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Spotlight on a Solo PR Pro: Meet Doug Levy

Solo PR Pro

“I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills.

Meeting 97
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A PR Intern’s Guide to Agency Lingo

ImPRessions - Crenshaw Communications

PR intern’s guide to agency lingo. PR people and reporters work very closely every day, and are very much in the same business of storytelling. Earned media – Interns need to learn this term first, since it’s among the things clients bring on agencies for. Truth is, it’s not that dark.

Agency 192
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The Science Behind Why Wordplay Is an Effective Communications Tool

PRSay

During a lesson about puns, alliteration and wordplay in my Art of Storytelling Master Class , a communicator asked, “Don’t you risk confusing people?” Meet your Broca area — the small part of your brain located in the frontal lobe of your left cerebral hemisphere. Master the Art of Storytelling. Here are some others: 1.

Tools 140
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Advice From a 94-Year-Old Veteran of the Military and Public Affairs

PRSay

Douglas MacArthur came to meet my two-star general. Learn everything you can about what they’re doing internally and externally. I don’t think newspapers will exist as we know them, and TV will be changed a great deal, too. Perdue, through speaking engagements, media stories and storytelling on his website, www.b17chief.com.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

a) Many community newspapers going away and hopefully still being available in some kind of online format. The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling.

Marketing 190
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6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

Your brand can share storytelling moments from its company history with your key stakeholders, too. From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. Legos' Corporate History Video.

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PR Winners: The Best Stories of 2018

ImPRessions - Crenshaw Communications

First came a White House meeting, followed by a CNN town hall and a 17-minute school walkout in March. Twitter critics jeered when it followed with the “news” that it was rebranding as International House of Burgers, of course. Then the UK chain cooked up an extraordinary ad that ran in two daily newspapers.

Fashion 255