Cision

OCTOBER 26, 2015

In Cision’s recent “ Practice Listening: From Competitors to Customers ” webinar, five social media powerhouses – Jay Baer, Jeff Bullas, Neal Schaffer, Mark Schaefer and Scott Stratten – shared their unique perspectives on why listening is so important for your brand. No longer are you competing with the local store down the block.

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Social Media Employee Local Tools 120

ImPRessions - Crenshaw Communications

MAY 3, 2017

We are big fans of webinars such as those offered by Cision and PR News on topics ranging from Craft a Crisis Plan for High-Speed News Cycles to Breaking Down the State of the Media in 2017. Recently we took part in a webinar sponsored by Meltwater on Using Data to Achieve Efficiency and Accuracy in PR and Communications.

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Writing Education Pinterest Creativity 149

Cision

NOVEMBER 11, 2015

Instead, cozy up to reporters who write for your local newspaper. Sign up for Ian Greenleigh’s webinar! Images: Tony Alter , Enokson , Wesley Fryer ( Creative Commons ). While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance. Start Small.

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Pitching Newspapers Writing Local 120

Cision

OCTOBER 6, 2015

To lead up to his Cision webinar, Brad Phillips wrote a blog post that featured a few of the mistakes top executives make during media interviews. To the contrary, I believe that simplifying complexity takes more creativity and intelligence, not less. In other words, no one is suggesting they “dumb down” their content.

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Interviews How To Healthcare Media Training 120

Stephen Waddington

MAY 19, 2020

Those insights will lead to better briefs to inform creative and content. No one wants to attend a two day conference via webinar. Digital led creative, rooted in an audience insight, will cut through noisy channels. Our local BBC news programme and even the national idents are based on clips from social media.

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Solo PR Pro

APRIL 5, 2022

It can mean just doing more professional development programs, whether they be in-person events, webinars or specialized coursework through organizations PRSA, ICBA or AMA. For me, that meant getting my accreditation in public relations, but it doesn’t have to be an intensive year of study.

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How To Fashion Banking Industry 104

PR in High Definition

MAY 31, 2016

Is the key competitor in that market founded by someone local? If not, you’ll need to be creative in your comms to avoid being branded a ‘me too’ company. More details on the webinar are at the end of this article. Your local talent. Want to know more – join our webinar! Know your stage.

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Banking Local Examples Twitter 48

PR in High Definition

NOVEMBER 22, 2016

For example, press releases and content that perform exceedingly well in your home market may not necessarily produce the same results across the different European countries – in fact, it may even have a negative response from locals! They ignore local socio-economic and cultural influences.

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Local Training Media Training Strategy 48

PR 20/20

MARCH 26, 2020

Join us for this 30-minute webinar where we'll share five content marketing tips…!”. It won't convince people that your preplanned webinar will help them in this time of crisis. Gather the brightest minds across departments and ask: How can we help our business succeed in perhaps new, creative ways?

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Crisis Marketing Healthcare Resources 92

Action PR

MARCH 26, 2020

In addition, they offered people the chance to support local communities by donating 50% of their monthly membership straight to the National Emergencies Trust to support its fundraising appeal to help those most affected by the coronavirus outbreak. delivers to local communities. per month: Anyone can sign up here.

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Exercises Training Local Crisis 52

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. While I have great respect for these two organizations, they are not local to my search. These fine folk did: Jan.

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Google Nonprofit Engineering SEO 101

Doctor Spin

APRIL 17, 2023

Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others. Host free webinars or workshops on a topic related to your industry. Partner with a local influencer to promote your business on social media.

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Strategy Customer Service Airlines Hotels 52

NewsWhip

APRIL 28, 2021

Watch webinar. Data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa, and Asia joined NewsWhip’s CEO Paul Quigley for a special panel session on the Pulse to talk about navigating multiple market nuances to be locally relevant at scale. Balancing global strategy & local market needs.

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Consumer Measurement Local Data 78

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. These fine folk did: Jan.

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Social Media Media Crisis Energy 61

Beyond PR

APRIL 27, 2016

Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show. Be creative when live-tweeting from the event. To create event-specific email lists, start with the clients, prospects, and journalists you connected with at last year’s show.

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Trade Shows Marketing How To Real Estate 40

Waxing UnLyrical

DECEMBER 13, 2010

It seems some of our local media can’t even do that. Image: Peter Lee via Flickr, Creative Commons Thanks so much for stopping by WUL! It’s almost as if they’re waiting, just waiting for something to go wrong. So that they can shake their fingers and exclaim triumphantly, “See? We told you so!&# Bah, humbug.

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Media Facebook Twitter Film 89

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. Image: Aftab Uzzaman via Flickr, Creative Commons It’s why I wrote about networking with a twist a while back.

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Social Media Media Facebook Twitter 89

Frederik Vincx

JULY 17, 2023

Highlights Soulcenter products used by 250+ care homes Brand seen as local category leader Challenge Soulcenter is a self-initiated project, that started by doing a one-month internship in a care home. Set up a home studio for video training sessions and webinars. During covid we quickly pivoted to online training and coaching.

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Software System Training Enterprise 78

Onclusive

OCTOBER 3, 2017

Here is what they told us: “Your brand will no longer be defined by a logo or cute creative ad, but by your thought leadership: Content Marketing and the way we experience that content is the key to your brand identity.”. Shashi Bellamkonda, CMO, Surefire Local. Randy Frisch, Co-Founder, CMO & President, Uberflip.

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Brand Branding eBook Leadership 246

Solo PR Pro

SEPTEMBER 5, 2023

Join industry associations (don’t forget about your preferred client industries), attend conferences, workshops, and local networking events. Showcase your expertise by offering workshops, webinars, or seminars. Get creative with thought leadership. Educate your target audience.

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Leadership LinkedIn Meeting Storytelling 78

Sword and the Script

DECEMBER 10, 2019

The high touch of creativity, big ideas and market smarts will reign over tech and hacks; we’ll all look to see what comes next after content.”. This unlikely union will create some of the most creative, impactful and best-in-class marketing the planet has ever seen. 29) A logical investment in creativity. “As

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Marketing Content Marketing Advertising Advertising 100

Waxing UnLyrical

JANUARY 17, 2019

Refine that information and share it through media relations, webinars and bylines. Engage your audience with a webinar. This is a great team-building exercise and you could earn some local press for your efforts. Image: qimono via Pixabay, Creative Commons CC0. Slow news cycles happen to the best of us.

Leadership 81

Leadership Survey Education Exercises 81

PR 20/20

JANUARY 3, 2019

How to Prepare Your Content Marketing Strategy for 2019 [WEBINAR]. We partnered with Influence & Co to host a webinar on the future of content. You can read this post or listen to the full webinar here. 4 Tips to Unleash Your Inner Content Creative Genius. PR 20/20's Paul Roetzer and Influence & Co.'s

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Blogging Marketing Content Marketing B2B 54

Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. Watch her on-demand webinar today! CEO of Likeable Local. Watch Gary’s free on-demand webinar today! Image: Karen Cropper ( Creative Commons ). Jay Baer (@jaybaer) August 19, 2015. Jeff Barrett – @BarrettAll . ” https://t.co/XuswAAsGAo.

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Social Media Twitter Media Nonprofit 120

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. For example, you can now pay to have your own article posted as “sponsored content” on the website of our local business magazine, Minnesota Business.

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Marketing Content Marketing Pinterest LinkedIn 48

Victorious PR

FEBRUARY 22, 2023

Now, just to be clear, this is not some hour long presentation webinar where I waste a bunch of your time, telling you my whole life story. (If She is one of the most creative people on the team, with a heart of gold — and a masters in psychology to boot! You deserve to have your story told. Now is the time to build that legacy.

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Publicity Video Pitching Google 52

Waxing UnLyrical

DECEMBER 9, 2010

Instead of taking 7 hours, it took 3 hours to shoot because we had remembered every locale and shot. Aim high in creativity, but keep in mind the limitations of your tools and skills throughout the process. And of course, it worked. Does our video have the makings of a viral video? Keep it as simple as possible.

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Video Facebook Twitter Viral 87

Stephen Waddington

MAY 12, 2019

I dropped in from my pocket somewhere between our local Metro station and the centre of Newcastle late on Sunday evening. Sarah contacted local jewellers and pawnbrokers throughout the North East on Tuesday morning. The webinars series reaches the end of its first term next week. Join us on 21 May 2019, 6:30pm BST. ??

Local 60

Local Storytelling Exercises Banking 60

NewsWhip

MAY 27, 2021

Watch webinar. Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. Local news has certainly become more relevant. May 21, 2021 | 11:30am EST / 4:30pm GMT. The future of storytelling in healthcare communications. Read transcript. Paul Quigley, CEO and Co-Founder, NewsWhip.

Healthcare 78

Healthcare Storytelling Communications Local 78

Waxing UnLyrical

OCTOBER 25, 2010

Image: Kurtis Garbutt via Flickr, Creative Commons Kim, who runs the Corporate Alliance to End Partner Violence (CAEPV), asked what I thought was a valid question on her blog: where is all the purple? I say “among many other things,&# because October can be associated with so many other colors. These fine folk did: Jan.

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Twitter Measurement Facebook Blogging 99

The Hoffman Agency

APRIL 6, 2020

The data can be repurposed for webinars, white papers, social media and other highly shareable avenues that show your company has unique insights both internally and externally. One of the biggest boons of data-driven storytelling is the simple fact that it can “support the funnel,” as Matthew puts it: [link]. Goals first, then numbers.

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Storytelling Data Journalism Resources 53

Stephen Waddington

NOVEMBER 19, 2017

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. In the shift to data driven programmes there’s a danger that we lose sight of creativity. Unfortunately the same isn’t true for local media.

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Publicity Ethics Data Community 164