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PRSA Introduces Innovative Program to Guide Journalists Transitioning Into PR and Communications

PRSay

Sherry, before your agency career, you worked as a reporter for trade publications as well as in local NYC TV news. I was recruited into public relations by one of my PR contacts when I was fashion editor of the trade magazine Sporting Goods Business. How was your transition into public relations?

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10 things the PR consultants won’t tell you about PR consultants

Communications Conversations

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. We really do have more fun than you corporate folks. They got more fashionable. And, like many, I particularly enjoy the Sunday edition.

Corporate 148
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Qualify Hard; Close Easy: Leads in Unscripted Marketing Links

Sword and the Script

So I turned to a local repair shop to see what could be done. That day, I became a lead and one that converted the old fashioned way: retail foot traffic. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts.

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Denmark – A Business-Friendly Frontrunner In Technology, Green Energy And Life Sciences

Landis PR

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 59
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Ethical Issues with Coalitions and Front Groups – Greg Bailey

Ethical Voices

I spent the first third of my career working for newspapers. Started right out of college as an old fashioned copy clerk. I was the managing editor of the local business journal here in Nashville before joining a local PR firm. In the newspaper business, I did have one, and I really thought I’d lose my job over it.

Ethics 92
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Priceless Lessons by Maxim Behar: A Story with Terence Billing

Maxim Behar

And during this visit I was having a cup of coffee standing in the LA office of Hill+Knowlton with the local CEO. Howard Paster, then Global President and CEO of the world's largest PR corporation, sent me an email the next day and invited me to meet with Terence Billing, the company's Executive Vice President. In the afternoon.

Hotels 52
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PR Rock Stars (of the future): 19 new college grads ready to take over the world

Communications Conversations

She is editor-in-chief of The Winonan , WSU’s campus newspaper; she is president of the WSU Public Relations Student Society of America chapter; and she is executive director of the WSU St. Not to mention a huge fan of all things PR, social media, and fashion related. Yunsoo Kim, @yunzbunz. Louis Cardinals.

Groups 60