Sword and the Script

JANUARY 3, 2023

PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations? Media relations: This involves building relationships with journalists and getting media coverage for an organization or individual.

Interviews 100

Interviews Publicity Technology Social Media 100

Cision

MARCH 30, 2016

We worked with the International Fund for Animal Welfare (IFAW) to quickly engage the media, keep the story current and create an international dialogue on trophy hunting. Within three days, we garnered over 650 million media impressions for IFAW and positioned them as the go-to voice on the issue. Rapid Fire Round.

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. And then there are areas of practice that have moved more rapidly.

Government 103

Government Education Print Ethics 103

Sword and the Script

JULY 17, 2018

Merritt Allen is the owner and executive director of Vox Optima , which is a strategic communications firm with a long history of working with the government. So much has changed in PR, I wanted to understand how it has impacted communications in government. Merritt Allen is my guest on this edition of the Off Script series.

Government 90

Government Publicity Public Affairs Agency 90

Bianchi Biz Blog

APRIL 29, 2024

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners.

Marketing 92

Marketing Local Crisis Management Internal 92

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels.

Marketing 190

Marketing Content Marketing Data Social Media 190

Stuart Bruce

OCTOBER 30, 2014

Social media impacts every part of a business and organisation. We’ll look at ethics and governance. We’ll ask what does the speed and real-time nature of social media really mean. Is the fact that every company is a media company a threat or an opportunity? In democracies governments answer to the people.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

ImPRessions - Crenshaw Communications

MAY 7, 2021

But many successful founders do have an innate grasp of PR and media strategy. But when it comes to the hand-to-hand combat of media relations, an instinct for the game surely helps. This is a business maxim as old as Machiavelli, but it’s often relevant in a tough media relations situation.

Newspapers 296

Newspapers Media Relations Reputation Interviews 296

Stephen Waddington

SEPTEMBER 29, 2021

My view is that a single organisation would benefit from scale, standards, including a single code of conduct, and a voice to government and business. Why is public relations conflated with media relations? That data is from the 2020 PRCA Census. Another history lesson. These are all poor proxies for business outcomes.

Industry 153

Industry Publicity Agency Community 153