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International Women’s Day 2024: How Inspiring Inclusion Leads to Innovation and Growth

Stern + Associates

As International Women’s Day approaches on March 8 th , we join the global community to celebrate the theme of “ Inspire Inclusion.” Watch: International Women’s Day 2024 Playlist What’s the number one piece of advice you would share with today’s C-suite leaders on the importance of inclusion in their organizations?

Internal 107
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5 Ways PR Supports Content Marketing

ImPRessions - Crenshaw Communications

There’s often the opportunity to package existing internal data, which can offer an opportunity for PR teams to convey expertise or make news. By packaging it into creative infographics, PR teams can gain additional legs for data that would otherwise go unused or underleveraged. Short-form content.

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Analysis spotlights need for greater public engagement in creative process

Stephen Waddington

New research published by Ketchum in conjunction with Fast Company is a klaxon for dissent and diversity as part of the creative process in public relations. It’s an issue that we were keen to investigate at Ketchum in the lead up to this year’s Cannes Festival of Creativity. Engaging with publics as part of the creative process.

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Here Comes Generation Alpha: What PR Pros Need to Know About the World’s Next Age Group

PRSay

They represent the world’s next age group: “Generation Alpha,” the demographic after Generation Z. Here’s what communicators need to know about this key, emerging group: Understanding the generation. He blogs at www.stephendupont.co. Contact him at stephen.dupont@pockethercules.com. 21 at 10:15 a.m.

Groups 138
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The Pitfalls of Groupthink: Decision-Making in Organisations

Doctor Spin

Groupthink is a challenge for internal communications. Groupthink is a psychological phenomenon where the desire for harmony and conformity within a group leads to irrational or dysfunctional decision-making outcomes. Group Dynamics in Janis’s Theory of Groupthink: Backward and Forward.

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Enjoying the Ride from Intern to AAE

The Hoffman Agency

I was never the first to jump up in excitement when a teacher assigned a group project. The more you jump into the media waters and dive deeper — the more you bring original, creative ideas to the pitching table. The post Enjoying the Ride from Intern to AAE appeared first on "What's HAppening" Blog.

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Visual Content Trends for 2023

The Proactive Report

That applies to everything from your branding look and feel, all the way to seemingly insignificant things like an image that accompanies a blog post. Nearly half of Gen Z is using TikTok and Instagram for search instead of Google, according to Google’s own internal data. Design and video.

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