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Pitching the Local Media – Tips from the Pros

PR for Anyone

I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. Kathy Orton, Reporter and Real Estate Web Editor, Washington Post. The easiest way to do this is pitching the local media.

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Bringing Multi-Channel Marketing Into the Mix

The Resolution Blog

As the web has evolved and we’ve started to understand where things come from and how they affect a business’ growth, that has started to evolve. So, using AI to do the kinds of things that are repetitive is so smart, and one of the things I keep saying is that a robot will never replace our empathy and our creativity.

Marketing 120
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Future of PR: 2020 edition

Stephen Waddington

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. Dr Jon White is a reflective PR practitioner and scholarly provocateur.

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Collision’s Audacious Return to Toronto

Flatiron Communications

It’s been three years since Web Summit’s sister tech conference, Collision was physically held at Toronto’s Enercare Centre. The second was a bit more in the weeds: “Play-to-Earn: Creative Ways to Make Money.” There is that group of people who just want to understand this without having to subscribe to a newspaper or listen to NPR.

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Maxim Behar in The Career show podcast

Maxim Behar

You can't do that sort of thing in a newspaper or on TV. Host: Then in those years when you were in the plant you made your first newspaper? Host: What I read about you and found curious is that you participated in the creation of the newspaper "Standard". We wanted to make a serious newspaper. Maxim: Yes. I said, "Sure."

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How to Prepare a PR Crisis Plan

Prohibition

You can do this by using tools that track keywords related to your brand and monitor consumer behaviour and sentiment on the web. A company or organisation is only as good as its ability to quickly, effectively, and creatively manage a crisis. 11 Steps to Effectively Managing a PR Crisis. What Not to Do in a Crisis! Final Thoughts.

Crisis 62
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Fortunes Crown: Maxim Behar - An Incredible Man Who Overcame Adversity With Creativity, Ethics, And Responsibilities

Maxim Behar

CEO says in exclusive interview for the prestigious American magazine Fortunes Crown. After graduation, he worked as a journalist for 15 years and then launched one of the first private daily newspapers in Bulgaria – Standard News. Clients have become sensitive and quick towards creative involvement and decision-making.

Ethics 52