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Lockdown Unconference comms event

Stephen Waddington

You’re invited to join a new Unconference learning and development event. Nine months ago I created an online community of practice for people studying and working in marketing, media and PR. Several people suggested one-off events and discussions. Better still, come and share an idea. You’d be very welcome to join.

Pitching 158
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Pitch the Media

PR for Anyone

You’ve been ready my posts for years, watching the YouTube videos, and you’re ready to pitch. But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” He read that entire pitch AND booked her for a segment. ” The answer is no.

Pitching 223
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How to Build a Stronger Business Through Community Engagement and Event Marketing

Burrelles Fresh Ideas

One of the ways to achieve this is by harnessing the power of in-person community engagement and event marketing. On the surface, these may not seem to directly translate into brand strength, yet when applied strategically, events and engagement can influence the long-term growth of businesses.

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What’s next for WaddsCon: May report and future events

Stephen Waddington

Here’s a report from the May event and what’s coming up in June. Developing the WaddsCon community WaddsCon is a high energy, fast paced and fun learning and development event. Its goal is to provide a platform for original contributors to cover a diverse range of topics related to marketing, media and public relations.

Report 203
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Pitch and Demo Events for Startups [B2B and B2C]

5W PR

There are plenty of ways that businesses showcase themselves to an audience, with the most popular one being the elevator pitch. However, the elevator pitch can be daunting to many, given that the person has very little time to explain the idea, and the company and then get into the product or the service that the business provides.

B2C 88
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Pitch the Media Today

PR for Anyone

Now is the best time to pitch the media, especially television. Pitches are much lower this time of year so it’s a great opportunity for you to start pitching. Your pitch is much more likely to be seen easily. If you’ve been following me, you know how to write a good pitch that is more likely to get the YES.

Pitching 130
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Pitching Multiple Media Outlets

PR for Anyone

Here are 5 stories you could pitch to various media publications, all highlighting your expertise but tailored to the unique media outlet. You can see how I used stress as a topic for every pitch, but it works specifically for that media outlet. Last week I gave you ideas to pitch for the rest of the year. Here’s an example.

Pitching 130