Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. I see a few things. A great data divide.

Marketing 196

Marketing Content Marketing Data Social Media 196

Bianchi Biz Blog

OCTOBER 3, 2022

Image: CES / Consumer Technology Association. After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. And it appears the 2023 version, slated for Jan.

Automotive 129

Automotive Mobile Technology Hotels 129

Sword and the Script

JANUARY 17, 2023

If you are striving to build your short list of PR and communications technology vendors, this long but neatly organized list of companies and resources might prove helpful . My last PR tech sum went up in November of last year – and very little in the way of substantive news has happened in the PR technology community since.

Technology 93

Technology Software Resources Pitching 93

Reputation Us

FEBRUARY 27, 2024

PART 2 (of 5) – Reputation Value and Risk Insurance companies increasingly recognizing a solid corporate reputation as a valuable and insurable asset. Risky Value So how do you determine the value of your corporate reputation in order to mitigate potential risk to it? Your company’s good name is one of your greatest assets.

Reputation 78

Reputation Corporate Insurance Insurance 78

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PRSay

FEBRUARY 14, 2024

She asked Blackwell how communicators can draw inspiration from King’s ability to connect with diverse audiences. “I A human touch Today’s communications technology would have been science fiction in King’s time, but the need for messages that resonate remains the same. “I What are the particular issues that they care about?”

Communications 155

Communications Storytelling Government Community 155

Stern + Associates

OCTOBER 17, 2023

Quantum technologies are about to shift the paradigm of the entire computing world, ushering in a new era of communication and possibility. an award-winning quantum technology expert and the Howard Reiss Chair in Physical Sciences at the University of California, Los Angeles (UCLA). Named a 2023 U.S.

Technology 120

Technology System Government Groups 120

PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. In 2023, powerful campaigns strengthened PR’s ability to improve brand reputation and influence, while also strengthening customer adoption and loyalty. Here are a few predictions that PR pros should take note of as we enter February.

Trends 184

Trends Video B2C Measurement 184

Reputation Us

AUGUST 16, 2023

Mann – Managing editor, Louisville Business First Aug 14, 2023 Two firms working in reputation management, one of which is based in Louisville, are pairing up through a partnership. This partnership brings together the best corporate image protection talent and services in the world.

Technology 78

Technology Reputation Crisis Financial 78

Reputation Us

DECEMBER 15, 2023

Taking a few simple actions provided by ReputationUs and Blue Ocean Global Technology throughout 2024 can help your organization enhance , advance and protect its valuable reputation. EIGHT REPUTATION ACTIONS TO TAKE IN 2024 Merriam-Webster crowned “authentic” as its dictionary word of the year in 2023, setting the tone for 2024.

Reputation 78

Reputation Corporate Real Estate Technology 78

Presspage

APRIL 4, 2023

Euronext Corporate Services empowers listed companies with cutting-edge solutions and tailor-made advisory services to address their most critical needs in capital markets. To maintain a level playing field, IR departments need to embrace more robust technology. Amsterdam, 4 April 2023.

Corporate 78

Corporate Print Financial Web 78

Reputation Us

OCTOBER 17, 2022

Preparing for 2023 takes research, outside perspective and insights on “what’s lingering around the corner.” See 2023 speaking topics below. 2023 SPEAKING TOPICS. 2023 SPEAKING TOPICS. From ESG to DEI to social justice, it is incumbent upon leaders, organizations, and corporations to take a stance…NOW!

Reputation 78

Reputation Crisis Social Media Corporate 78

Solo PR Pro

DECEMBER 20, 2022

1 business goal for 2023. Kathy Casciani, Azul Communications. My #1 goal for 2023 is to introduce some new resources for founders and small business owners who are just starting out in their PR journey: namely an email newsletter and a course. Michael Ares, MDA Corporate Marketing, LLC. 5 solo PR pros share their No.

Resources 77

Resources Energy Small Business Corporate 77

PRSay

FEBRUARY 12, 2024

She asked Blackwell how communicators can draw inspiration from King’s ability to connect with diverse audiences. “I A human touch Today’s communications technology would have been science fiction in King’s time, but the need for messages that resonate remains the same. “I What are the particular issues that they care about?”

Communications 86

Communications Storytelling Government Community 86

Landis PR

JANUARY 8, 2024

Was it not enough that he quickly laid off most of the staff who actually made the platform operate – including all the communications staff (natch)? Corporations have paid untold millions to branding and marketing gurus to achieve a fraction of this success. It’s worth noting that Coke is not a verb nor an adjective, just a noun.)

Film 59

Film Twitter Viral Social Media 59

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools.

Automotive 79

Automotive Policies Employee Corporate 79

Presspage

MARCH 15, 2023

We at Presspage just launched a personal AI assistant to help communications professionals with managing and answering all their questions from the media. Read this blogpost from our Product Team if you want to learn why we believe this changes the work of communications professionals for the better. We were impressed.

Technology 78

Technology Creativity Storytelling Communications 78

Reputation Us

OCTOBER 23, 2023

On October 24, 2023, Casey Boggs, president of ReputationUs and Sameer Somal, CEO of Blue Ocean Global Technology , will be co-presenting a continued legal education (CLE) session to more than 70 attorneys of the Wyoming State Bar on the topic, “Law & Reputational Risks–Court of Law & Court of Public Opinion.”

Reputation 88

Reputation Publicity Education Corporate 88

Sword and the Script

SEPTEMBER 5, 2023

This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals. Corp comm departments are chronically underfunded and lower on the corporate priorities list. Executing M&A post-deal is hard.

Software 170

Software Marketing Leadership B2B 170

Wadds Inc.

MARCH 22, 2023

A Deloitte study - Tested, Trusted, Transformed: 2023 Corporate Affairs Report - published in February 2023 sets out the conditions that are required for the corporate affairs function to maintain this elevated status. A range of alternative terms has developed each with its own definition and scope.

Publicity 98

Publicity Corporate Employee Interviews 98

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 178

Reddit Software B2B Technology 178

Landis PR

JULY 31, 2023

Now, more than a half century since the birth of artificial intelligence, mass interest and adoption of the technology has accelerated in recent months, thanks to publicly available software like ChatGPT and Character.ai. Here are six of the top takeaways. Linda summed it up well, cautioning, “Don’t send a pitch written by anyone but you.”

Communications 97

Communications Marketing Pitching Technology 97

ImPRessions - Crenshaw Communications

AUGUST 23, 2023

As a PR firm focused on high-growth technology companies, we talk to prospective clients all the time about their goals. The good news is that PR-driven tactics can help a business build and communicate a positioning that prioritizes the well-being of their workers and a commitment to their industry and community.

Brand 156

Brand Branding How To Employee 156

Sword and the Script

DECEMBER 5, 2023

It took years of blood, sweat and corporate treasure to bring these plans to fruition…and they clearly didn’t come close to hitting ROI objectives. This latest deal adds to the grip private equity has on communications tools. LLMs are at the heart of generative AI technology. Startup Handraise raises $6.3

Software 138

Software Reddit Technology B2B 138

Reputation Us

APRIL 15, 2024

Loyal Champions By putting an emphasis on customer experience and personalization, and by focusing more on emotional loyalty, companies can create a strong bond with their customers and inspire them to continue coming back, according to Avanto, a provider of loyalty technology.

Reputation 78

Reputation Financial Consumer Survey 78

Stern + Associates

MARCH 3, 2023

March 4, 2023 marks an important anniversary not just in the history of the nation and of the world, but of the power of effective communication. That means identifying and explaining need – whether for a more sustainable economy, for more helpful technology or for a new approach to leadership – is key to our job.

Communications 106

Communications How To Banking Government 106

Doctor Spin

MARCH 19, 2023

Measuring communications is a critical task for PR professionals. However, the golden rule of measuring communications is that the choice of metrics has a more significant impact than whatever actions are taken on the measurement’s output. However, the focus on output often precedes strategic choices in what to measure.

Measurement 52

Measurement Communications Wikipedia Social Media 52

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. this year, slightly more than forecast in December 2023.

Radio 64

Radio Pinterest Television Government 64

ImPRessions - Crenshaw Communications

MAY 11, 2022

Put this one on your calendar for 2023! Almost anyone who operates in the broader technology industry will flock to the many different TECHSPO events hosted around the world each year. As one of the largest tech events in the world, CES has long been a must-attend for anyone in consumer or business technology.

Conference 156

Conference Privacy Advertising Advertising 156

PRSay

APRIL 5, 2023

Here’s the breakdown: 54% of respondents work at PR agencies, 24% work for corporate PR departments and 22% work as independent PR practitioners. My sense is that the PR profession, which needs to uphold high standards for brands’ communications tactics, will take a cautious approach to AI.

Survey 86

Survey Measurement Employee Retail 86

Wadds Inc.

JANUARY 26, 2023

Businesses accounted for less than one percent of editorial coverage on the internet in 2023 according to Trust Insights. Modern media relations is almost entirely a form of text communication via email or messaging. New forms of content and social media communities are used to amplify editorial and reach new audiences.

Pitching 124

Pitching Media Print Social Media 124

Doctor Spin

OCTOBER 11, 2023

Still, it’s quite technological. Hololive Production (Japanese: ホロライブプロダクション) (stylized in lowercase) is a virtual YouTuber agency owned by Japanese tech entertainment company Cover Corporation. 2023, October 9). 2023, October 9). 2023, October 9). Japan is dominating the chart—which is an obvious observation.

Wikipedia 52

Wikipedia YouTube Twitter Agency 52

Doctor Spin

OCTOBER 11, 2023

Hololive Production (Japanese: ホロライブプロダクション) (stylized in lowercase) is a virtual YouTuber agency owned by Japanese tech entertainment company Cover Corporation. 2023, October 9). 2023, October 9). 2023, October 9). Continue reading Please support my blog by sharing it with other PR- and communication professionals.

Wikipedia 52

Wikipedia YouTube Twitter Agency 52

Newsfile

OCTOBER 24, 2023

By Melissa Strle On August 30 2021, Zoom Video Communication’s stock price plunged 17% following its Q2 earnings call. As an investor relations (IR) professional, you must ensure that communication during earnings calls is clear and accurate. Practice Effective Communication 7. Adopt Post-Call Communication 10.

Conference 52

Conference Government Retail Analytics 52

Sword and the Script

JANUARY 31, 2023

USD according to Google as of January 2023, so with ~313 million shares outstanding ( according to MarketWatch ), my back-of-napkin math puts the deal value in the ballpark of $563 million USD. as per 18 January 2023 and 135% to the last traded price of NOK 7.67 as per 18 January 2023 and 135% to the last traded price of NOK 7.67

Software 78

Software Case Study Technology Tools 78

Shift Communications

AUGUST 29, 2023

Now, in an emerging market, is the time for AI startups to kickstart a strategic AI-PR program, and mind the gap between industry and consumer awareness From mainstream media to trade press and corporate blogs, artificial intelligence (AI) and generative AI (genAI), in particular, seems to be everywhere. In fact, it is.

Survey 60

Survey How To Storytelling Corporate 60

5W PR

OCTOBER 11, 2023

million in 2022, and companies need to be aware of the latest technological and regulatory trends to ensure a baseline organizational readiness to keep the company on strong footing and assuage the concerns of their many stakeholders, namely investors. The global average cost of a data breach was $4.35

Report 78

Report Company Publicity Banking 78