ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

AI and machine learning might be the crowd favorite for most disruptive technologies in 2020. The technology is a top business tool, so any sort of change can have a huge impact on the way organizations operate. The technology is a top business tool, so any sort of change can have a huge impact on the way organizations operate.

Trends 182

Trends Privacy Technology Data 182

Critical Mention

JULY 13, 2021

Our clients have made it clear to us that Instagram is an important social channel for brand building, so in our continuing effort to provide our clients with all the features they need to be successful, we made releasing Instagram tracking a top priority,” explained Critical Mention President and CEO Don Yount.

Instagram 156

Instagram Industry Media Analytics 156

Solo PR Pro

DECEMBER 22, 2020

10 PR conferences you can’t miss in 2021. Despite the challenges presented this year, 2021 offers tons of virtual and in-person opportunities for you to develop your skills and meet like-minded PR pros who can help you advance in your career. PRSA ICON 2021. Conference Date : May 16-19, 2021, in Nashville, TN.

Conference 58

Conference Content Marketing Community Education 58

Onclusive

OCTOBER 12, 2021

This initiative can be anything from a new product launch, to a proposal to increase spend on a branding campaign, or a significant investment with a new agency—to name a few. A business case can also help you demonstrate the value of PR and communications for your brand. Improved technology is on the wish list, as well.

Resources 195

Resources Technology Data Tools 195

Stern + Associates

SEPTEMBER 28, 2023

When technological advancements scale new peaks every day, they likewise create valleys of vulnerability that pose unexpected threats to businesses. Jonathan Zittrain: Use Your Imagination to Develop Effective Cybersecurity Protections As technology races forward, so does the ingenuity of security threats. A former U.S.

Government 108

Government Technology Policies Ethics 108

Stephen Waddington

SEPTEMBER 7, 2021

The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team. It finds that the size, investment, and scope of a team is highly situational. It’s a useful piece of work. However, 10% disagreed with this statement.

Corporate 135

Corporate Communications Public Affairs Resources 135

Stephen Waddington

JANUARY 12, 2022

2022 will be a year of consolidation for a news industry that has been disrupted by the COVID-19 crisis, changing audience behaviour and technology. It covers business models, audience strategies, journalism practice, regulation, and future technologies. Generational issues are a key theme. However, it’s a double-edge sword.

Report 122

Report Media Journalism Privacy 122

Sword and the Script

MARCH 7, 2023

This month’s PR technology summary includes: Cision partners with video ad network Captivate; Q4 enhances investor relations CRM software; Updates from Notified, and Earnings from Meltwater and Q4; PR tech people on the move and more. million, up 9% from 2021 and 15% growth YoY on a constant currency basis.” million in 2021.

Software 126

Software Analytics Technology Video 126

Sword and the Script

DECEMBER 5, 2023

It last bought SocialChorus, perhaps one of the best-known internal comms platforms for $100 million in 2020. Last year, Symphony Technology Group acquired four PR tech companies including Onclusive, PRgloo, and, later , Critical Mention. It wound up folding them all under the Onclusive brand. “With the buyout, Q4 Inc.

Software 132

Software Reddit Technology B2B 132

Sword and the Script

JUNE 30, 2021

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. Brands taking stands on political or social issues. There’s greater support among communicators for brands to take a stand on social issues versus political issues.

Survey 120

Survey Communications Ethics Measurement 120

Bianchi Biz Blog

OCTOBER 28, 2021

With the event going virtual in 2021 and returning to in-person (with proof of vaccination) for 2022, it’s challenging to predict how attendance will exactly turn out. A year later, CES2021 reported 46% of its audience was international, with visitors from 167 countries, regions and territories in virtual attendance.

Data 75

Data Automotive Transportation Mobile 75

Stephen Waddington

SEPTEMBER 10, 2020

Reorganisation and investment in talent Agency positioning for growth Scaling and corporate development Brexit is done: deal and no deal bring same issues Environment, society, and governance an emerging issue for 2021 Every conversation with marketing and PR agency bosses at the moment starts with the same question about the market.

Agency 122

Agency Creativity Marketing Government 122

Shift Communications

FEBRUARY 8, 2022

By Stephanie Chan, Account Director, Technology. 2021 was a whirlwind year in terms of keeping up with events that shook our country. The cries from consumers for cultural awareness and DEI initiatives from brands was incredibly hard to navigate. . Whatever you share will be a lasting reflection of the brand.

Employee 78

Employee Leadership Consumer Internal 78

Sword and the Script

SEPTEMBER 19, 2022

Goals, channels and metrics for internal comms. Internal communicators are striving to better inform employees – and improve engagement rates. That’s according to a survey of 250 internal comms pros conducted by Ragan in May 2022. These findings echo last year’s JOTW Strategy Communication Survey, published in June of 2021.

Survey 81

Survey Corporate Communications Financial 81

Sword and the Script

JULY 6, 2021

This month’s roundup of PR technology news is a two-fer: there’s two months’ worth of news here. The service will no longer be available as of August 1st 2021 [sic].” The pricing is based on the number of categories you subscribe to receive – i.e. technology, health care, etc. However, the listings tend to be UK-centric.

Pitching 89

Pitching Report Software Survey 89

NewsWhip

MAY 25, 2021

Aynat has a number of priorities in her role: from leveraging data to develop real-time insights that impact the customer experience to managing and protecting the Marriott brand and identifying the technology partners that will bolster M Live’s strategy. . Brett: Technology is now woven throughout the fabric of today’s travel.

Travel 109

Travel Data Industry Hotels 109

Sword and the Script

FEBRUARY 2, 2022

SEO vendor that dabbles in PR technology buys an audience and adds an influencer to their team. That acquisition opened up the potential for a new technology competitor in PR – attacking from the flanks. It raised $140 million in cash from an IPO in 2021. Here’s a roundup of other news and links from the world of PR technology.

SEO 132

SEO Content Marketing Marketing Software 132

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. Vendors that white label TVEyes go to lengths to tell me they embed the technology within their own secret sauce to solve UX issues. Cision releases internal DE&I report.

Software 85

Software Internal International Pitching 85

Sword and the Script

MAY 4, 2021

It gave the product high marks for analytics, which can be used to parse social data to find social media influencers a brand may wish to engage. The company will monitor 35,000 podcasts to the sources it monitors for brand mentions for it’s customers. Have an interesting announcement from a PR technology vendor? Content picks.

Tools 100

Tools Survey Pitching Analytics 100

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

Here are some observations on what we can expect in 2021. Gartner predicts that an “anywhere operations model will be vital for businesses to emerge successfully from COVID-19 ” in 2021. This is particularly true for marketing, and the same applies to brand and corporate communications. Work will be fully digital.

Trends 407

Trends Communications Employee Corporate 407

wiredPRworks

APRIL 13, 2022

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! Her podcast, Growing Social Now, launched in 2021.

Financial 52

Financial Social Media Banking Media 52

wiredPRworks

APRIL 20, 2022

In the book, David provides a step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

Marketing 118

Marketing Social Media Trends Instagram 118

wiredPRworks

APRIL 27, 2021

2021 Podfest Master Class Tracks. Creating and Launch Technology and Innovation Audience Growth Monetization and Marketing YouTube and Video Networking and Social. At Podfest Global 2021, Barbara presented on Branding and Influence for podcasters. “As Podcasters of all levels can join these sessions online.

Strategy 52

Strategy Case Study Marketing Energy 52

Bianchi Biz Blog

APRIL 26, 2021

The Global ESG Monitor (GEM), the result of an international collaboration between communication and research agencies cometis , KOHORTEN , Xenophon Strategies and currie , examined the sustainability reporting of 140 companies from DAX, EUROSTOXX-50, Dow Jones and ASX-50. The UNGC confirmed its readmission in 2021.

Automotive 95

Automotive Study Report Transportation 95

wiredPRworks

MAY 23, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara is an international trends speaker, digital marketing advisor, and sales leadership guide. Her podcast, Growing Social Now, launched in 2021.

LinkedIn 52

LinkedIn How To B2B Social Media 52

wiredPRworks

JANUARY 13, 2022

Customers are upgrading and updating everything from technology to influence. Barbara Rozgonyi is a recognized international digital thought leader and sales performance expert whose crush your sales quota training programs accelerate success for companies and customers. Her podcast, Growing Social Now, launched in 2021.

Strategy 52

Strategy Training Insurance Insurance 52

Bianchi Biz Blog

MARCH 7, 2022

Constantly on my radar and well-received by HDT’s audience is: emerging technology, alternative fuel, and autonomous advancement. At the time, I didn’t find a lot of industry coverage on drone usage in this application, and it was all so brand new to me. In 2021, at the Women in Trucking annual conference as managing editor of HDT.

Meeting 81

Meeting Automotive Media Transportation 81

wiredPRworks

APRIL 27, 2021

2021 Podfest Master Class Tracks. Creating and Launch Technology and Innovation Audience Growth Monetization and Marketing YouTube and Video Networking and Social. At Podfest Global 2021, Barbara presented on Branding and Influence for podcasters. “As Podcasters of all levels can join these sessions online.

Strategy 40

Strategy Case Study Marketing Energy 40

Reputation Us

MARCH 19, 2021

Article originally published in the March 19, 2021 issue of CU Insights. In the wake of the pandemic and the challenges that surfaced as a result, 2021 appears to be another year that credit unions consider merging with another financial institution. This is the secret to making a credit union M&A deal truly successful.

Reputation 78

Reputation Financial Banking Employee 78

wiredPRworks

FEBRUARY 14, 2022

As a leader in the digital, social and mobile landscape, Elly Deutch Moody has provided her expertise to a diverse array of companies and brands – both large and small – on how to effectively create and execute fully integrated digital marketing strategies to drive business value. About Barbara Rozgonyi CEO, CoryWest Media.

Social Media 52

Social Media Trends B2C Media 52

wiredPRworks

MAY 18, 2022

His fourth book, Small Town Rules: How Small Business and Big Brands can Profit in a Connected Economy shows how when every customer can talk to every other customer, it’s like living in a small town: Your reputation is everything ! Her podcast, Growing Social Now, launched in 2021.

Small Business 52

Small Business Social Media Radio Media 52

Shift Communications

SEPTEMBER 21, 2017

Public sentiment toward technology vendors is undergoing a significant shift. The shift reflects a growing skepticism in the claims technology providers make about their products and services. Widening the scope of the crisis comms plan will ensure that, even when a customer is affected, the team will be ready to protect the brand.

B2B 60

B2B Leadership Crisis Communications Technology 60

NewsWhip

JUNE 10, 2021

JUNE 4, 2021 | 11:30am EST / 4:30pm GMT. I don’t know if it even exists anymore, but basically I wrote a lot of user manuals on how to use technologies when people needed that. So as we think about the technical risks, quite frankly, it’s really any action that we take as a company that could impact our brand.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Konnect Agency

FEBRUARY 16, 2021

From bustling offices that turned to 100% remote working environments, and in-person connections moving entirely to Zoom, the way we conduct business internally and externally pivoted almost overnight. For some brands, the virtual format made it easier to share information. What Can Be Gained From Virtual Trade Shows.

Trade Shows 52

Trade Shows Meeting Retail Resources 52

Sword and the Script

DECEMBER 26, 2023

To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content. Expanded brand collaboration “Partnership Paradise: 2024 will be the year of brand partnerships.

Writing 192

Writing Communications Marketing B2B 192

Sword and the Script

FEBRUARY 11, 2017

Disruptive opportunities like the chance to rank first for voice search in search engines: “Beyond playing into trends, voice interactions with chatbots, virtual assistants and other IoT technologies have the potential to upend traditional search and display advertising models in the near future, even for giants in the space like Google.

Tools 60

Tools Pinterest Marketing Media 60

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. I predict brands will look to the PESO model (which stands for paid, earned, shared and owned media) to make more of their owned media.

Marketing 189

Marketing Content Marketing Data Social Media 189