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Sellafield storyteller turns whistleblower: “toxic materials and toxic culture”

Stephen Waddington

BBC investigation into bullying and harassment I was apprehensive when the BBC asked to interview me about my experiences of working at Sellafield. I had ignored the senior human relations leader who agreed we could sponsor a local Pride event so long as “we didn’t let them make a song and dance about it”.

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4 Ways PR Creates Brand Attachment

ImPRessions - Crenshaw Communications

In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. Storytelling brings brands to life. But the storytelling should go beyond the founders and employees. In the B2B sector, Salesforce excels at storytelling and has a team dedicated to it.

Brand 149
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4 Tips for Authentic Executive Communications as a Ghostwriter

PRSay

We may not think about it that way — we’re simply drafting a memo to employees or writing the president’s message for an annual report. Some executives are eloquent writers and inspiring speakers, comfortable with employees and investors alike. or “Can you tell me about an employee who has made a difference to your customers?”.

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6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

Your brand can share storytelling moments from its company history with your key stakeholders, too. Corporate histories are important to customers, employees, business partners, and community members. We went on to interview Helgeson, his son, his father, a half dozen retired employees and current leadership.

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Spotlight on a Solo PR Pro: Meet Bernadette Adams Davis

Solo PR Pro

This move would become the catalyst behind the forming of Bernadette Davis Communications , the boutique communications agency she currently owns and operates with the assistance of one other full-time employee and anywhere from eight to 12 contract workers depending on the client load. Pivoting from journalism to PR.

Meeting 97
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Asda newsdesk story discovery supports authentic PR engagement

Stephen Waddington

By Tony Cuthbertson In any organisation there are thousands of inspiring day-to-day stories waiting to be discovered in the conversations and interactions between their customers and employees. We do it through a combination in-house developed software and good old-fashioned storytelling and journalistic skills.

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7 creative ways to promote your company’s corporate volunteer efforts

Communications Conversations

Great, model employee. Employee engagement? ” What community relations folks really want (from a marketing metrics perspective) is: More traffic to key volunteer pages on the corporate site asking employees to volunteer. One of my favorite local Instagram campaigns is #onlyinmn. Good story. All good things.