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Behind the Headlines with Yvonne Lorie

Cision

Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry. Award submission opens mid-June with new categories! We also host our annual National ¡Bravo!

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Better PR With Third-Party Partnerships

ImPRessions - Crenshaw Communications

Where possible, work with clients to offer opportunities for shared exposure with other category players. One way we do that at Crenshaw is through thought leadership panels that sometimes include competitors discussing and debating topics of interest to the industry. It was the beginning of a beautiful relationship.

Education 136
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The PR Agency Review Process is Broken

Ishmael's Corner

Every agency drawing breath is capable of handling a news event. I sympathize with our corporate brothers/sisters who juggle a fire hose of demands from varied stakeholders. If an agency can’t implement thought leadership for itself, it doesn’t bode well for its clients. command media relations expertise, and b.)

Agency 60
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Playing the Game: 4 Tips for Building a Career in Sports PR

PRSay

Our discipline has evolved in many ways since I entered the profession (such as the role social media plays in our world), but this mix of natural and acquired skill remains critical for anyone engineering a career in public relations — especially at the agency or corporate level.

Sports 124
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PE Firm Buys 3 PR Tech Vendors and Combines Them into One [PR Tech Sum]

Sword and the Script

Underneath it all, the leadership team has to balance the blending of cultures. Kantar Reputation Intelligence (KRI) provides earned media tracking and measurement in Europe. PRgloo is based out of London and bills itself as a “media relations platform.” Merging two companies is challenging enough.

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How to Get On in New Communications: Be Nice

ZudePR

And for want of a better term I’m bracketing them in the category of “new PR” Or “new communications” to be more accurate, as these once disparate disciplines are increasingly converging. Ask The Experts. So I jotted down a list of PR/digital/SEO/content marketing influencers. The best, worldwide. “How?

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Media relations is thriving

Stephen Waddington

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.