PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. We all love a good story, and research shows that conducting media relations through the lens of storytelling provides optimal results.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

FEBRUARY 7, 2024

Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. They both are storytellers. The ethical considerations for public relations and journalism have similarities and differences.

Communications 192

Communications Sports Journalism Fashion 192

Cision

JUNE 10, 2015

Today, USA Today ranks first in combined print and digital circulation, underlying the importance of this digital transformation for newsrooms around the world. “Visual storytelling isn’t built on pretty pictures, but on information and information gathering.” Think about what an editor or reporter would do.

Pitching 120

Pitching Policies Ethics Mobile 120

Cision

MAY 4, 2016

It’s all storytelling. We define media very broadly, from traditional print media to the gossipmonger with a following on social media. I find that some young professionals don’t read newspapers or influential websites. My daily newspaper of choice is…The New York Times. What constitutes a successful media strategy?

Newspapers 120

Newspapers Journalism Pitching Report 120

Sword and the Script

SEPTEMBER 8, 2020

In addition, there are dedicated posts that focus in on slices of the data around topics like the top PR challenges , the PR organization , media relations , storytelling , PR ethics , media bias , and the most recommended PR tech vendors. >>> Because so many journalists are on the platform. Give our services a try.

Survey 95

Survey Industry Leadership Study 95

Sword and the Script

DECEMBER 22, 2020

Source: Code of PR Ethics? ). Data, storytelling and blogging of grow in importance. Data & analytics (76%), storytelling (74%) and content marketing, like blogging (74%) were increasingly important to PR pros in 2020. Source: What Does “Storytelling” Mean to You? ). (Source: A PR View of Media Bias [Survey Data] ).

Survey 176

Survey Marketing B2B Study 176

PR Conversations

AUGUST 17, 2014

We see this almost everywhere that PR is discussed online (and often in print too). Others now describe themselves as storytellers, content curators or narrators. First, along with other British-based PR consultancies, it was questioned by the Guardian newspaper about whether it would rule out working with climate change deniers.

Education 87

Education Training Policies Crisis Management 87