Ronn Torossian

JULY 2, 2018

Social media is everywhere, giving companies a new way to connect with their target audience. Of course, as valuable as social media can be in the right circumstances, it also adds a certain level of uncertainty to a crisis communication strategy. A network of multiple channels, real-time delivery, and speedy sharing makes it harder for PR agents to manage the spread of information.

Crisis Communications 186

Crisis Communications Social Media Crisis Communications 186

Agility PR Solutions

JULY 2, 2018

July 4th is upon us, and people across the United States are working on perfecting their grilling skills, preparing American flag décor to be hung up, and trying to figure out how to make the most of a holiday that, unfortunately, falls on a Wednesday this year. With all of the celebration surrounding what has […]. The post It’s time to declare your independence from bad press releases appeared first on Agility PR Solutions.

How To 122

How To Analysis Publicity 122

5W PR

JULY 2, 2018

For companies looking to build their brand in 2018 , there’s no better tool than a solid PR strategy. The right plan can help to nurture new leads, facilitate rapid growth and improve an organization’s reputation both online and off. Of course, there are still many businesses out there that don’t know how to use PR as a brand-building tool.

Brand 114

Brand Branding Reputation LinkedIn 114

Agility PR Solutions

JULY 2, 2018

Sooner or later, every organization faces a crisis. Preventing a damaging blow to your reputation requires a strategic crisis plan. While the plan needs to be catered to your business and your specific situation, they all have three things in common: You must be assertive. You must be tenacious. If you’re in the wrong, you […]. The post 7 strategic tips for your organization’s crisis-management plan appeared first on Agility PR Solutions.

Crisis Management 101

Crisis Management Crisis Reputation Publicity 101

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

PRSay

JULY 2, 2018

In March, I was selected to participate in this year’s Joint Civilian Orientation Conference (JCOC) , the oldest and most prestigious public-liaison program in the U.S. Department of Defense (DOD). The program’s mission is to increase public understanding of national defense by giving American business and community leaders the opportunity to directly observe and engage with the U.S. military.

Communications 111

Communications Public Affairs Conference Exercises 111

HMA Public Relations

JULY 2, 2018

Today’s #MediaMonday is in honor of the five journalists from the Capital Gazette that were shot and killed in Annapolis, Md., on Thursday. The five victims […]. The post #MediaMonday – The Capital Gazette appeared first on HMA Public Relations.

Publicity 41

Publicity Media 41

Agility PR Solutions

JULY 2, 2018

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @MEDIAlertUSA and @MEDIAlertCANADA News and Media Denver Post: hires Jessica Seaman (@denverpost) as a Healthcare Reporter. Insider Louisville: hires Caitlin Bowling (@CaitlinBowling) as News Editor. New York Times: hires Lauretta Charlton (@laurettaland) […].

Healthcare 60

Healthcare Twitter Report Industry 60

Muck Rack

JULY 2, 2018

How to answer difficult media questions

How To 63

How To Media 63

Agility PR Solutions

JULY 2, 2018

Quality is becoming more important than price to most consumers, as 53 percent rate quality as the most important factor when making purchases compared to price (38 percent), according to a new report by retail technology firm First Insight. The report also notes that consumer expectations for discounts are falling as an increasing proportion of […].

Retail 60

Retail Consumer Technology Report 60

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Waxing UnLyrical

JULY 2, 2018

Guest Post by Danielle Heiny. As Generation Z attends college and begins to enter the PR workforce, what better time than the present to reflect on how measurement has been taught and implemented by two generations prior. In this “Generational Edition” of #measurePR, our special guests were Millennials and Gen. Xers who’ve been in the industry for a solid seven to 17 years.

Measurement 40

Measurement Nonprofit Education Social Media 40

The Hoffman Agency

JULY 2, 2018

By Mikaela Farasyn. As an incoming account coordinator to the Portland Hoffman office, I quickly learned on my first day what makes this agency tick. Team collaboration is key to company culture and inspiring creativity. With today’s workforce, not only is it important to create and encourage team dynamics, but it’s also necessary. Creativity stems from ongoing support, empowerment and, of course, collaboration.

Agency 28

Agency Creativity Ethics Employee 28