.

Writing 99

Writing SEO Consumer Crisis 99

Buzzstream

NOVEMBER 28, 2023

What’s more, is that relevant links hold value outside of just SEO. After analyzing a lot of the top shared content from local news sites, they saw that local news liked to brag when their city was featured on content like “X City Named Best for Y”. Gone are the days of ranking through brute-force, high-scale link building.

How To 62

How To Google SEO Pitching 62

Cision

JULY 19, 2016

After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate. As consumers are bombarded with information on endless media channels, achieving results becomes increasingly difficult. How did you get your start in PR? What has stayed the same?

Real Estate 120

Real Estate Agriculture Local Technology 120

5W PR

FEBRUARY 22, 2023

The media is saturated with press releases, so it can be difficult to get yours noticed. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions for your information. For example, if you offer SEO services, you may want to team up with a web design firm.

Strategy 88

Strategy Product Launch Brand Branding 88

Presspage

OCTOBER 6, 2017

” In his role, he is responsible for the overall awareness of the location online, inbound traffic, social media, SEO, and content marketing. Along with their local office, Curacao Tourist Board also has overseas offices in The Netherlands, Germany, Brazil, Australia, United States, and Canada.

Tourism 122

Tourism SEO Storytelling Social Media 122

5W PR

DECEMBER 18, 2019

The media is saturated with press releases, so it can be difficult to get yours noticed. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions to your information. For example, if you offer SEO services, you may want to team up with a web design firm.

Strategy 133

Strategy Marketing Trade Shows Video 133

PR Fuel

SEPTEMBER 28, 2020

Use Press Releases to Boost Your SEO. In addition to garnering attention from bloggers and media outlets, you can also leverage your press releases to improve your search engine optimization (SEO). Here are some easy ways to utilize SEO practices in your press releases and improve your visibility.

SEO 105

SEO Writing Newspapers Engineering 105

Buzzstream

MARCH 26, 2020

TubeBuddy is a Youtube video optimization tool that helps influencers maximize the SEO value. Local citations are a great way to link to your business online. Local citations could be in the form of business directories, social media mentions, photo citations or video citations. Step 11: Optimize For SEO.

YouTube 116

YouTube Brand Branding Video 116

Cision

DECEMBER 12, 2017

News is everywhere, and with email and social media so prevalent these days that statement is truer now than ever. It’s hard to blink without seeing either local or global news. You can start with a site like HARO , which sends out several earned media opportunities each day.

How To 279

How To Media Pitching Creativity 279

The Resolution Blog

SEPTEMBER 25, 2018

Now led by Shel Holtz, the show analyses the week’s news in digital and social media for communications professionals. from tools to use, to Facebook for business, local SEO, GDPR and using data to create data-driven personas. Hosted by John Wall and Christopher Penn, they cover some of the key topics in this industry?—?from

Google 120

Google SEO Local Data 120

PR Fuel

OCTOBER 5, 2020

Most small businesses use social media and email marketing to help drive interest in their brand. Small businesses are integral parts of the local community. Get involved with local projects that tie to your brand and message. Support local not-for-profit organizations. Invest in SEO, or search engine optimization.

Small Business 52

Small Business Marketing Local Community 52

PR 20/20

SEPTEMBER 17, 2019

Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”. Social Media Marketing World brings together the top experts from platforms that you’re trying to master. Social Media Week. MozCon is geared for SEOs (i.e. Advertising Week.

Conference 97

Conference Marketing Case Study Content Marketing 97

Waxing UnLyrical

DECEMBER 16, 2010

All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing. But truth be told, after a while, this ‘social media’ stuff has made me consciously LESS social both in person and online, and I have my reasons. Interesting.

Social Media 89

Social Media Media Facebook Twitter 89

Cision

JUNE 25, 2015

Share on social media. If you do nothing else to leverage new press, do ensure you amplify the news on social media. This tactic can be especially effective for garnering local press (Think: Local company earns coveted spot on prestigious Inc. But, think beyond just clicking share or retweet. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

PR Fuel

NOVEMBER 4, 2020

Boost Your SEO. Search engine optimization (SEO) is essential for growing your business online. But publications like local or national newspapers have some authority. You can use the SEO from your press release to help get offline business. Google uses an algorithm to determine which websites to show in search results.

Media 105

Media SEO Newspapers Pitching 105

PR Fuel

SEPTEMBER 21, 2020

Increase SEO Rankings. When you distribute a press release in many different media outlets, your SEO possibilities will grow immensely. Every well-written press release also has catchy and sharable headlines, which also wins you major SEO points. For starters, press releases offer many valuable backlinks to your site.

Writing 61

Writing SEO Local Advertising 61

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media 61

Social Media Media Crisis Energy 61

The Stalwart Blog

MARCH 22, 2017

That’s true as much for the local coffee shop as it is for online retailers like Zappos. All of your marketing initiatives — be it social media, email, PR, advertising, SEO and the like — must showcase your human side on some level and show how your core values align with your company.

Marketing 68

Marketing Retail SEO Instagram 68

PR Fuel

DECEMBER 10, 2020

They may also be interested in local business success stories. If you’re pitching to local media, then think about the local angle. A national newspaper editor may not be interested in your local business success story, but your hometown business editor might eat it up. Did you team up with a local charity?

Media 52

Media Local Newspapers Pitching 52

PR Fuel

JULY 26, 2020

Media coverage is one of the best possible ways to increase sales and get noticed, but how do you increase your media coverage? They get picked up by local and national publications, help journalists, and allow you to control your messaging. A Press Release Can Boost SEO. Issue a press release!

SEO 52

SEO Writing Local Product Launch 52

Communications Conversations

NOVEMBER 7, 2014

Yep, that was Sarah Panus at Sleep Number (client) who got a recent promotion to senior manager-social and SEO. Another media member convert. Seeking… Life Time Fitness is currently seeking a social media manager. The Starkey Hearing Foundation (client) is currently looking for a social media associate.

Sports 124

Sports Mobile SEO Storytelling 124

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 81

Meeting Automotive Media Transportation 81

Cision

NOVEMBER 12, 2015

By posting your videos to your business’s website, you can reap the SEO value of those videos. He covers local search optimization, link building tactics and social media marketing strategies. Add transcripts to the videos to improve your search ranking even further. Measure ROI.

Video 120

Video Strategy Marketing YouTube 120

Burrelles Fresh Ideas

APRIL 9, 2024

Merging public relations with social media marketing into a single, powerful force is key to amplifying brand messages, sparking real-time engagement, and building lasting connections with your audience. That’s the magic of integrating PR strategies into social media marketing. Those days are long gone.

Social Media 92

Social Media Marketing Media Storytelling 92

The Proactive Report

OCTOBER 27, 2017

A local business, like a bakery or a dentist, will need more people calling or looking for directions to the store. Do you need to do more SEO (Search Engine Optimization) so you get more traffic from search? Figure out which social channels are sending the most traffic and adjust your social media programs based on what you find.

Tools 113

Tools Analytics Google Web 113

PRSay

MAY 23, 2018

While local broadcast TV segments typically last one to three minutes and reach an audience in the low thousands, podcast interviews last between 15 and 60 minutes and give your client an opportunity to tell his or her story to an engaged, knowledgeable and passionate audience. Trying to sell your client on the value of podcasts?

Media Relations 136

Media Relations Publicity Media Blogging 136

5W PR

JUNE 3, 2019

In addition, businesses with a physical address can also increase their success with a solid local ad listing — though these local ads are not paid promotions. As an aside, having a solid grasp on SEO and quality content on a website will help a website reach the first page of search results over time. Search Network Ads.

Google 68

Google How To SEO Local 68