Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. Do I need to parse the fine print of a scientific study every time I cite a statistic? Finally, if the information comes from social media, make sure it’s true before you regurgitate it in print or online.

Content Marketing 120

Content Marketing Marketing Viral Study 120

ImPRessions - Crenshaw Communications

SEPTEMBER 8, 2017

The chief parameters of the client-agency relationship are covered in the letter of agreement, and planning documents will further outline expectations. We may live in a world full of texting errors and sloppy online journalism, but that’s no excuse for a professional PR team to slack off. Beyond The LOA.

Agency 136

Agency Print Course Travel 136

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. has been exploring in her work on women in journalism. ICCO consists of national PR trade associations in 55 countries.

Government 103

Government Education Print Ethics 103

The Resolution Blog

APRIL 23, 2018

Steph analyses thousands of pieces of coverage every week and she know that with just one incorrect input the whole tracker can turn into a useless document for drawing insights. Was The Wall Street Journal categorised as an international title or a national newspaper? Did you log the URL of the piece?

Data 120

Data Measurement Examples Tools 120

Doctor Spin

DECEMBER 21, 2023

PR Resource: Journalism vs PR What is a media kit? A media kit, also known as a press kit or PR package, is a collection of prepared documents and images for journalists and potentially for bloggers, influencers , partners, investors, etc. Avoid putting your whole media kit into a single PDF document. Why make a media kit?

Media 52

Media Wikipedia Product Launch Journalism 52

PR Fuel

JULY 24, 2018

It’s like the people writing the press releases suddenly forgot how to speak plain English, and instead decided to write a legal document so confusing nobody can understand it. I promise you a press release that sounds like an actual human being will get better results than one that reads like the fine print on your home loan papers.

Pitching 40

Pitching Media Small Business Writing 40

PRSay

JUNE 11, 2021

Here, the team collectively answered questions about their strategic internal and external outreach, which reached and engaged new audiences during the tragedy of a global pandemic and helped the Bloomberg School retain its No. 1 ranking in the latest U.S. The report also tracks opinion editorials published by our faculty and students.

Publicity 158

Publicity Social Media Report Fashion 158