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Why Video is Vital in 2023

The Proactive Report

The sci-fi films that predicted video conferencing and the ability to live stream news from anywhere in the world is what we experience as a daily reality. Social media listening can provide invaluable insights when it comes to telling the story of your brand. Facebook Reels. And it should move them emotionally.

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Best PR Stunts, Fails and Learnings of 2023 – Part Two

Landis PR

Not to mention, it blew up on social media with the hashtag #HeidiHalloween2023! You can’t buy that kind of product placement, folks… Barbenheimer By Liza Batallones What started as a viral trend turned into a public relations win for two vastly different movies.

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“Post Truth.” Navigating Misinformation and Managing Reputations

Reputation Us

A 2016 study that analyzed 376 million Facebook users’ interactions with more than 900 news outlets found that people seek information that aligns with their views. However, he didn’t realize someone filmed him and posted it online, which quickly became viral. He crafted a conspiracy theory on the spot declaring that the U.S.

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My top 10 social media campaigns of 2016

Norton's Notes

This year (2016) has been an eventful year to say the least, and as it’s coming to a close I thought I’d take a closer look back at some of the best social campaigns of the year and list a few of my favourites. Here are ten of my favourite social media campaigns from 2016. image credit s-media-cache-ak0.pinimg.com).

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Social media updates: Instagram scraps square video, Facebook moves towards TikTok-style feeds & TikTok prioritises accessibility

Prohibition

Social media marketing is an ever-changing environment and keeping up with the latest changes and trends is essential, there’s been a lot happening in July! Facebook splits its news feed . It will be interesting to see the reception for this, and the impact on Facebook ads and recommended content.

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Media 102? A brief update to media 101

PR in High Definition

This is where good PR work comes in – there is no fixed rule; an effective media relations practitioner just knows. The age of social. There’s a misconception that these Social Media Editors post what they’re told to. Sometimes, that means developing the content themselves or at least helping in the process.

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6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

You’re scrolling through Facebook and your past posts - with images recalling a five-year-old inside joke, best friend’s wedding, or favorite family vacation at the lake - spark memories that come flooding back like it was yesterday. In sum, Kemps’ anniversary was a great example of how to give a brand’s corporate history a whole new life.