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Social media updates: Instagram expands stickers; Facebook meets backlash and LinkedIn tests a discovery feed

Prohibition

2022 has been a busy year so far for social media changes and updates, with significant shifts being made frequently on every platform. We’ve zoned in on the most significant recent changes that will impact upcoming social media activity. Facebook attempts to keep up with TikTok. Take a look at our round-up below!

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Social media updates: Instagram scraps square video, Facebook moves towards TikTok-style feeds & TikTok prioritises accessibility

Prohibition

Social media marketing is an ever-changing environment and keeping up with the latest changes and trends is essential, there’s been a lot happening in July! Facebook splits its news feed . It will be interesting to see the reception for this, and the impact on Facebook ads and recommended content.

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The Evolution of Multimedia Across Social Media

Cision

But now we’ve got Twitter and Facebook with their own live video delivery systems. ”. As a young boy, I thought, now I can make films. I took the film to be developed and returned with a 3-minute reel. Every innovation in social media goes through a similar growth cycle. Social is in the moment.

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How to make the most of video content on social media to help your business

Prohibition

In this era of creating meaningful and engaging content many brands are experimenting with video across their social media channels in order to engage their audiences, communicate a certain product or service and expand their brand presence. Typically, it’s noted that videos around 60 seconds long perform best on Facebook.

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Why Video is Vital in 2023

The Proactive Report

The sci-fi films that predicted video conferencing and the ability to live stream news from anywhere in the world is what we experience as a daily reality. Social media listening can provide invaluable insights when it comes to telling the story of your brand. Facebook Reels. And it should move them emotionally.

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Why Facebook Live Matters to Marketing

Cision

Live video is the future of marketing – live video is hot,” said Mike Stelzner, CEO of Social Media Examiner, at Social Media Marketing World last month. In this post, I want to focus on Facebook Live as it is something I started experimenting with as the social media manager at Cision.

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How Facebook and Instagram images resonate for brands

NewsWhip

Which brands had the most success with their Facebook and Instagram images? We’ve written before , and often at length , about the importance of native video on Facebook, but photos are an underrated part of the Facebook experience. Let’s begin with Facebook. . Facebook images for brands in 2019.

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