Consumer Data-Driven PR Leadership Technology 
ImPRessions - Crenshaw Communications
NOVEMBER 27, 2018
It’s pull marketing to promote a sense of thought leadership. Bizzabo let its data shine and was featured in Bloomberg, NPR, MarketWatch, VentureBeat, and more. Don’t run away from consumers. When B2B tech brands consider research options, they can be quick to write off developing data that polls or surveys consumers.
Prohibition
FEBRUARY 14, 2023
Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Shift Communications
MARCH 11, 2015
Placements with good quality (key messages, links, thought leadership, etc.) So, account folks here tap into the Marketing Technology team to help us build news and awareness by driving research that reaches our core audiences. Account Director, Consumer. Analytics Marketing Technology analytics' are also key.
Onclusive
APRIL 21, 2020
This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. However, you may find that further technologies are needed for proper communications measurement.
Onclusive
APRIL 21, 2020
This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. However, you may find that further technologies are needed for proper communications measurement.
5W PR
JUNE 6, 2022
Just like every other industry, the trends in public relations can be influenced by a variety of things such as technology, preferences from the customers, expectations from employees, and more. Consumer Focus. However, when it comes to utilizing data in practice, there are still some kinks that need to be worked out.
ImPRessions - Crenshaw Communications
JUNE 21, 2018
For many B2B technology brands, data is not only a business asset, but a PR tool. No one should underestimate the power of data for storytelling. The data is often derived inexpensively from behavior surveys or flash polls, or it may already exist within the company’s own research unit.
Expert insights. Personalized for you.
147 
Let's personalize your content