PR 20/20

MARCH 2, 2023

Do you need more blog subscribers? Subscribers are loyal contacts that raised their hands, saying they want to read your content. Plus, since subscribers have already opted in, they serve as the contacts you can market to in different ways when new campaigns are activated. Of course, you do. Create an incentive. Update your CTA.

Blogging 79

Blogging SEO Trade Shows Pinterest 79

Action PR

OCTOBER 3, 2019

Looking for the right international media contacts can seem like a daunting task, but with these six steps you can get yourself off to a flying start. Try to understand the professional and personal routines of your international contacts. The post How To Develop International Media Contacts appeared first on Action PR.

Internal 55

Internal International How To Media 55

Polaris

OCTOBER 5, 2015

Instead, it’s more efficient to blog the answer and share with the entire interweb. In a meeting last week, my colleague Chris wondered how to export his prolific list of LinkedIn contacts. Which leads us to today’s post. I offered to help and volunteered to connect with him.

LinkedIn 100

LinkedIn Social Media How To Media 100

Onclusive

SEPTEMBER 7, 2021

In this week’s blog about earned media strategy and measurement, we’re talking about developing and implementing a content distribution plan that uses every opportunity to showcase your stories in front of your key audiences. First things first: determining the best channels and formats for your audiences.

Measurement 356

Measurement SEO Web Social Media 356

Onclusive

JANUARY 26, 2022

In this blog series, we’re sharing a proven data- and technology-driven process for building the perfect pitch and nurturing your media relationships, which has been used by Onclusive’s customers to achieve extraordinary outcomes for their brands. This means that pitching must start with the right data and end with measurement.

Pitching 370

Pitching Data Privacy Writing 370

Onclusive

DECEMBER 14, 2021

This week, our blog series comparing top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, continues with an overview of media contact database, campaign management and reporting tools. Solutions for your media relations workflow. Support your strategy with automated reporting.

Tools 370

Tools Report Comparison Media 370

ImPRessions - Crenshaw Communications

MAY 23, 2017

Public relations experts know that the majority of traffic coming to a blog post comes in the first hours and days of publication. This makes the timely promotion of your blog content critical to its success. Make your blog posts work harder through linking, sharing and more. Although in our experience, mileage varies widely.).

Blogging 136

Blogging Airlines Analytics LinkedIn 136

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. Our tech team recommends this list of blogs for the best information on relevant news, competitive moves, trends, and data insights. The TED Blog.

Blogging 136

Blogging B2B Technology Pitching 136

Cision

JULY 6, 2017

Blogging can (and should) do more than just update readers on the latest news and events of the day. How to Collect Quality Leads for Your Blog. Many good content marketing strategies — whether for a blog or company brand — include a lead generation form. You’re an infopreneur with exclusive blog content.

Blogging 168

Blogging How To Privacy Mobile 168

Cision

SEPTEMBER 2, 2016

But while their home base may have changed, one thing that hasn’t is the way Al and Scott run their blog – how they like to be approached by professionals, how they come up with ideas for posts and how they engage with readers. Read on for some valuable tips on how to successfully reach a regional interest blog.

Pitching 120

Pitching Blogging Travel System 120

Institute for Public Relations

SEPTEMBER 25, 2023

This blog is provided by the IPR Organizational Communication Research Center How do organizations get in contact with clients and staff during a cyber-attack? And how do they keep up urgent operations?

Internal 111

Internal International Communications Blogging 111

Sword and the Script

NOVEMBER 28, 2023

Any time someone subscribes to my weekly blog or the monthly newsletter – they get an automatic welcome email. If you’d like to see examples that I use – try subscribing to my weekly blog or the monthly newsletter – and see the response. Contact me at frank-at-swordandthescript-dot-com for an introductory call.

B2B 122

B2B Content Marketing Marketing Blogging 122

Waxing UnLyrical

FEBRUARY 3, 2016

Teamwork” is a contact sport…you come in contact with your colleagues, put your thoughts and ideas into play, pass off the “ball” to another for refinement, and, in the end, you “score” with success for your client or employer. He blogs at A Professor’s Thoughts. Twitter Google+ LinkedIn Teamwork Is a Contact Sport.

Sports 40

Sports Public Affairs Ethics Nonprofit 40

PRSay

APRIL 23, 2024

Dietrich, CEO and founder of Arment Dietrich, a Chicago-based communications firm, is the author of the 2014 book “Spin Sucks” and the “Spin Sucks” blog. In the past, PR professionals needed a database of media contacts and would have to do a lot of Googling and be smart about the questions people might ask on the search engine.

SEO 131

SEO Measurement Television Google 131

PR in High Definition

NOVEMBER 23, 2016

The post Tool of the month – The hunt for contacts appeared first on Firefly Communications. We have already spoken about changing data protection laws (most importantly, GDPR) and this may have a significant impact about how the data from Email Hunter can be used. Just in case, better get on the hunt soon!

Tools 63

Tools Web Data Employee 63

Onclusive

DECEMBER 6, 2021

Next week in our blog series, we’ll discuss contact database, campaign management and reporting capabilities that can support PR and communications success at the highest level.

Media 370

Media Comparison Software Enterprise 370

Rock the Status Quo

SEPTEMBER 9, 2014

And… at work, when you use a photograph of Angelina Jolie in a blog post on breast cancer. (It Be sure to check out her blog and grab a copy of her $3.99 book, The Legal Side of Blogging: How Not To Get Sued, Fired, Arrested or Killed. Or when you scan then post your honor roll student’s school photo on Instagram.

Blogging 194

Blogging Agency Social Media Content Marketing 194

Sword and the Script

JANUARY 23, 2024

All these years later, a new report by 6sense, penned largely by a former Forrester analyst, has come to the same conclusion: when buyers first contact a seller, they are “69% of the way through a buying cycle.” The report sums it up this way: “Sellers have little influence over” the buying process once they’ve been contacted.

B2B 103

B2B Study Company Leadership 103

Onclusive

AUGUST 9, 2021

In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. Earned Media & Media Relations. Media Measurement.

Training 370

Training Media Training Reputation Crisis Communications 370

Communications Conversations

DECEMBER 3, 2015

“The 2015 Fortune 500 and Social Media: Instagram Gains, Blogs Lose”. Is It Time to Ditch Your Company Blog’s Comments Section?”. Should you remove the comments section from your corporate blog?”. Contact me if you need custom WordPress plugins or website design. link]. . “Is SHOUTOUT: Minnesota Blogger Conference.

Corporate 60

Corporate Blogging Conference Instagram 60

Onclusive

OCTOBER 4, 2021

Media relations is one of the PR team’s essential functions, and having access to a reliable and accurate media contact database is a must in today’s dynamic environment. Finally, our team individually verifies each of those authors’ primary media outlet, title and contact information, including their current email address and phone number.

Industry 195

Industry Media Reputation Report 195

Deirdre Breakenridge

MARCH 9, 2020

How do I get started when I haven’t worked in PR nor have any professional contacts? A follow up blog post by PR 2.0 This was an important question and one that should be explored beyond one student or one blog post. What began as a simple blog, soon became a movement. What materials should I include in my portfolio?

Community 293

Community How To Interviews Blogging 293

ImPRessions - Crenshaw Communications

APRIL 18, 2023

But as Dorothy Crenshaw points out in this blog post, the “drip-drip-drip of customer complaints, employee dissatisfaction, or competitive attacks can erode a brand’s good standing over time.” Contact us to learn how we can help build a PR program to influence stakeholder perception. Concerned with reputation management for your brand?

Reputation 333

Reputation Crisis Customer Service B2B 333

Cision

AUGUST 21, 2015

Welcome to Cision Blog’s newest content series, Behind the Blog, where we chat with a notable influencer in a particular digital space, such as food, fashion, or finance. . The PR companies know of the importance of blogs and social media, and they are tapping into that. Nerd fare has become big business.

Blogging 120

Blogging Film Video Web 120

Onclusive

NOVEMBER 8, 2023

Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach.

Training 195

Training Media Training Reputation Crisis Communications 195

PR 20/20

APRIL 29, 2023

HubSpot’s lifecycle stages help you to categorize your contacts and companies based on where they are in your marketing and sales processes. For associations, lifecycle stages can paint a clear picture of where your contacts are in their journey to becoming a member. This is often done through a form on your site.

eBook 84

eBook How To Examples Groups 84

Awario

DECEMBER 17, 2020

These ads allow you to target users who have taken specific actions — such as looking at your contact page or viewing a blog post. You don't want to drive your customers crazy — but you can ensure the ads they see are personalized for their actions through Facebook's retargeting ads.

Facebook 160

Facebook Blogging 160

Shift Communications

SEPTEMBER 3, 2015

Blogs are like opinions — nowadays, it seems like everyone has one. So, say you have a blog, but you want to take it to the next level and turn it into something profitable. Before you can turn your blog into a business, you need an audience. Try to follow the X-factor rule – why is your blog, out of thousands, unique?

Blogging 60

Blogging Pinterest Mobile Creativity 60

Sword and the Script

OCTOBER 3, 2023

Poppulo didn’t include PR contact information in its press release — but I’d expect this is also an OpenAI. Kick-ass” PR blogs. Prezly published a list of the “15 most kick-ass PR blogs in 2023.” Contact me at frank-at-swordandthescript-dot-com for an introductory call. PR tech mentions Video makers.

Analysis 145

Analysis Tools Software SMB 145

Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. The good news is that there is no need to figure out PR measurement on your own. Set your goals. Define your KPIs.

Measurement 370

Measurement How To Analysis Data 370

Sword and the Script

DECEMBER 30, 2017

The news cycle was faster, social media was hitting the early majority in the Geoffrey Moore sense, and blogs…blogs were everywhere. We started a blog for our employer, a startup in the IT operations space. Some of the newer and smaller startups that had been blogging for a while ran circles around us.

Blogging 73

Blogging B2B Content Marketing Trade Shows 73

Onclusive

OCTOBER 7, 2021

Not all media contact and outreach tools for communicators are created equal. Modern technology has simplified building your pitch lists by allowing you to log into your online contact database and select your target authors with the click of a button—in a matter of minutes.

Media 195

Media Pitching Tools Resources 195

Communications Conversations

AUGUST 28, 2017

Turns out, MOA is doing some interesting things with its (relatively newly revamped) blog, 55425. So, I sat down with Timothy Pate, digital project manager at MOA and talked about the blog and how MOA is using it to drive awareness and interest for the popular international destination. Who is the team in charge of managing the blog?

Blogging 87

Blogging Handbook Sports Internal 87

5W PR

OCTOBER 11, 2023

This makes PR professionals a memorable and appreciated contact. When a crisis occurs, especially one with international implications, having contacts in various regions can be critical for effective crisis management. Email and video calls Email remains a powerful networking tool for initial contact and follow-ups.

Publicity 103

Publicity Internal International Resources 103

Communications Conversations

SEPTEMBER 18, 2015

Drive all social traffic back to our corporate blog and/or web site. Drive all social traffic back to our corporate blog and/or web site. His company has a corporate blog. Dave blogs using LinkedIn’s publisher feature on a regular basis. Numbers, I dare say, he wouldn’t get on his blog these days.

Corporate 60

Corporate Blogging LinkedIn Web 60

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 52

Radio Pinterest Television Government 52

ImPRessions - Crenshaw Communications

APRIL 13, 2021

It was a fun way to catch up with colleagues and contacts, learn something new, and grab a drink to decompress after work. Get the contact information for all panelists in case something comes up at the last minute, whether an ill family member or a technical problem. Schedule it during the work day. That is not the case today.

Leadership 332

Leadership Trends B2B Agency 332