article thumbnail

LEAP BEFORE YOU LOOK

Mark My Words

Look, here I am writing about it. from digital advertising to influencer marketing, from trade shows to vlogging and let’s not forget good old word of mouth. There’s even a fashionable term for it all?—?the from TV and press to direct mail and social networks?—?from the ‘Omnichannel’.

article thumbnail

10 things the PR consultants won’t tell you about PR consultants

Communications Conversations

But at the end of the day we write off a fair amount of work. To trade shows. During one of my agency stints, a couple weeks in, I started noticing a trend: The women really amped up their fashion game on client meeting days. They got more fashionable. But, it happens. We try to push back. Work travel sucks.

Corporate 148
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Do’s And Don’ts For Better PR Ideas

ImPRessions - Crenshaw Communications

Take stabs at writing up the dream media results and crafting the headlines that would spell success. Look for moments with pop culture relevance to tie into such as Fashion Week or the annual release of the Pantone colors. The team felt such an event would not show the device in its best light and could potentially backfire.

Airlines 120
article thumbnail

Triple 7s: The Best, Worst and Most Loved Blog Posts in 2017

Sword and the Script

Not long after that I started this blog and began writing. 7) How B2B Marketing Can Get More out of Trade Shows. This makes it really important to get the most out of these events – and there is a lot you can do before, during and after the show to better leverage your existing investments in conferences and trade shows.

article thumbnail

15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Of course, I couldn’t write a post like this without nominating a couple people myself! Then, Sarah moved into a new role last year working in a media relations and influencer capacity, and we had the chance to work even more (we worked a trade show in Orlando together in the fall). They had to be younger than 30.

article thumbnail

Crystal Knows: The new PR stealth weapon of choice

Communications Conversations

It even goes as far as to SHOW you how to write an email to Nick. And, there’s a handy little tool that gives you the opportunity to write your own email to Nick–and then it CRITIQUES it and offers SUGGESTIONS! It goes on to give you tips on how to best email Nick. Some ideas on how best to work with Nick.

Tools 60
article thumbnail

Qualify Hard; Close Easy: Leads in Unscripted Marketing Links

Sword and the Script

That day, I became a lead and one that converted the old fashioned way: retail foot traffic. A cloud technology vendor told me that trade shows were the number one source of leads for his company. Content, Local Search and Leads. He gets most of his leads from one source: Google.