Employee, Infographics, Internal and Webinar

12 Ways to Leverage Your Existing Investment in B2B Webinars

Sword and the Script

DECEMBER 13, 2016

Webinars have long been a staple of B2B marketing. For example, ON24 , which provides technology for hosting webinars, says these online presentations are a top lead generation tactic. That’s not surprising given the high engagement rate webinars tend to earn. Webinars are the #1 lead gen tactic.

B2B

B2B Infographics Interviews eBook

What is Technology PR?

5W PR

JANUARY 31, 2024

Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture. Event Management: Tech PR may involve organizing and promoting events such as product launches, conferences, and webinars.

Technology

Technology Product Launch Crisis Management Case Study

3 Challenges (and Solutions) Modern PR Pros Face

PRSay

OCTOBER 2, 2019

Business Wire is a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. Tell your story visually with images, videos, or infographics that attract and educate. Download our complete webinar white paper today. Use analogies — especially visual analogies — to break down a complex story.

Local

Local Storytelling Infographics Resources

8 Ways Public Relations Can Fuel Successful Content Marketing

PR 20/20

AUGUST 9, 2016

An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. SlideShare : The infographic and an eBook teaser have both been uploaded to SlideShare to maximize reach and sharing potential. Employee relations. Blogger relations.

Content Marketing

Content Marketing eBook Publicity Marketing

Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.

Marketing

Marketing Content Marketing Pinterest LinkedIn

45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

DECEMBER 22, 2020

The survey found, “The top three areas live event budgets will be reallocated to are content creation (43%): hosted webinars (40%); and search marketing (33%).”. Happy employees are the ultimate growth driver. billion ,” according to a new report from Burton-Taylor International Consulting. in 2019, reaching a record $4.5

Survey

Survey Marketing B2B Study

An Eclectic but Intriguing Mix of 32 Statistics that Summarize Public Relations and Marketing in 2019

Sword and the Script

DECEMBER 24, 2019

Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]. Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]. Read more: Would you Run Your Internal Data Through this Media Monitoring AI? Employee engagement surveys: 36%. Impressions: 66%.

Marketing

Marketing Publicity Survey Study

To Byline or Not: 5 Reasons Why Your Blog Should Identify Its Authors

MaccaPR

AUGUST 5, 2015

There’s no corporate personality for consumers to grab onto with giant PepsiCo, but grafting Beyonce’s charisma and popularity on the 274,000-employee, $66+ billion corporation helps humanize it. It’s allowed General Mills to showcase a variety of employees in a variety of roles across the company, each with their own unique voice.

Blogging

Blogging Employee Corporate Google

30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

DECEMBER 10, 2019

With chatbots capable of handling more and more ‘how to’ and ‘information requests’ internally, leading marketers and communications pros will train them to give feedback and assist when executing on content initiatives.”. By consistently showing up, engaging with audiences (internal and external), and not expecting results overnight.

Marketing

Marketing Content Marketing Advertising Advertising

Writing a White Paper Like a Pro: 9 Essential Steps for Success

Contently - Strategy

MAY 9, 2024

It offered data and insights on how to attract talent, interview candidates, onboard employees, and keep staff happy for the long run. The insurance company Travelers transformed its white paper on managing the risks of AI into a multimedia webinar. Gather up everything you’ll need to lay out the problem and proposed solutions.

Writing

Writing Case Study Study Brand

The Battle for Trust: 18 Comms, PR and B2B Marketing Stats Summarizing 2022

Sword and the Script

DECEMBER 28, 2022

The survey listed 16 possible formats and here’s how the most valuable format stacked up: 43% said research or survey reports; 40% said case studies; 40% said webinars; 37% said B2B media and news; 34% said white papers; and. 3) lack of employee experience (25%). 34% said ebooks. Annual spending on PR software grew 14.7%

B2B

B2B Marketing Survey Software

7 Things You Need to Do After Publishing New Content

Contently - Strategy

DECEMBER 29, 2022

Developing a concrete plan for what happens after you publish means identifying the right internal stakeholders to start the distribution process. Keep in mind that larger organizations may have many more employees involved in the post-publication process compared with a startup or small business.

eBook

eBook Product Launch Software Internal

State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

JUNE 11, 2020

To dive deeper on these findings, sign up for our live webinar on the state of healthcare content marketing. You’ll also get the webinar on-demand.). Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. 5 Trends Shaping the Healthcare Industry .

Healthcare

Healthcare Content Marketing Industry Trends

State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

SEPTEMBER 15, 2021

To dive deeper on these findings, sign up for our live webinar on the state of healthcare content marketing. You’ll also get the webinar on-demand.). Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. 5 Trends Shaping the Healthcare Industry .

Healthcare

Healthcare Content Marketing Industry Trends

Public Relations Today

12 Ways to Leverage Your Existing Investment in B2B Webinars

What is Technology PR?

Trending Sources

3 Challenges (and Solutions) Modern PR Pros Face

8 Ways Public Relations Can Fuel Successful Content Marketing

Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

45 Marketing and PR Statistics that Recap the Year We Had in 2020

An Eclectic but Intriguing Mix of 32 Statistics that Summarize Public Relations and Marketing in 2019

To Byline or Not: 5 Reasons Why Your Blog Should Identify Its Authors

30 Pragmatic Marketing and PR Predictions for 2020

Writing a White Paper Like a Pro: 9 Essential Steps for Success

The Battle for Trust: 18 Comms, PR and B2B Marketing Stats Summarizing 2022

7 Things You Need to Do After Publishing New Content

State of Healthcare Content Marketing: 5 Trends Transforming the Industry

State of Healthcare Content Marketing: 5 Trends Transforming the Industry

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