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The Human Touch

Prakkypedia

Or in other words: “What can I pitch to the media?”. Don’t overlook the people that work in your organisation: they could be the key to your next magazine piece, newspaper profile or 30-minute radio conversation. Community newspapers and websites often seek profiles of people that live in the area.

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Met the Media: Ryan Gehm, Editor-in-chief at Truck & Off-Highway Engineering

Bianchi Biz Blog

We report on key engineering topics impacting medium- and heavy-duty trucks and buses, as well as the construction, agricultural, mining and other off-highway mobility sectors. I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines.

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Behind the Headlines With Rich Oppel

Cision

Before you pitch a journalist, you must think about how your story adds value for your audience. What are some of the biggest pitching mistakes communication professionals make? How many pitches is he likely to read? Read closely what they write. My daily newspaper of choice is…The New York Times. Everyone wins.

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The Art of Selling in Public Relations

The Hoffman Agency

editorial coverage on newspapers, magazines, TV programmes), as compared to paid media (i.e., Typically, PR agencies construct their business around writing strategies, positioning their bread and butter as the pen and paper, drafting and scripting content that includes advertorials, media releases and statements.

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PR and Content Marketing Insights from the Edelman Trust Barometer

Sword and the Script

It had a name that sounded like a daily newspaper – the “Herald” or “Courier” or something like that – but the “about us” section was telling. I saw this clearly in 2009 when a story I was pitching by email didn’t get traction until I turned it into a corporate blog post. There are fewer reporters.

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Pretty Decent Pitch: From The Laermer Files

Bad Pitch Blog

Here is a decent pitch (DP) from RLM pr. We scanned those pages for weeks before writing this. For information or b-roll, write to Some Shmuck, VP of RLM Public Relations 212 741-5106 x14 or someshmuck@rlmPR.com. Clinton’s staff to write something, not a bad pull. But then I remembered one. I can share. He even got Sen.

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How To Become A Public Relations Star

Waxing UnLyrical

To land a position in the PR course at RMIT, students need to sit a test to ensure that they have the necessary general knowledge , writing skills and linguistic motivation to be a PR grad. My own ability to listen has given me story ideas , helped when dealing with journalists and been infinitely beneficial in pitch meetings.