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How to Create a Brand on Social Media ABC10

PR for Anyone

How to Be on TV Shows: Pitching a story that is both relevant and valuable to the show’s audience is a a great way to land the media. Using your expertise around a story that will provide value to the audience will give you an edge when pitching to the media. Free PR Interview Transcript. Welcome to the show, Jeff.

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Coffee with a Journalist: Alcynna Lloyd, Insider

OnePitch

Alcynna writes stories on the economy pertaining to housing and real estate. During the episode, Alcynna shares the types of pitches that grab her attention, her requirements for an embargo, how economists are landing in her inbox, and more. You go into a little bit on your LinkedIn and Twitter and so forth. Her Beat. [00:02:04]

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Building a Media Strategy with Cassie Lawrence, JSA+Partners

OnePitch

Read below for the entire interview with Cassie: . What’s the best pitch of yours that resulted in coverage and what elements made it successful? It was both unique and timely, which made it a successful pitch. I always like to be very explicit about what I’m trying to pitch. Being quick and upfront.

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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

It’s a challenge to get all the press releases out for each of these units while still being able to find time to secure interviews for our 25+ spokespeople. I’ve learned what our journalist’s lives are like so that has helped me with understanding how I pitch external journalists. 31: Nicole Wojno of UserIQ.

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PR Interviews: Heather Baker Editor of the B2B PR Blog

Norton's Notes

As you are probably aware over the last few months I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The first interview was with Arik C. I like LinkedIn as an easy research tool for both recruitment and new business. A citrus farmer to be specific.

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What to Pitch the Media in Spring

PR for Anyone

Although it’s still cold where I am, NOW is the time to start pitching the media all of your spring ideas. What I pitched was that the number one search on Google right now is “how to clean…” People are searching for “cleaning tips” and I’m going to provide it. It’s the start of spring.

Pitching 130
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How to Promote Your Online Press Kit with Multichannel Marketing

Beyond PR

Take advantage of your brand channels by utilizing everything from company website real estate to proprietary email lists. Targeted email invites for demos or interviews are another place to promote your press kit link. Before your next event sets sail into uncharted waters, plot a course for promotion using the ideas below.