Cision

JUNE 16, 2017

The Public Relations Institute of Australia (PRIA) recommends communicating the following in writing to all stakeholders: Timeline. Tell all your stakeholders. Before you make the news public, share it with all important stakeholders. Key objectives. Relevant research to demonstrate why you’re making these rebranding decisions. Social Media.

Communications 250

Communications How To Telecommunications Employee 250

5W PR

JULY 15, 2020

Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company. Some look like resumes, using bulleted lists, while others use infographics and visuals to convey valuable information about a brand.

How To 176

How To Media Guidelines Pitching 176

Buzzstream

JANUARY 17, 2018

Extract Data from your Content and Design an Infographic. People love infographics. So why not repurpose your written content into a well-designed and impactful infographic? An Infographic is a way of exposing your content to more readers. An infographic is 30X more likely to be read than text-based content.

eBook 108

eBook Infographics Pinterest How To 108

Buzzstream

DECEMBER 13, 2023

Pricing: Free for 25 monthly searches, $34/mo starter tier Alternatives: ContactOut combines LinkedIn and a web crawler to find email addresses. Get Prospect syncs up with your LinkedIn to help find contacts’ email addresses. Tools for Content Writing and Editing Writing pitches and content all day can leave you drained.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Pricing: Free for 25 monthly searches, $34/mo starter tier Alternatives: ContactOut combines LinkedIn and a web crawler to find email addresses. Get Prospect syncs up with your LinkedIn to help find contacts’ email addresses. Tools for Content Writing and Editing Writing pitches and content all day can leave you drained.

Digital PR 62

Digital PR Tools Google Pitching 62

PR Fuel

JUNE 5, 2020

Then it may be time for you to write a press release. His writing was so well-received that The New York Times published the release without any edits of their own. A press release isn’t worth writing if you simply want to spread the word about the features and benefits of your current services or products.

How To 98

How To Ethics SEO Guidelines 98

The Stalwart Blog

DECEMBER 18, 2015

That content varies from writing to photos to video and can be shared on a blog, e-newsletter and social media channel. Newsletters, video, infographics and white papers were also named, along with case studies, webinars and tip sheets. Now more than ever, companies need to be their own broadcaster. What exactly does that entail?

Content Marketing 60

Content Marketing Marketing Infographics Pinterest 60

Sword and the Script

OCTOBER 21, 2014

Barnes to forgive me the editorial liberty I’ve taken with this headline, but that’s my takeaway after finally reading the UMASS Dartmouth Study: The 2014 Fortune 500 and Social Media: LinkedIn Dominates As Use of Newer Tools Explodes. Infographic: Millennials and Social Commerce. For example: 13 Statistics from an Inc.

Social Media 117

Social Media Study Blogging Company 117

Critical Mention

APRIL 24, 2020

Include your logo in infographics, social media posts or any other content that has the potential to be shared by others. . Early on in her career, she developed a passion for marketing, writing and anything within the communication field. This will help simplify design work and make it more recognizable. Evoke Visual Clarity.

Infographics 103

Infographics Radio Instagram Sports 103

Landis PR

AUGUST 23, 2021

I also think it’s wacky when I get asked to publish an infographic. When I was little, I always wanted to write for People magazine. Feel free to comment below, connect with Marina via LinkedIn or tweet her @ MarinaMayer. I’ve also had PR folks look at our editorial calendars and ask to be a part of every topic every month.

Meeting 69

Meeting Media B2B Transportation 69

Critical Mention

SEPTEMBER 21, 2018

In an article on its website, MarketingProfs shared an infographic by US Presort that debunks direct mail myths, one of them being that millennials don’t even look through their mail. Social media channels like Twitter, LinkedIn and Instagram are great for generating web traffic, brand awareness and ultimately business.

Advertising 84

Advertising Advertising Privacy Analytics 84

Buzzstream

DECEMBER 28, 2023

So Sparktoro uses data from social networks like X, LinkedIn, or Facebook to help you identify what topics your audience follows and interacts with on social. ChatGPT shouldn’t be used to replace writing altogether, but it can be a valuable tool for guest posting by assisting in writing initial drafts or outlines for guest posts.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

So Sparktoro uses data from social networks like X, LinkedIn, or Facebook to help you identify what topics your audience follows and interacts with on social. ChatGPT shouldn’t be used to replace writing altogether, but it can be a valuable tool for guest posting by assisting in writing initial drafts or outlines for guest posts.

Tools 71

Tools Blogging Pitching Google 71

Stephen Waddington

MARCH 24, 2019

Jessica Pardoe has written about her blogging habits and India Minton-Barker has turned her writing schedule into an infographic. The next Comms School session at 630pm BST on 2 April will cover how to build a personal brand online. You’d be welcome to join us. More than 500 people have so far. ??

Tools 69

Tools Insurance Insurance Handbook 69

Buzzstream

DECEMBER 28, 2023

So Sparktoro uses data from social networks like X, LinkedIn, or Facebook to help you identify what topics your audience follows and interacts with on social. ChatGPT shouldn’t be used to replace writing altogether, but it can be a valuable tool for guest posting by assisting in writing initial drafts or outlines for guest posts.

Tools 62

Tools Blogging Pitching Google 62

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content.

Digital PR 71

Digital PR Construction Case Study SEO 71

ISEBOX

APRIL 23, 2015

Here are some questions to ask yourself: Why are you writing this press release? Does your story include photos, infographics or video? Twitter , LinkedIn, and Facebook tend to be the most important sites, but social media use is somewhat industry-dependent. Nothing is going to irritate them more improper style and bad writing.

Infographics 70

Infographics Pitching Resources Software 70

Sword and the Script

DECEMBER 2, 2014

For example, a meme appearing in my stream on LinkedIn stated to the effect, that 80% of sales close on the fifth interaction, yet most sales people rarely go beyond one or two touches. If you enjoyed this post, you might also like: Infographic: Nurturing the Gap between Marketing and Sales. What needs to happen?

Web 112

Web LinkedIn Infographics Software 112

Sword and the Script

DECEMBER 18, 2018

Though she says writing has always been part of her career, her “first ‘real’ PR job landed me out in the Bay Area working for a tech company.” Telling stories, creating messages, writing – it’s all in a PR pro’s repertoire. >>> You can connect with Michelle on Twitter or LinkedIn. We joked about it!

Publicity 62

Publicity Storytelling Pitching Nonprofit 62

Sword and the Script

FEBRUARY 29, 2020

Backlinko found that “ list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.” 3) Long-form wins in data analysis of 40,000 “most-shared” posts by BuzzSumo and LinkedIn. “A According to the survey results: “bloggers who write longer content are far more likely to report success.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Sword and the Script

SEPTEMBER 17, 2016

And the way you can build those connections and backlinks are with infographics. By creating original infographics for influencers, there is massive potential for higher rankings and better relationships.”. Additional suggested reading: LinkedIn: Media Relations is Not Dead — Nor is it Dying. An angle that wasn’t covered?

Pitching 60

Pitching Infographics SEO Creativity 60

ImPRessions - Crenshaw Communications

JULY 18, 2017

Some even go so far as to write an “ideal” press release in order to back into the right questions and methodology. For example, in this LinkedIn survey of financial professionals, it is cited that “25% of those queried worry their job could be jeopardized by automation.” Also important?

Survey 136

Survey How To Construction Data 136

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. Again, the aim is to think like a journalist and understand the craft of writing an article. Infographics. Once you understand they need: Quotes from experts.

Digital PR 170

Digital PR Industry Strategy Film 170

Buzzstream

DECEMBER 1, 2023

Pitchable content in the SaaS world typically falls into one of these two (or sometimes multiple) buckets: Infographics/Animation/Videos/Data Visualizations Surveys/Reports Tools/Templates Interactives/Calculators Complete Guide But before you create your content, you must ensure an audience exists.

Examples 133

Examples Software Pitching Tools 133

MaccaPR

OCTOBER 17, 2016

Write, Tell and Show Your Sustainability Story. Pharmaceutical giant Eli Lilly incorporate its 136 page integrated report into a microsite that also houses videos, infographics and charts to tell its story, all communications tactics that are growing in popularity in corporate sustainability reports.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. What Are Personas (Empathy Maps) & Why They Are Effective.

How To 120

How To Tools Viral Exercises 120

Beyond PR

JUNE 13, 2017

Basics of writing an online-friendly blog: Craft a catchy headline that appeals to readers’ needs and makes a promise to meet them. Add eye-catching multimedia that makes your content stand out from the crowd, like an infographic, product picture or action shot. It’s a pizza party, not a state dinner. Map Your Destination.

Blogging 77

Blogging Company Engineering Airlines 77

PR 20/20

AUGUST 9, 2016

After months of planning, research, writing, and design, your new B2B research report is set to launch. An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. Personas have been defined. Databases have been segmented.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

PRSay

APRIL 19, 2016

I’m not sure why it works so well but for eBooks, white papers, infographics or anything related to cause marketing, get going with Pinterest. LinkedIn (Pulse) + Broadcast – If you’re not using LinkedIn’s Pulse regularly, or the Company page is languishing, start sharing on that medium now.

Communications 65

Communications Pinterest Reddit Radio 65

Critical Mention

OCTOBER 24, 2019

Our take on HubSpot: HubSpot delivers wonderful content, infographics and templates to help guide your marketing techniques. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO. Priscilla Osorio. Priscilla is the marketing coordinator for Critical Mention.

Blogging 68

Blogging Education Resources Creativity 68

Shift Communications

DECEMBER 10, 2015

You know how branding works in writing – promoting unity across a brand’s messaging creates a coherent identity. Images for promotions, such as ads or social media images, are generally more like pitches than other types of writing. Think of these images as more similar to in-depth types of writing. Create Unity Across Images.

Infographics 60

Infographics Tools Guidelines Writing 60

PR 20/20

MARCH 30, 2016

15 Free Infographic Templates in PowerPoint. How to Write an Ebook From Start to Finish. How to Write a Blog Editorial Calendar. 24 Awesome Facebook, LinkedIn, Twitter, Instagram & Pinterest Features You Didn't Know Existed. The Blogging GamePlan: How to Write a Knock-Out Post. Inbound Marketing Kit.

Resources 40

Resources Marketing Pinterest eBook 40

Sword and the Script

DECEMBER 22, 2020

Think about how much work that is – if you as a PR professional had to write 10 press releases or 10 blog posts per week. But here’s the insight: bloggers who write longer posts are also more likely to report strong marketing results. Journalists produce 10+ articles per week. Politics complicated PR and business communications.

Survey 174

Survey Marketing B2B Study 174

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Another common tactic is for the author to share an article about the content offering on his or her LinkedIn profile through LinkedIn Pulse. LinkedIn - LinkedIn is a powerhouse for B2B marketing.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

MaccaPR

JULY 23, 2014

Moritz recommends creating and sharing mini-infographics, screengrabs with text, and photos with overlayed text like quotes, stats and facts. Don''t write one post for all platforms; ensure the sizing and tone of visual content matches each of your channels. Be snackable. Consumers love short and punchy. Batch Content.

Pinterest 91

Pinterest Storytelling Infographics Social Media 91

Beyond PR

JUNE 16, 2016

The challenge lies in balancing style with substance,” writes Glenn Frates, Regional Vice President of Customer Content Services at PR Newswire, in 5 Rules for Publishing High Quality Press Releases. Get creative with infographics, product demos, animation and other visuals to connect emotionally with readers. Boilerplates.

Infographics 40

Infographics Writing Storytelling Video 40

PR 20/20

MAY 23, 2017

Ann Handley , author of Everybody Writes , heads up content at ‘Profs. Avinash often writes in-depth pieces backed by research, and chock-full of strategic tips. Buffer authors do their research, writing in-depth posts with ample resources to back up their intelligence. Need a mid-day break?

Resources 53

Resources Marketing SEO Engineering 53