Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc. A PR team should distinguish which content suits a specific audience, such as video presentations for investors, product demos for journalists, and explainer videos for general audiences. #4.

Video 109

Video Marketing SEO Social Media 109

Cision

OCTOBER 26, 2015

Cision offers the most innovative tools in the industry, bringing together the best content and technologies from across its entire profile. With intelligence on earned and owned media, including online, social, broadcast and print, it’s easy to understand and share your social performance information. Take a demo today!

Print 120

Print Software Mobile Writing 120

Critical Mention

SEPTEMBER 13, 2018

With continuous advancements in technology, increasing emphasis on analytics and increasing competition, PR pros need to hone their skills to keep themselves up-to-date. As technology advances, we fear that robots will eventually render some jobs obsolete, including PR. SCHEDULE A DEMO. Selling PR’s value. Influencer marketing.

Technology 73

Technology Print YouTube Financial 73

Burrelles Fresh Ideas

FEBRUARY 27, 2024

million in revenue across various media channels, including print, digital, radio, TV, highlights, and social media. Leading up to the Chiefs’ AFC title victory over the Ravens on Jan. 28, Apex Marketing Group delved into the brand impact Taylor Swift has had on both the NFL and the Kansas City-based franchise.

Sports 85

Sports Television Advertising Advertising 85

Burrelles Fresh Ideas

APRIL 16, 2024

Do you find it challenging to stay on top of mentions from all media – print, online, broadcast, and social? Click here to request a demo or to discuss your monitoring needs. AI was used for grammar checking and removal of repetitive phrases, followed by human fact-checking and editing. We can help!

B2B 94

B2B Marketing Measurement Social Media 94

Critical Mention

FEBRUARY 5, 2019

Knowing what trends are going on in your industry allows you to keep up with the latest in marketing strategies and technology. All-in-one platforms like Critical Mention allow you to get instant updates for the trending topics that matter to your industry on TV, radio, online news, print, licensed content and social media.

Trends 61

Trends Viral Analysis Crisis 61

Critical Mention

JANUARY 30, 2019

Like any technology investment, making a decision about which media monitoring or earned media measurement tool is right for your business can be challenging. SCHEDULE A DEMO. Every solution has its own unique value proposition and feature set, and wading through the vetting process is often complicated. Robust analytics and reporting.

How To 60

How To Media Analytics Television 60

5W PR

MAY 16, 2017

With a huge group of 5W’s Home and Houseware PR clients exhibiting in every corner of the show, EVP Dara Busch and I navigated every pavilion and left no snack uneaten, or demo unwatched. After scouring all corners of McCormick place, one thing was clear – technology and design reigned supreme during this year’s product showcase.

Internal 68

Internal International Print Skype 68

Shift Communications

MAY 26, 2015

In the world of PR, landing client coverage in publications like The New York Times, The Wall Street Journal or Bloomberg Businessweek is the ultimate win — and when that story runs in print, it’s icing on the cake. At this point in the process, they’re going to want executive and customer interviews, hands-on product demos, etc.

Print 60

Print Product Launch Fashion Report 60

Critical Mention

DECEMBER 10, 2021

SCHEDULE A DEMO. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family.

Radio 116

Radio Instagram Analytics Mobile 116

Critical Mention

AUGUST 5, 2018

Annie Jennings is the founder and CEO of ANNIEJENNINGSPR , a national publicity firm that created the #1 Radio Talk Show Campaign and access to national media, including local, regional and national TV, online media and print. SCHEDULE A DEMO. Some of her clients include US Weekly , Aol.

Twitter 77

Twitter Radio Social Media Print 77

Norton's Notes

JANUARY 20, 2015

I love this and had to share it as it combines my two big loves technology and DJing. The technology behind this is brilliant and really gives you some food for thought on what you can do with paper and cardboard these days. I might have to be using the technology in our next PR stunt. Consumer Technology Music DJ music'

Print 28

Print Technology Software Consumer 28

Beyond PR

JANUARY 16, 2018

Because it’s all integrated into the Comms Cloud™, PR pros can monitor social alongside their monitoring of traditional print, broadcast and online news coverage. . Other technology vendors often flaunt their ability to capture social amplification data, but in many cases, these are simply vanity metrics. About Jason Edelboim.

Data 70

Data Retail How To Sports 70

OnePitch

MAY 12, 2022

His career has spanned the intersection of business, technology, and communications. What are the benefits of a broadcast placement rather than a digital/print one? Having a demo tape to show how compelling a speaker you are will put you above the rest when they are choosing to book for an upcoming segment. Video is powerful.

Strategy 52

Strategy Interviews Pitching Energy 52

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. 3) September 15, 2014: Visible Technologies. Newly combined Vocus-Cision acquires Visible Technologies , a provider of social media analytics.

Technology 12

Technology Software Company Marketing 12

Beyond PR

MARCH 6, 2018

Now imagine what that number would be if it were not for the 600+ million devices that are equipped with ad-blocking technology. Content that is authentic, accessible and relevant has the power to shape our behavior — whether it’s making a purchase, supporting a cause, or requesting a demo. 100, 500, maybe 1,000? percent close rate.

Strategy 67

Strategy How To B2C Content Marketing 67

Burrelles Fresh Ideas

APRIL 2, 2024

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9

Media 103

Media Radio Print Newspapers 103

NewsWhip

JULY 20, 2022

These technologies offer a comprehensive view of a brand on the web, and the insights needed to identify trends and squash challenges before they arise. Navigating the digital space can be hard, but with real-time media monitoring technologies, it doesn’t have to be intimidating. . The question then is, how do you do media monitoring?

Media 78

Media Reddit Reputation Web 78

Sword and the Script

MARCH 15, 2022

Truescope is a new media monitoring technology that’s launching in the U.S. Instead, these are analogous to the way technology vendors brief Gartner or Forrester. It provides monitoring for print news, online news, broadcasts, podcasts and social media. Second, the platform is built on modern technology. but it’s not new.

Tools 160

Tools Media Software Analysis 160

Sword and the Script

MARCH 1, 2022

Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. My impression is that he seems to be plugged into the market, open to market feedback and has experience growing and leading a technology company. Short-form video.

Software 121

Software Case Study Advertising Advertising 121

Bianchi Biz Blog

JUNE 21, 2022

I test drive new equipment offerings in print and video formats. I help them produce demo recordings to advance their careers. . Six Things Vehicle Technology and Mobility Suppliers Should Do Now to Rock PR at CES 2023. I am a freelance editor representing Heavy Duty Trucking and TruckNews.

Meeting 87

Meeting Media Chemicals Radio 87

Contently - Strategy

OCTOBER 15, 2021

[If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. On Google, there are 260 million search results for “b2b technology.” ” Based on the numbers, you’d expect b2b technology to be the more popular term. ” There are only 214 million for “b2b software.”

B2B 85

B2B Content Marketing Trends Marketing 85

Critical Mention

SEPTEMBER 21, 2018

Integrating both print and digital marketing into is critical to your modern PR campaigns. With a background working for high-profile clients in the financial, hospitality and technology industries, she’s excited to bring her experience to Critical Mention. SCHEDULE A DEMO. The post Does Direct Mail Really Work for Millennials?

Advertising 84

Advertising Advertising Privacy Analytics 84

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. TrendKite has become the primary technology for the Cision media monitoring capability.

Marketing 63

Marketing Pitching Corporate Tools 63

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. Or a food journalist for print media. It uses advanced technology to search for instances where an individual’s or a company’s images have been used without permission.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. Or a food journalist for print media. It uses advanced technology to search for instances where an individual’s or a company’s images have been used without permission.

Digital PR 62

Digital PR Tools Google Pitching 62

Frederik Vincx

DECEMBER 11, 2015

Invest in automation and technology. We identify a client, we bring in technology for a campaign and then if it’s successful we can use that to demonstrate value. If people already see the value of the technology, they are already sold. Invest in automation and technology. Get to know the software via a demo and trial.

How To 60

How To Software System Employee 60