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How Data-Driven Storytelling Drives PR

ImPRessions - Crenshaw Communications

No one should underestimate the power of data for storytelling. Whatever the case, B2B and technology-based businesses are in an excellent position to use data-driven storytelling as part of a PR strategy. Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics.

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Going Deeper With LinkedIn For Public Relations Success

The Hoyt Organization

How To Use LinkedIn To Boost Your PR Strategy Leverage Data-Driven Storytelling Since every brand has a unique story, what will make yours stand out on LinkedIn? The answer is data-driven storytelling. Imagine posts springing to life with images, videos, slide presentations, and infographics.

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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

Data, storytelling and blogging of grow in importance. Data & analytics (76%), storytelling (74%) and content marketing, like blogging (74%) were increasingly important to PR pros in 2020. Source: What Does “Storytelling” Mean to You? ). PR takes on content and SEO duties. “PR List posts earn more shares.

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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. It’s pure storytelling. Verizon’s Oath uses video to take the traditional case study beyond the usual infographic or blog post. 7 best PR uses for video. A public-facing CEO.

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Leverage Your Website to Position Your Brand as a Category Leader

Konnect Agency

Konnect’s website refresh focused on storytelling through simplicity. If you’re going to refresh your website with modern design principles, you better have an SEO strategy in place to ensure you’ll be found by the right customers. Being desktop friendly and mobile friendly is a must.

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The different types of digital PR campaigns and how they can build online authority

Prohibition

There’s a vast amount of campaign types for your brand to use to grow online authority, everything from infographics to hero campaigns, to newsjacking campaigns. The importance of storytelling in PR. Digital PR is a broad landscape, especially when it comes to campaigns. What Is Digital PR and How Does It Benefit My Brand?

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10 Free (or Cheap) Tools that Deliver Extraordinary Results for Content Development

Ishmael's Corner

It’s an ideal platform for visual storytelling. - Triberr : Called a blog amplication platform, Triberr allows you to connect with other like-minded bloggers and share each other’s work with your social neworks. - Visual.ly : You can think of this as on-demand creative services for deliverables ranging from videos to infographics.

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