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What Content Marketers Can Learn from the Greatest Television Steal of All Time

Contently - Strategy

As it was announced, I couldn’t help but be reminded of the greatest television steal of all time—and the incredible innovations it introduced. NBC had the rights to air all of the games in the American Football Conference (AFC). It’d end up being the greatest television steal of all time. Our story starts in 1993.

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8 PR Tools for B2B Thought Leadership

ImPRessions - Crenshaw Communications

Thought leadership is part of public relations best practices, and it’s particularly powerful in B2B and technology categories. The answer may be a strategic thought leadership plan. But remember that thought leadership is not directly about capturing new business. Seize the stage at conferences. Expert commentary.

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Executing An Effective Non-Profit PR Strategy

The Hoyt Organization

Incorporate Thought Leadership As part of your non-profit PR strategy, it’s essential to position yourself as a thought leader in its field. Thought leadership involves showcasing your organization’s expertise and perspectives on relevant issues and current events.

Strategy 102
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International Conference Preview: 5 Questions With Journalist Laura Ling

PRSay

20, Ling will share more of her story as a keynote speaker at the PRSA 2019 International Conference in San Diego. In an interview with PRsay, Ling offered her thoughts on news readership, storytelling platforms and appreciating the little things in life. You’ve worked in multiple mediums — podcasts, web series, television.

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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. The answers are starting to feel repetitive and formulaic.

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ICON 2021 Preview: PBS Journalist Yamiche Alcindor on Illuminating the Human Experience

PRSay

4, the conference offers virtual educational sessions, networking, career fairs and more. She is now just the ninth host for the longest-running prime-time news and public affairs program on television. I’m excited about meshing the legacy of the show and my ideas,” she told PRsay in a phone interview. Beginning on Oct.

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Talking About the Great Outdoors: Q&A With Acclaimed Storyteller Baratunde Thurston

PRSay

There are infinite ways to talk about our relationship with the outdoors,” Thurston said in an interview with PRsay. Thurston is a speaker at PRSA’s Travel and Tourism Conference, held June 20-23, at the Monona Terrace Community and Convention Center in Madison, Wis. Every local PBS affiliate has seemingly been doing marketing for it.