Onclusive

MARCH 6, 2019

We have all been on the front lines of the convergence of marketing and communications, but the transformation has not been without challenges: cultural challenges, organizational design challenges and measurement challenges. At the recent Growth PR Conference from AirPR, leadership from E*Trade, Dolby, BitGo, and Bank of the West shared their personal experiences and thoughts on what works… and what doesn’t.

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Banking Marketing Measurement Leadership 199

Agility PR Solutions

MARCH 6, 2019

Sometimes in business problems occur, mistakes happen, and accidents mean that your PR can take a big hit. For your business not to suffer too greatly when problems happen to and around your customers and products, it’s hugely important to know how to recover from a PR disaster. The sooner and more proactively you can […]. The post 4 proven tips for recovering from a PR disaster appeared first on Agility PR Solutions.

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How To Crisis Publicity 154

NewsWhip

MARCH 6, 2019

[…]. The post Five things we learned about crisis management at the PR News 2019 Crisis Summit appeared first on NewsWhip.

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Crisis Management Crisis Analytics Social Media 122

Agility PR Solutions

MARCH 6, 2019

As we’ve been reporting for a while now, brands and businesses are not delivering the seamless customer experience their customers want and need—and for inexplicable reasons, the problem only seems to be exacerbating. According to a new customer experience survey from CX consultancy Serenova, 77 percent of respondents reported having had a bad customer experience within […].

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Crisis Survey Report Brand 90

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Muck Rack

MARCH 6, 2019

How legal and PR can work more effectively together

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Buzzstream

MARCH 6, 2019

We’re extremely excited to announce the completion of a new Dashboard and Inbox in BuzzStream. The Dashboard gives you a single place to act on all of your emails and tasks, across all of your team’s projects and email accounts. Dashboard Inbox. The dashboard inbox is the biggest change that you’ll encounter and the first thing you’ll see when you visit the dashboard.

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Guidelines Examples Pitching Course 67

Axia PR

MARCH 6, 2019

Blogging doesn’t have to be boring. You’ve seen the word popping up everywhere on the internet. Companies run them; some people have their own. The fact of the matter is that blogs are where it’s at. Why’s that? What value do blogs add to your company? According to HubSpot, 56 percent of companies that blog get customers from blogging.

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Blogging How To Company Marketing 48

HMA Public Relations

MARCH 6, 2019

Each month, our team delved into one “tool” in a PR person’s toolbox – a tactic we use to help us do our jobs effectively and […]. The post What is a Bylined Article? appeared first on HMA Public Relations.

Tools 46

Tools Publicity 46

Agility PR Solutions

MARCH 6, 2019

There’s no single path to success, as 20 inspirational female leaders will confirm. In celebration of International Women’s Day and National Women’s History Month, female-owned marketing communications agency Bullfrog + Baum is sharing 20 different recipes for success as part of its second annual #PerSister campaign. Throughout the month of March, the company’s Instagram handle […].

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Instagram Internal International Agency 60

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Communications

Shift Communications

MARCH 6, 2019

We’ve all been there. Standing in front of a crowded room, palms sweaty, mouth dry, dreading what’s to come with all our being. Three out of every four people have a fear of public speaking. You could almost say being nervous before a presentation is the “normal” reaction in today’s judgmental world. But it doesn’t have to be. In PR and marketing, this is what we do.

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Publicity Fashion Interviews Pitching 88