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Don’t Be Vanilla!

PR for Anyone

When pitching the media, or even sitting in a listing appointment, what makes you stand out? According to HomeLight, there are over two million real estate agents in the United States. Below are some things you can do to position yourself as the expert in real estate: Establish a great brand. Vanilla is easy.

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Do You Stand Out Online?

PR for Anyone

3) Do you regularly provide valuable content related to real estate? 5) Do you regularly pitch the media? 10) Is your LinkedIn profile optimized and up-to-date? Don’t discount the power of the Google search engine and how it can benefit you and your real estate business. . Learn More at www.3StepstoPRSuccess.com.

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Coffee with a Journalist: Alcynna Lloyd, Insider

OnePitch

Alcynna writes stories on the economy pertaining to housing and real estate. During the episode, Alcynna shares the types of pitches that grab her attention, her requirements for an embargo, how economists are landing in her inbox, and more. You go into a little bit on your LinkedIn and Twitter and so forth.

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How to Create a Brand on Social Media ABC10

PR for Anyone

How to Be on TV Shows: Pitching a story that is both relevant and valuable to the show’s audience is a a great way to land the media. Using your expertise around a story that will provide value to the audience will give you an edge when pitching to the media. So LinkedIn is probably better if you want to find me.

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Building a Media Strategy with Cassie Lawrence, JSA+Partners

OnePitch

What’s the best pitch of yours that resulted in coverage and what elements made it successful? We did localized business and trade pitching to demonstrate how this FAA legislation was going to impact those regions and industries and we ended up securing some great pieces that moved the needle for the client.

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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

I’ve learned what our journalist’s lives are like so that has helped me with understanding how I pitch external journalists. Your favorite social media site is… Twitter for research and LinkedIn for building connections. You can connected with Rachael on LinkedIn or Twitter. LinkedIn: Your Resume is Your Brand.

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What to Pitch the Media in Spring

PR for Anyone

Although it’s still cold where I am, NOW is the time to start pitching the media all of your spring ideas. What I pitched was that the number one search on Google right now is “how to clean…” People are searching for “cleaning tips” and I’m going to provide it. It’s the start of spring.

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