Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I went into Marketing by way of writing. But I thought writing a diary was boring. Ann: Oh boy. Full report.

Interviews 104

Interviews Content Marketing Writing Journalism 104

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. Our tech team recommends this list of blogs for the best information on relevant news, competitive moves, trends, and data insights.

Blogging 136

Blogging B2B Technology Pitching 136

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

The conversations that take place during a recording are more laid back than a typical interview, and questions are often shared in advance so the guest has time to think through their responses. The panelists can include other industry executives, analysts, academics, or journalists. Customer case studies sell benefits.

Case Study 390

Case Study B2B Study Interviews 390

Communications Conversations

DECEMBER 13, 2019

If you’ve worked in the PR industry in the Twin Cities for any length of time, you’ve probably heard about or visited, the MN PR Blog. In fact, to my knowledge, the MN PR Blog was one of the first PR blogs in the entire country! The blog was founded and managed by Ryan May. Since, 2003, to be exact.

Blogging 78

Blogging Agency Community Local 78

Critical Mention

NOVEMBER 9, 2018

Blogs are an effective way for PR and marketing pros to get information quickly and easily. With so many blogs out there, the challenge becomes which ones to choose while you’re on your daily commute, coffee break or even at your desk. So we’ve done the research for you and listed our top six blogs that will keep you in the know!

Blogging 61

Blogging Resources Internal International 61

Critical Mention

MARCH 13, 2019

Throughout his career, Anthony has helped people in a wide variety of industries and markets think through and overcome their biggest business challenges. I started writing the blog in 2009, and the speaking and books followed on not too much later. My blog has something like 3,900 individual posts. SCHEDULE A DEMO.

Interviews 65

Interviews B2B Measurement Blogging 65

MaccaPR

DECEMBER 10, 2014

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. You invest a lot of time in your ThinkSEM blog , chiefly written by your wife and co-owner Sarah Danks and PR staffer Kayla Hollatz – it’s a fun read.

SEO 98

SEO Interviews Blogging Engineering 98

Stern + Associates

FEBRUARY 28, 2024

Partners and other practitioners at accounting, law, management and tech consulting firms, among others, need to put themselves out there not just as purveyors of a service but as something more: thought leaders at the cutting edge of their profession and industry. One important channel for doing so is contributed content.

How To 99

How To SEO Strategy Social Media 99

Sword and the Script

JUNE 15, 2021

I’ll even take that a step further: if you aren’t in direct contact with customers in writing content, you are probably just making it all up. They don’t want to spend a chip furnishing customer interviews for marketing content because they’d rather save those chips to close a deal. You’ll learn a lot that will inform your writing.

Survey 117

Survey B2B Marketing Interviews 117

Bianchi Biz Blog

FEBRUARY 29, 2024

In this blog – the first of two parts – we’ll share these findings and what implications they have for PR practitioners as we strive to secure earned media hits for our clients. Respondents noted that offering thought leaders or an interview may be too ambiguous or cumbersome for reporters with limited bandwidth.

Report 101

Report Automotive Media Local 101

5W PR

OCTOBER 26, 2017

To get a better understanding of the influencer side of the business, I interviewed two of my favorite influencers, @laurenmagenta and @feedmedearly. Here is what they had to say: How did you get your start as influencer and how did you decide on an industry focus? Perfect timing really!

Interviews 88

Interviews Instagram Video Creativity 88

Sword and the Script

MARCH 28, 2017

In others, such interviews are prohibited by a client’s corporate policy in order to prevent the appearance of one brand endorsing another. Build Trust with Content Interviews First. It’s a whole lot easier to ask a customer to do a media interview if you’ve already built some trust with them.

B2B 60

B2B Blogging How To Media 60

Bianchi Biz Blog

MAY 2, 2022

I am the senior editor at Charged – I write daily blog posts, as well as articles for the print magazines, and do copy editing. I’m also a contributing writer for EVannex – I write a weekly blog post. I do a lot of interviews with pros in the EV industry. What story or stories are you most proud of?

Meeting 81

Meeting Media Travel Interviews 81

The Hoffman Agency

AUGUST 23, 2022

I would spend hours writing fictional narratives in my room, transporting to the imaginary worlds I was creating. I continued writing stories, but castles and princesses quickly became congressmen and protests. I’m practicing advocating for myself but also being someone that others can rely on. At Hoffman, I’m finding my purpose.

Storytelling 36

Storytelling Community Industry Transportation 36

5W PR

NOVEMBER 7, 2023

They’re published by various media outlets, blogs, influencers, and major online retailers like Amazon. Building relationships with editors and influencers Networking with editors, bloggers, and influencers in the industry can be advantageous. Engage with them on social media, comment on their content, and attend industry events.

How To 78

How To Retail Pitching SEO 78

ImPRessions - Crenshaw Communications

JUNE 20, 2019

For more on writing stellar bylines , see our earlier post. While such content is meant to earn media coverage, PR pros also routinely create collateral for owned media like blog posts, white papers, social posts, and case studies. Inexperienced executives shouldn’t commit to a media interview or TV appearance without media prep.

Agency 188

Agency Publicity Media Training Training 188

Cision

APRIL 18, 2017

Owned media is content you create on a platform you own, such as your company’s website or blog. If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked. Get people to share blog posts.

Exercises 198

Exercises Google Writing Blogging 198

ImPRessions - Crenshaw Communications

NOVEMBER 28, 2017

It’s never too early in the holiday season to start thinking about “gifts” that would improve the public relations industry. But our list has more to do with ideas we feel will elevate the industry as a whole. It also provides opportunity for those just starting out in the business to flex their writing muscles.

SEO 200

SEO Pitching Agency Exercises 200

5W PR

OCTOBER 26, 2017

To get a better understanding of the influencer side of the business, I interviewed two of my favorite influencers, @laurenmagenta and @feedmedearly. Here is what they had to say: How did you get your start as influencer and how did you decide on an industry focus? Perfect timing really!

Interviews 60

Interviews Instagram Video Creativity 60

ImPRessions - Crenshaw Communications

MAY 4, 2018

This year’s graduates are entering the job market at a time of low unemployment and high demand for smart, industry-focused PR talent. Networking isn’t only about getting interviews. Those early “informational interviews” can also be the beginning of an informal professional network. Talk to everyone.

How To 189

How To Nonprofit Privacy Interviews 189

Deirdre Breakenridge

NOVEMBER 23, 2016

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. You’re investing in the future of your industry. Industry Associations. Spend some time reviewing the work of industry authors. You can show your appreciation.

Skype 150

Skype Industry Storytelling Interviews 150

Cision

JUNE 21, 2016

Jessica Van Eyck, a recruiter for Vaco Memphis – which offers consulting, contract and direct hire solutions in the areas of accounting, finance, technology, health care, operations and administration – confirms that it’s imperative that candidates have an online portfolio, especially those in the creative industry. Put yourself out there.

Brand 189

Brand Branding Real Estate Tourism 189

Contently - Strategy

MAY 4, 2023

To illustrate, we’ve used the music industry and the different types of performing artists as a metaphor for the different kinds of SMEs. Working With the Cover Performer The cover performer has extensive expertise about your organization, its product(s), or the industries in which you operate. That expertise is static, however.

Strategy 126

Strategy Employee Writing Industry 126

Bianchi Biz Blog

JANUARY 8, 2024

Jennifer Ramsay is the editor-at-large at Endeavor Business Media, where she curates the Market Moves newsletters, a series of cross-industry publications pulled together from various Endeavor Business Media outlets covering electric vehicles, manufacturing, energy, infrastructure and cybersecurity.

Meeting 97

Meeting Energy Local Media 97

Mindful Marketing

JUNE 15, 2015

The agency specializes in B2B financial services industries. Drew launched his agency’s blog in 2006 and it has been on the AdAge Top 150 since the list’s inception. Drew launched the AMI blog in 2012 as a resource to agency leaders. MMG will celebrate its 20th anniversary in the Fall of 2015. His first book, 99.3

Interviews 50

Interviews Marketing Financial Insurance 50

Sword and the Script

FEBRUARY 10, 2015

As the saying goes, it’s the little things that kill, and the little things can derail or trip up an interview with the media. Media interviews are more important because they are hard to come by these days. Any PRs that blog on a consistent basis will have a special appreciation with the demands placed on members of the media.

Interviews 60

Interviews Media Fashion Report 60

ImPRessions - Crenshaw Communications

MAY 4, 2017

How hard is it to write some short articles on a subject you know well? Understanding what the decision-makers want before you begin writing is a major timesaver. Write for the audience. Because every industry has its own language and terminology, to write like an insider may require the inclusion of certain terms.

B2B 136

B2B Guidelines Writing Pitching 136

Shift Communications

FEBRUARY 3, 2016

In my last post , I shared three ways to bungle your product launch and touched briefly on preparing your executives for media interviews. 1) They think an interview is just about answering questions. In the majority of media training sessions I’ve done, the spokesperson plays “ping pong” with the interviewer.

Interviews 60

Interviews Media Training Training Trends 60

Cision

JUNE 27, 2017

In reality, you’re strapped for time, and writing articles and other content falls to the very bottom of a very long list of tasks. A ghostwriter is experienced in writing in other people’s voices so that they get the benefit of having content published under their name, without the hassle of actually writing it.

Writing 217

Writing Content Marketing Blogging Meeting 217

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I didn’t get into the public relations and communications industry through a traditional career route. Agencies are usually structured as teams specializing in specific industries, outlets or channels. Young professionals often enter the industry by way of student internships, post-grad internships, and entry-level positions.

Agency 88

Agency Energy Crisis Management Industry 88

Norton's Notes

MARCH 21, 2017

This is an interview I did with the guys at Vuelio for their Blogger Spotlight section after I was kindly listed in their top ten PR bloggers for the third year running. They have very kindly allowed me to re-share this with you here on my blog, I hope you like it. Why should people read your blog? What makes it different?

Interviews 35

Interviews Writing Blogging Social Media 35

Stephen Waddington

NOVEMBER 26, 2017

Marcel Klebba was named media and public relations blogger of the year at the Vuelio blog awards on Friday at a glitzy ceremony in London. The inspirational public relations graduate started blogging in September 2016 as a final year student at Westminster University. Here’s his first blog post. Why did you start blogging?

Publicity 105

Publicity Media Writing Blogging 105

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64

Radio Pinterest Television Government 64

Contently - Strategy

MARCH 22, 2024

This applies to all sorts of content, including blogs, videos, podcasts, and content offers like e-books. While every organization has challenges unique to its industry, there are some guidelines everyone can follow to create SEO-driven content. Use this information to brainstorm for a blog or other content topics.

SEO 52

SEO How To Engineering Mobile 52

Rock the Status Quo

OCTOBER 27, 2014

LinkedIn’s on-site blog platform allows a member to post articles on LinkedIn. Not only will it show up on the feed of those who are connected to the member’s profile but, if you’re lucky, it will show up on the new LinkedIn Pulse industry news feed. Interview them and share THEIR opinions, not yours.

LinkedIn 167

LinkedIn Leadership Interviews Digital PR 167

Communications Conversations

APRIL 30, 2019

And, if you listen to many in the influencer marketing “industry” you’ll hear a common refrain: you need to use XYZ tool. 2: Research industry publications–look for who’s quoted or writing bylines. And sure, some of those people are CEOs and titans of industry. Again, not sexy, but effective.

Tools 111

Tools Twitter Local Pitching 111

ReimaginePR

OCTOBER 3, 2016

If you’re looking for an easy, but sure way, to define yourself as an expert in your field, here’s my advice: write an ebook. In addition to the reasons I’ll expand on below, an ebook offers you the incredible opportunity to add your voice to a conversation that’s currently happening in your industry. you may wonder. Click Here.

eBook 219

eBook How To Writing Community 219