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Ahead of the Academy Awards, Marketing Wisdom From the ‘Barbie’ Blockbuster

PRSay

This “Barbie” garners media The film’s PR tactics generated immeasurable earned media coverage across varied outlets, from local TV to national outlets like The New Yorker , The Wall Street Journal, The New York Times, CNN and the BBC. Travel media reported on hotels decorated in the style of Barbie.

Film 129
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Creative Headlines Will Drive PR SEO & Success in 2017

Cision

According to INC , being digital friendly is the new norm in any kind of business; inclusive of local search, to test strategies and the overall brand message traction. Many times, the agency spearheads the job of launching and maintaining multiple content marketing platforms to deliver the client’s message — journalism aside.

SEO 120
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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

You can also offer yourself as an expert to local and industry media who write about topics you can provide insight on. “A I’ve seen some stellar resumes come through to my inbox, but when I go to cross-check writing samples and social media presence, they’re a major disappointment. Images via Pixabay: 1 , 2 , 3.

Brand 189
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Three Ways to Make the Most of Your PR Budget for Startups

Shift Communications

He not only agreed to speak with our client, but wound up writing an entire profile piece dedicated to their partnership with Microsoft. Don’t forget about local media! Launching a new initiative that’s poised to impact the local community? Don’t forget about your local media. Going on a hiring spree?

Local 68
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Meet the Media: Carl Anthony, Managing Editor of Automoblog & AutoVision News

Bianchi Biz Blog

Dealerships are leveraging online business models that redefine the customer experience in automotive retail. How long have you been in journalism and how did you get started? I began writing for 605 Magazine in early 2010 in Sioux Falls, South Dakota. Music and cars; I suppose that sums up my journalism career!

Meeting 78
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#16: How the consumer driven news cycle changes PR measurement

NewsWhip

Data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa, and Asia joined NewsWhip’s CEO Paul Quigley for a special panel session on the Pulse to talk about navigating multiple market nuances to be locally relevant at scale. Balancing global strategy & local market needs. Kirsty: Yeah.

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Inside the Mind of a Daily Newspaper Business Editor: Q&A With Thom Kupper of the Star Tribune

MaccaPR

Paul Business Journal , Twin Cities Business’ e-briefcase, and even Huffington Post have eroded the value of the daily newspaper at 425 Portland Avenue? Paul Business Journal, Twin Cities Business, Minnesota Business, MinnPost and more? "We Otherwise I try to follow the other local publications and whatever catches my eye.".