Sword and the Script

DECEMBER 13, 2022

Here’s how the numbers on this blog have added up in 2022: Total blog posts: 46 – down from 51 last year ; Average length: 866 words; Shortest post: 306 words ; Longest post: 2,486 words ; Total words published: 39,852; Unique visitors: 236,756; and. Third-party mentions : 95 (most of which come simply from blogging consistently).

Blogging 161

Blogging B2B Software SEO 161

Stern + Associates

FEBRUARY 13, 2024

As International Women’s Day approaches on March 8 th , we join the global community to celebrate the theme of “ Inspire Inclusion.” Watch: International Women’s Day 2024 Playlist What’s the number one piece of advice you would share with today’s C-suite leaders on the importance of inclusion in their organizations?

Internal 110

Internal International Groups Employee 110

Ethical Voices

APRIL 22, 2024

I was pitching four reporters, three of which I knew pretty well. The fourth reporter I didn’t know as well, but I had worked with off and on. ” We continued to chat via text and answer the questions…normal reporter correspondence with the PR practitioner. ” This is a very experienced reporter and editor.

Report 91

Report How To Ethics Nonprofit 91

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

Internal 147

Internal International Tools Software 147

Sword and the Script

JUNE 13, 2023

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

Journalism 134

Journalism Media Relations Report Media 134

Buzzstream

MAY 16, 2024

I get email requests from guest bloggers who want to write on the BuzzStream blog daily. And yet, according to uSERP’s State of Backlinks for SEO report , guest posting is the third most popular link-building method behind content marketing and digital PR. What is Guest Blogging? I’ll be blunt: they are never good.

Blogging 62

Blogging Google SEO Writing 62

Onclusive

AUGUST 9, 2021

PR professionals are expected to create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Internal Communications. PR Reporting. Relationship building takes time. Media Training.

Training 370

Training Media Training Reputation Crisis Communications 370

Onclusive

NOVEMBER 8, 2023

PR professionals should create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Media Measurement Reporting on established metrics isn’t enough today. Relationship building takes time.

Training 195

Training Media Training Reputation Crisis Communications 195

Landis PR

MAY 24, 2021

Blog courtesy of Susan McNair, Currie Communications. When it comes to environmental, social and governance (ESG) reports, most large-listed companies keep outsiders in the dark. A lack of transparency in ESG reporting makes it hard to assess companies’ non-financial risks, impacts and actions. Photo courtesy of Pexels.

Report 84

Report Comparison Financial Analysis 84

Onclusive

DECEMBER 6, 2021

Last week, we reviewed the ROI rankings of the top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, based on the G2 Crowd 2021 report. The G2 Crowd Report for User Satisfaction Ratings is one of the most trusted voices in the industry.

Media 370

Media Comparison Software Enterprise 370

Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. What are their international and global capabilities? . Set your goals. Define your KPIs.

Measurement 370

Measurement How To Analysis Data 370

Landis PR

APRIL 19, 2022

Note: This is a reposted blog by our Public Relations Global Network partner, cometis AG. For the original blog, please see here. ESG standards are put in place to promote sustainable development and prevent greenwashing by creating binding reporting guidelines. Photo courtesy of Akil Mazumder. Global ESG standards.

Report 52

Report Financial Internal International 52

NewsWhip

JANUARY 11, 2022

Just days after the walkout took place it was reported that Apple was offering restricted stock units thought to be valued at $50k to $180k to engineers as an incentive to retain talent and avoid further poaching from tech rivals. . Instead, this was a tipping point for workers who had begun organizing the #AppleToo campaign back in August.

Policies 78

Policies Internal International Employee 78

5W PR

FEBRUARY 5, 2019

McDonald’s debuted a new look in celebration of International Women’s Day when the company “flipped” its iconic Golden Arches logo, turning the internationally-known “M” into a stylized “W” in honor of women. KFC was faced with a massive, international embarrassment that was trending quickly toward a PR crisis. A Golden Flip.

Internal 94

Internal International Creativity Crisis 94

ImPRessions - Crenshaw Communications

AUGUST 29, 2022

Depending on the announcement, we may seek an exclusive, meaning one reporter has access to the news before others. So what should you do when you are ghosted by a reporter? It can be easy to assume the reporter has stopped responding because you did something to turn them off from the story, but that is likely not the case.

How To 321

How To Media Report Pitching 321

Sword and the Script

OCTOBER 3, 2023

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? The company believes its history of analyzing content will enable it to surface the best reporters for a story by analyzing data. Kick-ass” PR blogs.

Analysis 151

Analysis Tools Software SMB 151

Sword and the Script

JULY 6, 2021

OnePitch recommends reporters to pitch; ResponseSource shuts down #journorequest curation; Meltwater acquires Owler; Critical Mention adds “cast & crew” TV data. OnePitch feature recommends reporters to pitch. This month’s roundup of PR technology news is a two-fer: there’s two months’ worth of news here. Give our services a try.

Pitching 89

Pitching Report Software Survey 89

Onclusive

APRIL 27, 2020

This week, we conclude our April blog series focused on shifting to data-driven PR and communications with the last two steps in this important process. Most PR and communications teams report their results on a monthly, quarterly and annual basis. The Result: Bolstering your budget and advancing your career through data.

Data-Driven PR 286

Data-Driven PR Measurement Data Report 286

Bianchi Biz Blog

SEPTEMBER 16, 2021

As we dive into the findings from our recent study of ESG (environmental, social and governance) reporting habits of the top North American automotive suppliers (according to Automotive News’ most recent Top Suppliers Listing), we thought it would be helpful to review some of the most popular terms and reporting standards.

Report 69

Report Automotive Financial Government 69

ImPRessions - Crenshaw Communications

JANUARY 11, 2022

Fun fact about me: before getting into PR , I wanted to be a reporter. I was a journalism major, so most of my writing experience in college had a reporting angle. You report the facts. The initial press release offers only the basics, while the reporting fleshes out a story with real context, both pro and con.

Writing 294

Writing Journalism Pitching Guidelines 294

PR 20/20

JUNE 14, 2021

Our team tracked many different KPIs and audience segments because the different internal stakeholders we worked with all had different goals they needed to meet. We were so focused on our messaging to our audiences that we fell short in properly communicating with internal stakeholders. Visualized Reports. So Much Data.

Report 81

Report Data SEO Analytics 81

Onclusive

AUGUST 22, 2017

The PR pro sends thoughtful, data-backed pitches, engages with reporters on social media, sends swag (when appropriate), maintains relevant media lists, and manages all follow-through with reporters and journalists. Internal Communications. Reporting on established metrics isn’t enough today. Owned Media/Content Strategy.

Media Training 397

Media Training Crisis Communications Conference Training 397

Practical Law Construction

NOVEMBER 2, 2022

This is why the 2022 edition of the RICS Sustainability Report (Report) is so timely. Building on the 2021 edition, the Report offers the first year of trend line analysis by drawing on the expert opinions of around 4,000 professionals across four broad world regions: the Americas, Asia Pacific, Europe, and the Middle East and Africa.

Report 52

Report Construction Energy Real Estate 52

Bianchi Biz Blog

MAY 16, 2024

The information in this post originally appeared on Public Relations Global Network’s blog. Grace Haekyung Son, Managing Director of PR House We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. million South Koreans are active users of KakaoTalk.

YouTube 95

YouTube Marketing Local Chemicals 95

The Hoffman Agency

MAY 9, 2022

Perhaps it is my yearning for new knowledge that causes me to love creating coverage reports. The post Intern-AL Review appeared first on "What's HAppening" Blog. From semiconductors to credit union regulations, I have benefited from the wisdom of senior executives and satiated my desire for learning.

Internal 36

Internal International Construction Creativity 36

Communications Conversations

MAY 21, 2020

I then worked at my college newspaper as both a reporter, covering the women’s basketball team, and as an ad rep. I believe both of those experiences shaped me and led me to starting this blog. And there’s a lot I learned from running that underground newspaper that I put into practice now, even to this today, on this blog.

Newspapers 78

Newspapers Blogging Groups Print 78

ImPRessions - Crenshaw Communications

NOVEMBER 9, 2021

There’s often the opportunity to package existing internal data, which can offer an opportunity for PR teams to convey expertise or make news. It’s a matter of identifying key findings, building a report or release, and planning media outreach to support key insights. Case studies. Data visualizations.

Content Marketing 309

Content Marketing Case Study Marketing Data 309

Communications Conversations

DECEMBER 13, 2019

If you’ve worked in the PR industry in the Twin Cities for any length of time, you’ve probably heard about or visited, the MN PR Blog. In fact, to my knowledge, the MN PR Blog was one of the first PR blogs in the entire country! The blog was founded and managed by Ryan May. Since, 2003, to be exact.

Blogging 78

Blogging Agency Community Local 78

Critical Mention

NOVEMBER 9, 2018

Blogs are an effective way for PR and marketing pros to get information quickly and easily. With so many blogs out there, the challenge becomes which ones to choose while you’re on your daily commute, coffee break or even at your desk. So we’ve done the research for you and listed our top six blogs that will keep you in the know!

Blogging 61

Blogging Resources Internal International 61

Bianchi Biz Blog

MARCH 18, 2021

This post originally appeared on the Public Relations Global Network (PRGN) blog. Doing your first ESG (environmental, social and governance) report is not as simple or straight-forward as it seems. In no way are we trying to deter you from producing your first ESG report. This gives the report focus. You’ve got the data?

Report 80

Report Company Data System 80

The Proactive Report

MAY 2, 2015

Pew Research released their 2015 State of the Media report this week. 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers says the report. Even a large blog like GigaOm was not able to sustain their operation.

Report 100

Report Mobile Newspapers Media 100

PRSay

MAY 13, 2022

He is also the author of Culpwrit , the PR career blog. While some large agencies report receiving hundreds of résumés, smaller agencies receive far fewer applications, so your chances improve dramatically. If an intern performs work that lessens the workload of salaried employees, then they should be compensated.

Nonprofit 147

Nonprofit Internal International Corporate 147

The Hoffman Agency

MARCH 6, 2023

From letting people know when you’ll be in the office 15 minutes late following a doctor’s appointment to telling your team you are compiling a big report for one of your accounts, learning how to communicate your own needs, bandwidth and boundaries manages expectations and prevents misunderstandings to enable more effective collaboration.

Internal 36

Internal International Pitching Creativity 36

Onclusive

JANUARY 14, 2021

Welcome back to our January blog series focused on “ The Executive’s Guide to Building and Leading an Impactful Communications Team ”! Communications is a highly strategic function that supports the growth of your entire organization by nurturing and enhancing how your brand is perceived internally and externally.

Communications 195

Communications Corporate Measurement Reputation 195

Bianchi Biz Blog

MARCH 7, 2024

Hanan Kamir, CEO at KAMIR The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the next post in a series of in-depth profiles of a key international market written by one of our PRGN partners. million users Instagram : 4.19 million users TikTok : 3.2 million users X : 2.2

Print 105

Print Marketing Real Estate Automotive 105

Bianchi Biz Blog

APRIL 29, 2024

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners.

Marketing 92

Marketing Local Crisis Management Internal 92

Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. What are their international and global capabilities?

Measurement 195

Measurement How To Analysis Data 195