Remove Infographics Remove Measurement Remove SEO Remove Storytelling
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Brand Metrics - How to Measure your Brand Impact

Prowly

Which KPIs are crucial in measuring brand value and its position on the market? Check how to measure brand recall and which brand marketing metrics are the most important ones. Brand metrics are measurable indicators that assess a brand's health, performance, and perception. We've got you. Brand metrics - what are they?

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Embracing the PESO Model to Join PR and SEO with Gini Dietrich

Buzzstream

Collaboration across PR, SEO, and brand teams is still rare , holding everyone back. Paid media gets the credit because its easiest to measure , but doesnt build long-term brand equity. That’s when we started to understand link building and SEO and optimizing and long tail keywords. So take pieces of your study.

SEO 77
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Integrating PR Strategies into Your Digital Marketing Plan for Maximum Impact

5W PR

Use storytelling techniques to make content more memorable. Optimize content for search engines (SEO) to improve visibility. Consider different formats, such as blog posts, articles, infographics, videos, and podcasts. That means creating high-quality content that is informative, engaging, and relevant to the target audience.

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Use a Content Strategy Template To Scale Up Quickly

Contently - Strategy

Define how you will measure success What does success look like for your content marketing goals? Depending on your audience and goals, a long-form blog post, a video, or an infographic may be more appropriate. How do I balance an SEO content strategy with the overall content strategy planning?

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The Pain and Payoff of a Fintech Case Study

Contently - Strategy

It’s more than a marketing asset—it’s a storytelling tool that can make a major impact on potential investors, customers, and your bottom line. It helps your SEO efforts Establishing credibility isn’t only important for customers, though. It’s also key for search engine optimization (SEO). Cut transaction times in half?

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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. Video communications can work well in time-urgent situations, but a controlled message is just that, and it will be questioned if it doesn’t measure up. It’s pure storytelling.

Video 149
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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

Data, storytelling and blogging of grow in importance. Data & analytics (76%), storytelling (74%) and content marketing, like blogging (74%) were increasingly important to PR pros in 2020. Source: What Does “Storytelling” Mean to You? ). PR takes on content and SEO duties. “PR Source: PR Measurement ).

Survey 183