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James Shields, the re-discoverer of Bulgaria.

Maxim Behar

I was almost ready to leave James Shields, the newly appointed Managing Director of AMOCO Bulgaria at his temporary set-up offices at the – then–only 5-star hotel in Bulgaria Sheraton, when I just looked into this person's eyes. It was emotions, business and creative, the whole atmosphere, the whole project. So that's it!

Hotels 64
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5 Ways Our Weekly FB Live Show Helped Grow Our Business & Our Work Culture

Deirdre Breakenridge

We are always challenging our team to come up with new and creative ways to use social media, and SocialLIVE not only lets us share our experiences on camera but allows the team to test the new features that we are going to pitch to our clients. The Socialfly team is full of creative minds that are quick with memes, hashtags, and captions.

Video 283
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How to Never Run Out of Great PR Ideas Again

Doctor Spin

Corporate executives are sometimes scared of stirring up too much conflict for comfort, so your approach should always be strategically sound and well-researched before you start the fight. Airbnb took on a stupid majority (“you can’t build a successful hotel company without having any hotels”).

How To 52
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Getting hired and ahead in marketing and PR

Stephen Waddington

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

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Pivoting to Prosperity: 5 Types of Businesses Thriving During the Pandemic

Konnect Agency

With many businesses and industries creatively learning to adapt to the “new normal,” some have seen great success. Everyone from governments, corporations, and individuals has a heightened focus on hygiene. Many occupations have had to drastically reconsider how they do business and get creative with the Internet.

Travel 52
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How to Prepare a PR Crisis Plan

Prohibition

Your employees and stakeholders could be made to look incompetent or immoral. The purpose of a PR Crisis Plan is to help you make quick and effective decisions when faced with negative publicity from a wide range of sources, including customer complaints, faulty products, product recalls and corporate scandals.

Crisis 62
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Fortunes Crown: Maxim Behar - An Incredible Man Who Overcame Adversity With Creativity, Ethics, And Responsibilities

Maxim Behar

Although jumped into Public Relations, he did not realize that it’s nothing but pure unique business surrounded by creativity, ethics, and responsibilities. The most important aspect that affects us is ‘outcomes’ and to match those we focus on being creative, innovative, proactive, and knowledgeable. We serve what customers deserve i.e;

Ethics 52