Garrett Public Relations
MARCH 31, 2019
Initiatives like product launches, customer wins and new hires have traditionally been popular topics for press releases. One option is to pursue contributed articles. The post How Contributed Articles Can Boost Your PR Program appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.
ImPRessions - Crenshaw Communications
AUGUST 16, 2023
Anyone who has represented a business product or service knows that delivering the right message at the right time – or failing to – can make or break the success of a PR campaign. By knowing and following these timelines (and deadlines), PR folks can pick the perfect time to pitch stories.
PR for Anyone
MARCH 24, 2020
She pitched it to her editor who loved it too and they wrote an article about me. Instead, when I heard camouflage was a new fashion trend for women, I took the camo Sock-It that was originally designed for men and coupled it with a hot pink Strap-It and created a “new” combination that appeared to be a new product launch.
Presspage
FEBRUARY 10, 2020
That means the journalists you’re contacting are overwhelmed with pitches; many of them poorly thought out or irrelevant. Long-winded PR pitches will lose a journalist’s interest almost immediately. Long-winded PR pitches will lose a journalist’s interest almost immediately. Personalize your PR pitches.
ImPRessions - Crenshaw Communications
APRIL 9, 2019
However, no one can advise PRs better on how and what to pitch reporters than… reporters. Journalists love to take to Twitter to offer up best practices or, more likely, let off steam about the terrible pitches that clog their inboxes on a daily basis. Their style is sometimes brutal, but the advice is priceless.
Sword and the Script
JUNE 13, 2023
When you pitch a story, you need to be credible too. Make it clear who or what you are pitching. Draw a correlation between your pitch and their prior coverage. 34% said they have included surveys in their” articles in the last year – “more than twice the number who said the same the year before (16%).”
ImPRessions - Crenshaw Communications
AUGUST 19, 2020
One skill of a great PR team is in generating opportunities to keep an organization relevant and visible, even in the absence of hard news like a new product launch or a CEO change. Their preferences for inquiries also vary from wanting a short pitch to asking for the complete piece. You’re only as good as your last story. .
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