Events Interviews Local Trade Shows 
ImPRessions - Crenshaw Communications
JULY 13, 2022
Industry events. Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. Here are some tips to both landing media interviews and making sure they’re successful. The bread and butter of B2B PR ?
Bianchi Biz Blog
OCTOBER 9, 2023
I really enjoy attending all sorts of industry trade shows and conferences all over the country and even in other parts of the world. So many of my best story ideas are sparked by what I see and experience at industry events. We spend a lot of time at local parks and enjoying the sights and food in Old Town Alexandria.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Deirdre Breakenridge
NOVEMBER 3, 2016
Are you helping the organization seek media coverage for their events and local fundraisers? How do you stand out during and after job interviews? For instance: Are you offering to manage the organization’s or the group’s social media? What are important tips to know when searching for a career in PR? And many more!
Sword and the Script
NOVEMBER 6, 2018
That sea of sameness is how the Cindy Klein Roche , the CMO for Cybereason, describe the competitive landscape in cybersecurity during an interview with the Marketing Smarts podcast. From white papers to the trade press, the entire community is fixated on the next exploit, hack or breach. Repurpose Your Best B2B Content.
Flack's Revenge
NOVEMBER 12, 2019
Now I was in NYC at an audio trade show and basking in all the gear. After flailing around after college, going on a European tour with my bros, and striking out on the job front for the better part of a year, I had lined up an interview with this man at an audio company in nearby New Jersey. That was 35 years ago.
Beyond PR
APRIL 27, 2016
Trade shows can be an endless sea of opportunity, engagement, and information. Event marketers must provide a map where “x” marks the spot call-to-action to help audiences dive deeper. Before your next event sets sail into uncharted waters, plot a course for promotion using the ideas below. Social Media Straits.
Communications Conversations
MARCH 29, 2019
I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. On that trip, Sarah showed initiative, yet remained calm under pressure.
Expert insights. Personalized for you.
294 
Let's personalize your content