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PR Ethics: From Client Selection to AI Challenges – KayAnn Schoeneman

Ethical Voices

This week on Ethical Voices, KayAnn Schoeneman , President of Curley Company discusses: How to determine if a client is right for you Ethical issues in opposition research AI ethics challenges Why don’t you tell us more about yourself and your career? What is the most difficult ethical challenge you ever confronted?

Ethics 75
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AI and Journalism: What’s Next?

PRSay

But the actual work of reporting — and ensuring that public-facing content is accurately and ethically sourced, as well as factually correct — will be the work of humans for some time to come. That’s why Bospar sponsored a San Francisco Press Club panel covering the impact of AI in the newsroom, titled “AI + Journalism=?”

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6 Accredited PR Pros on Why They Pursued Their APR

PRSay

In honor of April being APR Month, we posed the following question: “Why did you decide to pursue Accreditation in Public Relations?” Owner and Creative Director, ColorThisWorld Communications. I can better craft messages and coordinate activities that affect my organization’s relationships with its publics. Tulsa, Okla.

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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

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PR software vendors are starting to talk security in generative AI pitches [PR Tech Sum No. 46]

Sword and the Script

Through our private cloud tenant, we ensure that all non-public information used during the drafting process is kept secure.” ( Source ) Muck Rack. A code of ethics isn’t a bad idea. This is the first time I’ve seen a PR software company introduce generative AI focused on creative content, like images. Brands (NYSE: YUM).

Software 122
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BAME voices takeover #FuturePRoof for fourth book

Stephen Waddington

Her goal was to create a platform to assert the value of public relations as a strategic management function and promote best practice. I caught up with four of the authors this week ahead of publication to ask them about some of the biggest issues facing our profession. FuturePRoof was founded by Sarah Waddington in 2015. Seriously.

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We Must Confront the Uncomfortable Truths – Roger Bolton

Ethical Voices

He discusses a number of important ethics issues, including: It’s great to be with you, Mark. That’s the biggest thing that I loved about my career in public relations was the opportunity to be a senior strategic leader in the enterprise. Thank you so much for the opportunity. I spent 16 years in Washington.