Mon.Nov 08, 2021

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10 Tips How to Communicate in the CEE Region | Business Wire Blog

Business Wire

As our goal is to deliver ‘leadability’ for international organisations, and the market momentum that goes with it, in the Central & Eastern Europe (CEE) region, we have prepared a short guide on factors to take into account if you want to build lasting relationships with the media for your organisation or brand. CEE is a diverse mix of countries stretching East from Germany and Austria and South from the Nordic countries.

Blogging 314
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Four Questions to Ask When Aligning Your Brand & Reputation

Deirdre Breakenridge

When you decide to advise, partner, collaborate, or join forces with another organization, their brand automatically becomes an extension of your own. You make connections all of the time. When deciding to align, sometimes there are important questions that are often overlooked, especially when passion runs high, the potential of the outcome looks promising, and there’s a lot of excitement between parties. .

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Promotional Campaigns and Social Media Virality

Ronn Torossian

Recently, a car dealership from a small town in Minnesota, which was known among the locals for its interesting commercials, ended up receiving some help for its latest TV ad. The help came directly from the writers of HBO’s show Last Week Tonight With John Oliver. The store in question, called Zumbrota Ford, ended up […]. The post Promotional Campaigns and Social Media Virality appeared first on.

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Show the predicted $$$ impact of your coverage. Using a “Proxy” goal value.

The Resolution Blog

You’re looking to evaluate the impact of your coverage. Your boss/client is asking to put some kind of $$ value on it. Which is fair enough. But you’ve got a problem. They are not an eCommerce business. Or set up to make transactions online. So how on earth can you link visits from your coverage […]. The post Show the predicted $$$ impact of your coverage.

Blogging 207
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Journalists say the fake news epidemic isn’t improving—and they don’t know how to fix it

Agility PR Solutions

The fake news epidemic continues to be a major threat to media and communications, and journalists are not only frustrated by the movement, but also at a loss on a strategy to corral it, according to a new study from strategic comms firm Greentarget. As fake news continues to plague journalism—and arguably, democracy itself—journalists are […].

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What we learned about events during COVID—and 5 ways to prepare for what’s next

Agility PR Solutions

It’s hard to believe that after the past 18 months, we are still trying to navigate the best approach to staging an event amid the seemingly never-ending COVID-19 pandemic. But as it stands today, for every step we take forward, we seem to take half a step backward. There has been much prognostication about what […]. The post What we learned about events during COVID—and 5 ways to prepare for what’s next appeared first on Agility PR Solutions.

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How a PR Agency Can Help Maximize Exposure During Your Funding Announcement

Konnect Agency

PR Agency Provides Resources to Stand Out in a Record High Investment Year. 2021 has been notorious for its high volume of investments and as a result, the financial media landscape is rapidly adjusting. According to a Crunchbase News report, in just the first half of 2021, global venture funding shattered records with more than $288-billion invested worldwide.

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4 ways virtually any job in digital marketing will advance your career

Agility PR Solutions

Technology and automation have allowed businesses to streamline both their processes and their workforces. Because of this, 21st-Century job seekers may notice a recurring theme as they look for work. Employers are expecting candidates to be specialists in several different areas. For professionals in the video production or graphic design field, the most marketable potential […].

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#MediaMonday – Rob Schumacher

HMA Public Relations

It's #MediaMonday! Today's feature comes from Rob Schumacher, photojournalist for the Arizona Republic. Learn more about him and check out some of his favorite photos he has taken during his career.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Travel is back, but expectations have changed—4 insights for marketers

Agility PR Solutions

New research from vacation rental hospitality firm Evolve makes it clear that travel will return in 2022—but with some important shifts. The firm’s newly released 2022 Travel Trends Forecast finds that while consumers are making travel plans—multiple at a time in many cases—their expectations have significantly changed during the past two years. Travelers are savvier […].

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Prohibition is seeking a new PR Account Manager

Prohibition

It’s been an exciting time at Prohibition. What with new offices in Chapel Allerton, a CIPR award and a raft of new account wins, we need to expand our growing team yet again. As you’ve probably figured out, we’re no relics when it comes to strategic public relations. While we do ‘the traditional stuff’ very well indeed, we’re constantly pushing the boundaries of what you would expect from a specialist PR agency.

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Steps to Grow Your Business with Influencer Marketing

Landis PR

Photo courtesy of Pexels. By Andie Davis, LCI. Let’s face it, out with the old and in with the new is an understatement in today’s world. With a plethora of information and content at our fingertips, we’ve gotten used to a rapidly changing online landscape. So, how do you break through the noise? Currently, there are over 3.6 billion social media users worldwide.

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Maxim Behar for 24 Daily Newspaper: The Failure of the Bulgarian Health Campaign

Maxim Behar

The PR expert Maxim Behar shared with the Bulgarian 24 Daily Newspaper his opinion on the management of politicians in Bulgaria, about the mistakes they make and how they negatively affect the country's brand image, health system and public safety. Bulgaria is facing absolute failure in politics, branding, health care, society. All political TV shows broadcasting pre-election messages and expressionless cowardly faces of people who look at us and blink innocently, convincing us for not being res

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.