Remove Journalism Remove Media Relations Remove Software Remove Storytelling
article thumbnail

The 20 Responsibilities of PR and What They Entail

Onclusive

Earned Media/Media Relations. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Multimedia Development & Visual Storytelling. Data Journalism. Relationship building takes time.

article thumbnail

The 22 Responsibilities of PR and What They Entail

Onclusive

Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.

Training 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 21 Responsibilities of PR and What They Entail

Onclusive

Earned Media & Media Relations. In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.

Training 370
article thumbnail

How to Use Data to Tell Stories and Attribute PR Value

PRSay

Why Data Is Required for Storytelling. Storytelling is an art, and when done well it touches on human emotion and evokes a connection. By applying data to storytelling, communicators can learn what resonates with people and create campaigns that earn results. But how do you know what stories will engage your audience?

Data 144
article thumbnail

Meet the Media: David Sickels, Editor of The Buzz & Senior Editor of Tire Review & Fleet Equipment

Bianchi Biz Blog

While the vehicles themselves tend to get the above-the-fold headline treatment, there are also massive opportunities in charging, on both the hardware and software sides. Lately, I’ve been focusing on the medium for storytelling and trying to take the most advantage of the tools at my disposal.

Meeting 75
article thumbnail

Behind the Headlines With Neil McAllister

Cision

What was behind your decision to switch from journalism to PR? Want to improve your media relations? Read Cision’s free “State of the Media 2016 Report!” How will your background in journalism help you in this new position? As I mentioned, I’ve done all sorts of things in media.

article thumbnail

How to Secure Top-Tier Coverage with Cortney Williams, ARPR

OnePitch

While her role has shifted over the last couple of years, her true PR passion remains media relations, strategizing with her team and clients to land strategic placements that drive results. We read that you are a strong B2B health writer and storyteller. Read below for the entire interview with Cortney Williams: 1.)