Cision

JUNE 29, 2015

The increased ingesting of media via smartphones and other portable devices coinciding with the increase of social media apps being downloaded on smartphones has led to a more socialized media distribution. The visual nature of television may be serving as a buffer to the greater decline faced by print media.

Comparison 120

Comparison Television Print Social Media 120

Critical Mention

JUNE 22, 2017

Search for the definition of copyright, and you’ll find that it’s “the exclusive legal right, given to an originator or an assignee to print, publish, perform, film, or record literary, artistic, or musical material, and to authorize others to do the same.” Think about how print, online and broadcast media operate their businesses.

Film 60

Film Print Creativity Internal 60

Critical Mention

JUNE 21, 2017

Search for the definition of copyright, and you’ll find that it’s “the exclusive legal right, given to an originator or an assignee to print, publish, perform, film, or record literary, artistic, or musical material, and to authorize others to do the same.” Think about how print, online and broadcast media operate their businesses.

Film 60

Film Print Creativity Internal 60

Cision

NOVEMBER 24, 2015

Forty-five percent of executives think it’s okay to share other brands’ information as either digital or print paid content. A federal judge ruled a permanent injunction against TVEyes, which previously permitted customers to watch live FOX streams, or download video clips to edit and share with others for a $500 monthly fee.

Examples 120

Examples Viral YouTube Infographics 120

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

This means posting links and images to all brand social accounts of course, but there are also opportunities to get more creative. Also consider something more elaborate like creating a slick online piece with the help of a site like Coverage Book or producing a printed brochure with more than one piece of coverage.

Interviews 136

Interviews Pitching Infographics Print 136

Stephen Waddington

JULY 11, 2017

The 136 page report is available as a free download. 4 Channel shift from print to social exaggerated. Media relations with print newspapers/magazines are still stronger than expected. #5 Analysis is based on 20 countries and different types of organisations including companies, non-profits, governmental, and agencies.

Communications 115

Communications Publicity Survey Newspapers 115

OnePitch

SEPTEMBER 8, 2022

It feels so obvious, but the typical Ws – Who, What, Where, When, Why – but as we work with a lot of consumer brands, we’ve expanded that to include price point, link to download assets (never attach), and a nod to affiliate network integration, if applicable. This is like picking a favorite child!

Pitching 98

Pitching Consumer How To Education 98

Cision

AUGUST 4, 2015

Cision tracked all the related social and electronic print media over a four-month period (January – April 2015) to uncover the focus, themes and perspectives on the Measles, Mumps and Rubella (MRR) vaccine. Take a look at it by downloading the white paper or contact us today to learn more about Cision’s customized insight reports.

Radio 120

Radio Interviews Print Travel 120

Critical Mention

JUNE 21, 2017

Look for Creative Commons licensed content, which allow creators to easily mark their photos to share and specify the permissible circumstances. How to find video content that has Creative Commons licenses; and. If you do, be sure to go to Tools>Usage Rights and choose from among photos that owners have shared for wide use.

Video 85

Video Creativity Internal International 85

Waxing UnLyrical

JUNE 14, 2018

Think of the cost of gas traveling for interviews, new work clothes and printing costs. Glassdoor even has a Know Your Salary calculator you can print out during a salary discussion with your boss. Image: Alexis Brown via Unsplash, Creative Commons CC0. Write Off Job Expenses. Did you know job search expenses are tax deductible?

Print 71

Print Resources Technology Interviews 71

Presspage

JULY 25, 2018

Another option, Niven says, is to embed a low-resolution image in the release and link to a place where a high-resolution can be downloaded. Although random reporters might admire your creative writing workshop brilliance, they’re going to turn to Wikipedia for a straightforward rundown of your business if you don’t provide it.

Wikipedia 103

Wikipedia Writing Video Report 103

Shift Communications

DECEMBER 20, 2016

Click the image to download a printable PDF. You are welcome to download and print out the crisis communications chart above and freely distribute it, unaltered, wherever you choose, under the Creative Commons By Attribution, Non-Commercial Usage, No Derivatives 2.0 US License. Christopher S.

Crisis Communications 60

Crisis Communications Crisis Communications Energy 60

Shift Communications

DECEMBER 1, 2016

When a CNBC reporter downloaded their annual report on the State of Employee Benefits, they notified us immediately. To do this, there’s no substitute for consuming – reading print newspapers/magazines, watching broadcast to figure out which shows cover what, etc. Both appeared in print, on the front page of USA Today’s Money section.

Strategy 60

Strategy Print Insurance Insurance 60

Stephen Waddington

DECEMBER 15, 2021

Download a copy of the Almanac The Almanac is available in both a HTML and a PDF format. PDF download version HTML version. Education and workplace practices are critical to change according to the Creative Industries Policy & Evidence Centre. You’d be welcome to join us. Please help yourself and let us know what you think.

Publicity 128

Publicity Government Guidelines Facebook 128

Rock the Status Quo

SEPTEMBER 9, 2014

#PRProChat — Ruth Carter (@rbcarter) September 4, 2014 It’s a common misunderstanding that is perpetuated, at least in part, by the fact that many creative commons images only require attribution of the images source to be used in a public or even commercial manner.

Blogging 194

Blogging Agency Social Media Content Marketing 194

Beyond PR

MAY 11, 2016

It’s these moments in video marketing that can transform a data- or information-heavy message into compelling, easy-to-understand, and profitable content, as seen in our Intermedia-MultiVu Creative Services case study. To get there, though, you need to tell your brand story in a creative way. You interviewed people for a reason.

Video 40

Video Writing Marketing Case Study 40

Sword and the Script

JANUARY 31, 2023

With its partnership with LexisNexis, Propel will give users expanded print monitoring capabilities.” The full report 2023 Global Digital Report is 465 pages long you can freely view it online or register to download. The content journalists are most likely to use media releases (59%),” according to Burrelles.

Software 78

Software Case Study Technology Tools 78

MaccaPR

DECEMBER 10, 2014

In fact, we design multiple offers for Red Wing, such as free downloadable white papers on OSHA standards and receive a free pair of boots in exchange for 15 minutes of their time. It takes effort and creativity to achieve a high level of success with online content.". What’s on the horizon for digital marketing?

SEO 98

SEO Interviews Blogging Engineering 98

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. Fortunately, today’s brands can stay competitive with a creative, multi-tiered approach. DO Get Creative. The good news is that “there’s a lot of creativity and value to be had in SMTs.

Strategy 40

Strategy Media Radio How To 40

Sword and the Script

MAY 21, 2019

My employer launched a print magazine, website and social presence telling stories about health and community to business audiences, which is still going, BetterTennessee.com. The platforms where people hang out are more fragmented and the creative competition is steep. Additionally, it’s not all about Facebook anymore.

B2B 82

B2B Social Media Company Marketing 82

Beyond PR

APRIL 27, 2016

Be creative when live-tweeting from the event. If the business cards are printed before the press kit link is available, a quick and inexpensive solution is to get the link printed on small adhesive labels that can be applied to one side of the card. Participate in pre-show press days and other media events.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Create a short video to promote your next content offer with a clickable link in the YouTube description box that takes video viewers right to a download of the content described in the clip.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Maxim Behar

JULY 5, 2023

And so, it turned out to be a book that sold terribly fast, because I got calls from various bookstores and supermarkets - asking me when there would be a new printing. It starts a discussion, and it makes people much more creative to an extent.

Radio 52

Radio Hotels Course Social Media 52

PR Conversations

JULY 20, 2015

Almost all of the Fringe plays had creative postcards, business cards or show programs as marketing collateral (some of them pictured above). The most-creative marketing I saw was the “pill” bottle (containing Smarties) for OCD — Obsessive Compulsive Darryl. Physically marketing their own plays and connecting with patrons.

Community 40

Community Print Twitter Creativity 40

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. Content Ideation Tools Crafting successful digital PR strategies demands creative ideation, and the right tools can transform the seed of an idea into compelling campaigns that drive big coverage. For instance, say you are looking for journalists who have covered race car driving in the past year.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. Content Ideation Tools Crafting successful digital PR strategies demands creative ideation, and the right tools can transform the seed of an idea into compelling campaigns that drive big coverage. For instance, say you are looking for journalists who have covered race car driving in the past year.

Digital PR 62

Digital PR Tools Google Pitching 62

PR Fuel

SEPTEMBER 4, 2018

Dare to be different and creative. Try printing out your press releases and slashing through fluff (unnecessary words and info) with a red pen. And if that’s the case, then you just have to do your best to get creative and uncover real news to write your press releases on. Look at me!” you aren’t left with much choice.

Writing 45

Writing Report Education Company 45

Cision

MAY 21, 2015

Jaffe Juice is an industry thought leader and author of Life after the 30-second spot, Joseph Jaffe’s unshackled, uncensored and uninhibited dialogue on the subjects of new marketing, advertising and creativity. A show about communicating with clients, prospects and employees – in person, in print and online. 40) Danny Ivy.

Social Media 120

Social Media Marketing Pinterest Media 120

ZudePR

MARCH 22, 2018

H: What about the print quality? If I’m going to pour myself into a once-in-a-lifetime creative act, there ain’t going to be any compromises along the way. Many announce the fact before they put pen to paper; I wanted to get the big creative work out of the way first before dealing with any external attention.) xii) Free book.

Writing 83

Writing Google Blogging Exercises 83

Bad Pitch Blog

MAY 20, 2010

We also have one of the largest collections of free downloadable gadget manuals in the world. The gravity of “hot topics” is powerful, and if you think creatively, you can often make it work for you. Good Organic Stories Trump Re-Prints. How long have you been taking this approach (research/visuals)?

Pitching 49

Pitching Fashion Report Twitter 49

PR Fuel

AUGUST 7, 2018

This is because as opposed to a blog post or other more creative piece, a press release is highly dependent on form. You want to be interesting and creative to keep readers’ interest, sure, but at the same time the press release form has been around for a long time for a reason. Following Form. Following Form.

Writing 40

Writing How To Report Comparison 40

Contently - Strategy

DECEMBER 4, 2018

Marketers typically think of the top of the funnel as the place where they get to be most creative. You’ve got your prospect’s email address from the e-book download form, they know how you’ve helped other people in similar situations, and your sales rep is ready to close a deal. In many cases, that holds true.

Case Study 111

Case Study Marketing Study Content Marketing 111

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example).

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example).

Media Relations 40

Media Relations Media Mobile Pitching 40