Sword and the Script

OCTOBER 3, 2023

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? The company believes its history of analyzing content will enable it to surface the best reporters for a story by analyzing data.

Analysis 147

Analysis Tools Software SMB 147

Communications Conversations

APRIL 30, 2018

Consider the following: Three out of four (75 percent) employees report wasting time to keep up with the constant dings, pings, chats and more. Two-thirds of employees (66 percent) report losing between 30 minutes and 1 hour every day from pressure to keep up, costing over three billion dollars in annual profits from wasted time alone.

Employee 94

Employee Technology Communications Corporate 94

Bianchi Biz Blog

MARCH 17, 2022

Ranging in length from a few minutes to over one hour, the podcasts focus on topics that can help automotive and technology executives stay on top of leading industry trends and gain insight on the future of mobility, helping them keep up with this rapidly changing and competitive market. Top 10 PR Blog Posts of 2021.

Automotive 77

Automotive Mobile Technology Transportation 77

Sword and the Script

JULY 6, 2021

OnePitch recommends reporters to pitch; ResponseSource shuts down #journorequest curation; Meltwater acquires Owler; Critical Mention adds “cast & crew” TV data. This month’s roundup of PR technology news is a two-fer: there’s two months’ worth of news here. OnePitch feature recommends reporters to pitch.

Pitching 90

Pitching Report Software Survey 90

Sword and the Script

JUNE 6, 2023

Summary of PR tech news from the last 30 days: PRophet offers a white-label option for PR agencies; Meltwater joins the generative AI race; mentions and new PR statistics Despite reports everyone in PR is using generative AI – it’s simply not true. Prezly adds click reports. Internal comms.

Survey 149

Survey Software B2B Pitching 149

Practical Law Construction

NOVEMBER 2, 2022

This is why the 2022 edition of the RICS Sustainability Report (Report) is so timely. Building on the 2021 edition, the Report offers the first year of trend line analysis by drawing on the expert opinions of around 4,000 professionals across four broad world regions: the Americas, Asia Pacific, Europe, and the Middle East and Africa.

Report 52

Report Construction Energy Real Estate 52

Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. What are their international and global capabilities?

Measurement 195

Measurement How To Analysis Data 195

Bianchi Biz Blog

SEPTEMBER 16, 2021

As we dive into the findings from our recent study of ESG (environmental, social and governance) reporting habits of the top North American automotive suppliers (according to Automotive News’ most recent Top Suppliers Listing), we thought it would be helpful to review some of the most popular terms and reporting standards.

Report 68

Report Automotive Financial Government 68

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64

Radio Pinterest Television Government 64

Shift Communications

JANUARY 3, 2022

By Natalie Marinaro, VP, Technology. Remote work environments were concretely established with 81% of Americans using videoconferencing technology. As we enter 2022, SHIFT’s Workplace Technology Practice has the privilege of hearing from many leaders (our clients) about what’s next in the workplace.

Technology 78

Technology Trends Employee Mobile 78

Sword and the Script

MAY 2, 2023

That response rate is consistent with the company’s previous reports. The report also found: “Pitches mentioning AI had a 91% open rate but a 1.96% response rate. The report also found: “Pitches mentioning AI had a 91% open rate but a 1.96% response rate. Meltwater published its annual report. million in 2022.

Pitching 126

Pitching Study Technology Report 126

Sword and the Script

AUGUST 14, 2018

The 2018 State of the Media report by Cision is an annual survey of reporters that offers some insight. This year the survey polled 1,300 reporters from around the world and a little more than 800 of those respondents are based in the U.S. Below are a few of the statistics that stood out to me in reviewing the report.

Survey 102

Survey Report Media B2B 102

Bianchi Biz Blog

FEBRUARY 1, 2024

The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. For more statistics on Japan and to download the author’s full bio and market report, click here.

Marketing 106

Marketing Newspapers Print Local 106

Critical Mention

NOVEMBER 9, 2018

Blogs are an effective way for PR and marketing pros to get information quickly and easily. With so many blogs out there, the challenge becomes which ones to choose while you’re on your daily commute, coffee break or even at your desk. So we’ve done the research for you and listed our top six blogs that will keep you in the know!

Blogging 61

Blogging Resources Internal International 61

Onclusive

APRIL 15, 2020

This is a continuation of our April blog series focused on helping communications teams get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. This knowledge will also come in handy when you start evaluating which measurement methodologies, tools and technologies may be best for PR.

Data-Driven PR 259

Data-Driven PR Measurement Data Travel 259

Sword and the Script

JANUARY 9, 2024

In this edition: Cision silently rebrands HARO; Meltwater’s dealmaking continues; PR tech briefs and mentions content picks There have been so many private equity (PE) deals among PR technology companies, that it’s easy to lose track of who owns what. A blogger from some tech company’s blog will always be included.

Brand 151

Brand Branding Reddit Pitching 151

Bianchi Biz Blog

MARCH 18, 2021

This post originally appeared on the Public Relations Global Network (PRGN) blog. Doing your first ESG (environmental, social and governance) report is not as simple or straight-forward as it seems. In no way are we trying to deter you from producing your first ESG report. This gives the report focus. You’ve got the data?

Report 80

Report Company Data System 80

The Hoffman Agency

MAY 9, 2022

Perhaps it is my yearning for new knowledge that causes me to love creating coverage reports. The post Intern-AL Review appeared first on "What's HAppening" Blog. From semiconductors to credit union regulations, I have benefited from the wisdom of senior executives and satiated my desire for learning.

Internal 36

Internal International Construction Creativity 36

Sword and the Script

DECEMBER 5, 2023

Investor relations platform Q4 enters reported $257 million acquisition deal with Sumeru Equity Partners; PR tech startup Handraise hauls in $6.3 It last bought SocialChorus, perhaps one of the best-known internal comms platforms for $100 million in 2020. LLMs are at the heart of generative AI technology.

Software 133

Software Reddit Technology B2B 133

Onclusive

OCTOBER 28, 2021

While this puts communications and PR front and center as the stewards of corporate reputation, PR pros also have a formidable challenge of monitoring and addressing multiple internal and external influencers that affect their brand perception. In the age of social media, managing corporate reputation is a complex undertaking.

Corporate 195

Corporate Reputation Analysis Wikipedia 195

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal’s John Carreyrou, yet Carreyrou was originally tipped off a company insider. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture.

Corporate 272

Corporate Reputation Policies Employee 272

Onclusive

OCTOBER 12, 2021

Here are the key elements of a well-rounded communications budget to consider: Team headcount and salaries Agency retainers, including media relations & crisis communications Owned media and contributed content development Technology tools, such as media monitoring, media database and internal communication platforms for employee engagement.

Resources 195

Resources Technology Data Tools 195

Stephen Waddington

NOVEMBER 17, 2019

Dan Slee has written up a review of the project on his personal blog: A three little pigs warning about AI in PR that you need to pay attention to. She’s forged relationships with organisations such and the International Data Science Foundation and the Turing Institute. It includes academic and popular culture sources.

Report 96

Report Ethics Government Training 96

Onclusive

APRIL 15, 2020

This is a continuation of our April blog series focused on helping communications teams get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. This knowledge will also come in handy when you start evaluating which measurement methodologies, tools and technologies may be best for PR.

Data-Driven PR 195

Data-Driven PR Measurement Data Travel 195

Sword and the Script

NOVEMBER 5, 2019

Every month when I go to write this PR technology summary, I’m surprised at just how many new tools and features are being brought to market. This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. What sort of data?

Internal 64

Internal International Data Media 64

PRSay

MARCH 29, 2023

Kwittken said that PR professionals could use AI to predict the reporters who will be interested in their pitches. Then, the generative technology can tell PR practitioners how to make those media pitches more exciting and persuasive. You put those two things together,” he said, “and it’s magical for PR people.”

Pitching 92

Pitching LinkedIn Technology Engineering 92

Onclusive

SEPTEMBER 27, 2017

In addition to monitoring, however, new technologies like AirPR Software’s Analyst Platform now allow us to aggregate content and identify trends – without reading every article and tweet. Dell has trained over 10,000 employees on social media through their Technology Solutions Training Portal. Create a Hub.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. Crunchbase reports Critical Mention has raised $9.3 This isn’t a PR tech story per se, but it is an interesting use of technology in PR. Critical Mention vs. TVEyes.

Software 86

Software Pitching Internal International 86

5W PR

NOVEMBER 2, 2023

These initiatives set limits on betting, require “know your customer” (KYC) procedures, mandate tax reporting, and place restrictions on advertising. These technologies are being leveraged to transform various aspects of gaming and betting. The event showcased key gaming trends that will shape the industry in the future.

Trends 78

Trends Sports Advertising Advertising 78

Stern + Associates

JANUARY 29, 2024

And aside from wider media, your own internal channels should start utilizing video and social distribution to maximize reach (though for thought leaders, the in-depth written articles will always be important). The result is that each year there are fewer reporters covering more ground, meaning they are harder to reach than ever before.

Strategy 96

Strategy Publicity Media Video 96

PRSay

SEPTEMBER 16, 2020

Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. Our internal communications team provided communications support for our facilities across the country. We shared social listening reports from FEMA.

Ethics 202

Ethics Public Affairs Crisis Management Training 202

Sword and the Script

JUNE 30, 2021

That’s according to the 2021 JOTW Strategic Communications Survey – by Ned’s Job of the Week , an email newsletter and Sword and the Script Media, a PR and marketing consultancy for B2B technology. Karen and Shonali were part of a group of six contributors to the survey and report. Communications technology.

Survey 122

Survey Communications Ethics Measurement 122

Sword and the Script

OCTOBER 25, 2022

Nine in 10 (90%) said reported that communications work has changed at least slightly – and of those, 50% said it has changed significantly (37%) or very significantly (13%). Technology has enabled me to do the work of five people and has enabled me to do that work in far less time.”. More internal comms. More internal comms.

Communications 124

Communications Crisis Internal International 124

Deirdre Breakenridge

JUNE 8, 2016

Their public relations experience spans various industries including entertainment, nonprofit, healthcare, technology, sports, and higher education. She is also the social media chair for the NYU International Club and volunteers with the social media team for the PRSA Tri-State events and conferences. A follow up blog post by PR 2.0

Social Media 150

Social Media Pitching How To Media 150

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal ‘s John Carreyrou, yet Carreyrou was originally tipped off to irregularities by a company insider. In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees. A mixed legacy.

Corporate 156

Corporate Reputation Policies Employee 156

Sword and the Script

MARCH 2, 2021

The first reason is to acquire a new piece of technology. Over the course of my career, I’ve lived through two acquisitions, contributed to internal and external comms for several more, and at different organizations, and even did a divestiture. There are several reasons why one business would acquire another. Did you know?

Company 151

Company Tools Technology Software 151

PR 20/20

NOVEMBER 30, 2022

As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment. Modern marketing is constantly shifting, and the folks that are part of your marketing team need to be masters in all things technology, best practices, and trends.

Marketing 52

Marketing Technology Internal International 52