PR 20/20

MAY 26, 2016

Roughly two million blog posts are written every single day. Remember: a blog is not just a metrics driver. A blog showcases your brand’s personality, connecting internal subject matter experts to external readers. In the wise words of Brian Clark : “Don’t focus on having a great blog. 5 Steps to Reimagine Your Blog.

Blogging 51

Blogging Brand Branding How To 51

Buzzstream

DECEMBER 5, 2023

While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews. How would they pitch their blog to someone else in their niche?” Finding new opportunities with the prospecting tool Why Use Prospecting?

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews. How would they pitch their blog to someone else in their niche?” Finding new opportunities with the prospecting tool Why Use Prospecting?

Resources 62

Resources Analysis Infographics Examples 62

Communications Conversations

JULY 20, 2015

And I read blogs. I use Feedly to aggregate all the blogs I read. I organize them by categories: MN blogs, advertising blogs, PR blogs, content blogs. And social media blogs. But, over the last number of months, I’ve grown increasingly frustrated with the landscape of social media blogs.

Social Media 60

Social Media Blogging How To Media 60

Presspage

AUGUST 12, 2020

Publishing different types of content like audio, video, and infographic, as well as text, opens up your content to people with visual or hearing impairments. When new content is added to the site, the correct tags and categories should be used, and images should always have relevant alt text and metadata to ensure clarity.

Brand 117

Brand Branding Infographics Analytics 117

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

Another good idea: draft a simple byline or blog post on “Scary Customer Stories” or “Nightmare Product Launches.” We do an annual Halloween PR blog post that’s always well-received. So the timing is perfect to start outreach to different categories depending on the product or service.

Film 180

Film Small Business Pitching Comparison 180

Sword and the Script

JUNE 4, 2019

While I did not see any updates about code over the last 30 days, there were a few announcements that caught my eye, along with a handful of posts from the vendor blogs. By comparison, the research site WARC placed the larger category of marketing technology across North America and the UK at $52 billion in late 2018. Here we go….

Software 100

Software Reddit Marketing Survey 100

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site? Maccabee Public Relations. Round-Up'

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Doctor Spin

JANUARY 5, 2024

Media Consumption : Regularly consumes content on digital marketing blogs, listens to podcasts related to career growth and personal development, and follows influencers in the marketing and lifestyle sectors. Please support my PR blog by sharing it with other communication professionals.

How To 52

How To eBook Corporate Groups 52

Stephen Waddington

MARCH 24, 2019

Marketing in markets without media, tool databases, Google graveyard, reframing Brexit, internal meets external comms, #CommsSchool makes blogging a habit, and the March #FuturePRoof podcast. He works out loud on his blog exploring the impact of connectivity and social technologies on organisations and society.

Tools 69

Tools Insurance Insurance Handbook 69

PRSay

MARCH 9, 2018

It’s been around in some shape or fashion since the early days of the internet, and is now amplified through social media channels where brands freely share blogs and articles. Essentially, content syndication involves republishing content such as a blog or video across third-party sites. Sound daunting? Actually, it’s quite easy.

Infographics 80

Infographics Fashion Advertising Advertising 80

Presspage

AUGUST 12, 2020

Publishing different types of content like audio, video, and infographic, as well as text, opens up your content to people with visual or hearing impairments. When new content is added to the site, the correct tags and categories should be used, and images should always have relevant alt text and metadata to ensure clarity.

Brand 78

Brand Branding Infographics Analytics 78

Onclusive

MAY 10, 2018

As someone sitting squarely in the midst of these seismic shifts, which include the bubbling up of an entire marketing category called PRTech , I’ve had the great pleasure of speaking with many of the industry’s leading minds and picking their brains for best “tips and tricks” for upping your PR game.

Storytelling 230

Storytelling Technology Tools Infographics 230

Sword and the Script

MAY 20, 2017

For example, she notes while text can sometimes “talk at readers” infographics tend to be interactive and have longevity: “infographics have a long lifespan and can continue to perform online months or years after they’re originally published.”. Also see: B2B Blog Metrics: 4 Effective Categories to Measure Success.

Content Marketing 62

Content Marketing Marketing Real Estate B2B 62

The Resolution Blog

JANUARY 24, 2020

You can create a document (or an infographic like the one below) that outlines what kind of content fits into each sentiment analysis category. It’s also important to consider how you’re going to keep consistency the same over time and across team members.

Analysis 156

Analysis Measurement Government Examples 156

Beyond PR

DECEMBER 15, 2016

This infographic, produced by The George Washington University’s online Masters of Public Relations, explains. Infographic : Pearson Online Learning for George Washington University Graduate School of Public Relations Online ). But how can the effectiveness of online PR be measured?

Measurement 40

Measurement Infographics Advertising Advertising 40

Sword and the Script

MAY 5, 2020

Some of the larger PR tech vendors have been slow to recognize podcasts as an important emerging category of media. However, in an email exchange with this blog, CEO Greg Galant says there is a distinction: “Our broadcast monitoring is through an integration we have with TVEyes, but the data we have for our broadcast database is our own.

Pitching 84

Pitching Survey System Technology 84

PR 20/20

FEBRUARY 28, 2019

We as marketers love our ebooks, whitepapers and infographics— they’re mutually beneficial pieces of content for both us and the downloader. Repurposed Ebooks, Infographics or Whitepapers. For an example of extraordinary interactive ebooks, whitepapers or infographics, check out The New York Times’ Follower Factory report.

eBook 48

eBook Infographics Survey How To 48

ISEBOX

JANUARY 6, 2016

Themes: Go pretty general here to create a handful of categories like: Conferences & Special Events. Content Types: These are the post formats you’ll be using, such as blogs, press releases, whitepapers and ebooks, etc. Make sure you incorporate multimedia content wherever possible, including videos, images and infographics.

eBook 70

eBook Case Study Product Launch Content Marketing 70

ImPRessions - Crenshaw Communications

JULY 18, 2017

Ideally, your research is robust enough to interest authorities and category experts beyond company executives. Seek other creative outlets for the data such as bylined articles, infographics, newsletter and blog post topics or to provide the basis of a panel discussion or executive talk. Pepper in third-party quotes.

Survey 136

Survey How To Construction Data 136

Beyond PR

JUNE 19, 2017

You should try to communicate your rebrand on as many marketing channels as possible like email, blog and social media to ensure users are well informed and can find your business. Blog post explaining new changes. Relevant research to demonstrate why you’re making these rebranding decisions. Changes in competitive positioning.

Communications 69

Communications How To Telecommunications Employee 69

PR 20/20

JULY 9, 2020

It’s not because you lack creativity, it’s because with millions of ads, blogs, and emails sent and shared across the Internet every minute, it’s hard to push past the clutter. By entering a search term or topic, you can quickly identify what people are searching for across various regions, languages, and categories. Unsure how?

Google 90

Google SEO Trends Content Marketing 90

PR 20/20

MAY 23, 2017

We originally published a blog in 2015 listing 40+ inbound marketing resources. You know the drill: You turn to the top content marketing influencers, blogs, publications and resources for a reinforcement. Content Marketing Institute blog ( @CMIContent ): Insight from top names in our industry.

Resources 53

Resources Marketing SEO Engineering 53

Solo PR Pro

MAY 15, 2018

Infographic via Deposit Photos. This falls mostly under the DIY category, using either a mobile phone or desktop set-up, livestreaming via Facebook Live, Instagram, or YouTube, is an effective way to share your client’s world. ” Michelle heads up Voice Matters, LLC , and is also a contributor to the Solo PR Pro blog. .

Video 57

Video Marketing Mobile YouTube 57

Sword and the Script

DECEMBER 24, 2019

1) The average blog post is 1,236 words. How long is the average blog post? How long does it take to write the average blog post? Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]. Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML].

Marketing 78

Marketing Publicity Survey Study 78

Buzzstream

DECEMBER 20, 2023

Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Simply visit the website and scan through the list of categories to find the best fit. Guest blogging is another technique that involves writing and publishing an article on someone else’s website or blog.

Tools 71

Tools SEO Analysis Google 71

Presspage

JULY 5, 2017

Make it easy for visitors to add your RSS feed to their feed program by adding a link in a logical place, and think about the option to provide separate RSS feeds for sub-sites or categories. Blogs are a great way to provide valuable content to your audiences.

Education 84

Education Resources Internal International 84

Buzzstream

DECEMBER 20, 2023

Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Simply visit the website and scan through the list of categories to find the best fit. Guest blogging is another technique that involves writing and publishing an article on someone else’s website or blog.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Simply visit the website and scan through the list of categories to find the best fit. Guest blogging is another technique that involves writing and publishing an article on someone else’s website or blog.

Tools 62

Tools SEO Analysis Google 62

Shift Communications

JANUARY 16, 2018

Facebook really fits in this category here, in just social and granted paid a little bit too. When was the last time that you created an infographic? 00:07:24] Your Blog. When was the last time you blogged on your corporate blog? And when was the last time that you actually read your corporate blog?

Facebook 116

Facebook Video Brand Branding 116

Sword and the Script

OCTOBER 11, 2016

The Social Media Inflation Index 2016 [Infographic]. In both categories nearly half use organic and paid social media equally.”. And don’t miss a post: subscribe to this blog by email here. By contrast “legal services” post an average of 173 times per month and earn 151 interactions, according to the study.

Social Media 60

Social Media Study Media Survey 60

Buzzstream

FEBRUARY 3, 2021

Infographics. The Cambridge Dictionary defines an Infographic as, ‘A picture or diagram or a group of pictures or diagrams showing or explaining information’. Gisele Navarro , CEO of Neomam, explains, “Infographics allow us to compile large amounts of information and present them in an easy-to-digest way.”.

Digital PR 170

Digital PR Industry Strategy Film 170

Stephen Waddington

DECEMBER 5, 2018

There shouldn’t be a barrier between the press office and the digital team - media relations people should be running blogs and engaging with journalists via social forms of media such as Twitter,” said Alex Singleton, author of The PR Masterclass. You should not start with three pages of A4, but a tweet, an infographic or a video.

Media Relations 115

Media Relations Media Print Newspapers 115

MaccaPR

MAY 20, 2015

Last week, GNP Company’s Just BARE brand of all natural chicken posted on its Just Dish blog a recap on the Food Leaders Summit. It’s a great blog offering excellent insights into food topics.) Mega-Trend #3 – The Breakdown of Category Silos. Takeaway: Encourage trial and make it easy to share review.

Trends 48

Trends Marketing Retail Consumer 48

Buzzstream

AUGUST 13, 2018

Ahrefs has elected to remove the link value of a subdomains parent DR if it falls under the category of what they call “service root domains”. So, if you get a site from a “name.wordpress.com” blog, DA will will credit the “wordpress.com” parent URL when factoring their score, whereas DR will not. section 6.

Google 117

Google Measurement Advertising Advertising 117

Beyond PR

AUGUST 4, 2016

Users can follow topic-specific boards or search for content based on keywords and category prompts and then save pins to their own boards. Diversify the content you pin by including images, GIFs, videos, infographics and Cinematic (animated) pins. Quotes and infographics are a hit with users of this platform.

Social Media 40

Social Media Pinterest Media Marketing 40

Sword and the Script

SEPTEMBER 10, 2020

Those are followed by several categories of content that draw similar interaction rates. Here’s what the numbers look like broken out: 68% of B2B tech prospects have engaged with webinars 45% videos 43% in-person events 38% white papers 36% blog posts 32% advertisements 25% infographics 24% social media, and 17% eBooks.

B2B 111

B2B Consumer Marketing Survey 111